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For undergraduate and MBA courses in Management Communication, Writing, and Oral Presentations. Also a useful reference for Executive Seminars/Workshops. A brief, professional, reader-friendly guide to improving managerial communication. Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context. The ninth edition has been updated based on user feedback while still maintaining the brevity, easy-to-follow organization, and professional orientation of previous editions. Keeping it short, professional, and readable: * Short: The authors have summarized key ideas from thousands of pages of text and research. Bulky examples, cases, footnotes, and exercises have been omitted for brevity's sake. * Professional: This text only includes the information professionals will find useful because unlike other textbooks, it has been designed specifically for business students. * Readable: The format of this text, along with its clear writing style, makes it easy to read and skim. Overall, the tone is direct, matter-of-fact, and nontheoretical.
Directed primarily toward undergraduate or graduate business or communications students, this text also provides practical content to current and aspiring industry professionals. A brief, professional, reader-friendly guide to improving managerial communication. Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context.
For undergraduate and MBA courses in Management Communication, Writing, and Oral Presentations. Also a useful reference for Executive Seminars/Workshops. A brief, professional, reader-friendly guide to improving managerial communication. Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context.
A clear, concise, and practical guide to managerial communication for today's professional. -- Publisher description
Guide to Managerial Communication is a clear, concise, practical text for effective written and oral communication in a managerial, business, government or professional context. The Eighth Edition adds contemporary content throughout.
A Practical, Strategic Approach to Managerial Communication Managerial Communication: Strategies and Applications focuses on communication skills and strategies that managers need to be successful in today’s workplace. Known for its holistic overview of communication, solid research base, and focus on managerial competencies, this text continues to be the market leader in the field. In the Seventh Edition, author Geraldine E. Hynes and new co-author Jennifer R. Veltsos preserve the book’s strategic perspective and include new updates to reflect the modern workplace. The new edition adds a chapter on visual communication that explains how to design documents, memorable presentations, and impactful graphics. New coverage of virtual teams, virtual presentations, and online communication help students avoid common pitfalls when using technology. "This is probably the best book on Managerial Communication in the market." –Astrid Sheil, California State University San Bernardino