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Any great marketer can help you write a plan. Holly goes the extra mile in three important areas. First, she teaches mastery of key life skills that small business owners often overlook: time management, budgeting, and developing supportive relationships. Then she sets you up for success by addressing your business mind-set and systems before walking you through the steps to write your own understandable and easily implemented marketing plan. Finally, along the way, she shares real-world personal stories that back up her solid advice.
"Your business can earn more for your family while you have a fulfilling life." All too often, small business owners settle for less than the best life has to offer thinking they have to choose between financial success and family time. Do you want financial success? Then you'd better be prepared to sacrifice you family life. Do you want more quality time with loved ones? They you can forget about taking your samll business to the next level. Renowned financial planner Louis Barajas knows you can have both. You don't have to choose between giving up successful finances and abandoning your family. Written for "ordinary folk who have more dreams than education, capital, or resources," Small Business, Big Life will show you how to build a business that creates both money and meaning, and that provides a legacy for you and your family. What is Barajas' secret? Whether in his East Los Angeles office or on the road speaking as an author and small business expert, Louis Barajas teaches his clients a unique, integrated approach to balancing the professional and the personal. The book contains Four Cornerstones for a Big Life Five Steps of Building a Small Business, Big Life 22 Temptations of a Business Owner Let Louis Barajas show you how to make your business work for you, and not the other way around. Small Business, Big Life is not just a plan for financial success?it's a blueprint for a truly fulfilling life.
Winning business strategies from CEOs of 50 successful small businesses (some of which are now large corporations) who share their experiences to help those starting or growing their own business Small business is the engine that drives America's new economy. In The Engine of America, former administrator of the Small Business Administration (SBA), Hector Barreto and veteran journalist Bob Wagman reveal the winning business strategies of CEOs from 50 companies. For all those starting or growing their own small business, the wisdom, experience, and counsel of these successful leaders provides inspirational and thoughtful advice on making it as an entrepreneur. In this book, Barreto shares details of business success, and the insights he gained while administering the nation's largest small business loan, training, and counseling organization. Some of those sharing their stories in The Engine of America have grown their businesses from the most humble of beginnings into corporate giants whose brands are household names and whose operations are integral parts of the national economy. Others may not be instantly recognizable, but what they have in common is success. Hector Barreto believes if you can teach a small business owner something he or she doesn't know, but which is critical to the growth of their small business or which allows them to avoid a critical mistake, you have helped put them on the road to success. That's what The Engine of America will do. Hector V. Barreto (Los Angeles, CA) is the former five-year administrator of the U.S. Small Business Administration where he directed a $60 billion support system for American entrepreneurs. He has lived and worked in all regions of the country, and is currently the Chairman of the Latino Coalition and a frequent speaker on small business topics. Robert Wagman (Washington, DC) is the former Capitol bureau chief for Scripps Howard's Newspaper Enterprise Association. He is also a former field producer for 60 Minutes, editor of the World Almanac on Politics, and author of many business and political nonfiction books.
Financial planning expert Louis Barajas teaches all professionals--from CEOs to front line employees--how to make the most of their lives. Now, in this desperately needed and insightful guide, he introduces his straightforward and proven plan to help you achieve financial freedom and go from stress to success. Readers will learn how to transition from: feeling overworked to living a balanced life; feeling overwhelmed to being relaxed and in control; and feeling underpaid to achieving success through meaningful work. Across all industries and positions, people are having to pull longer hours and balance more work just to hold their jobs and stay afloat financially. But even those at the top of the economic bracket report feeling burdened by stress and undercompensated. So what’s the deal? Overworked, Overwhelmed, and Underpaid is the key to creating an economic revolution--one that enables all workers to attain greater abundance through a more thoughtful, purposeful, and rewarding professional life.
The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't. The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.” Perhaps, but who can afford to ignore these findings?
The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.