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In many ways, Google is the prototype of a successful twenty-first-century company. It uses technology in new ways to make information universally accessible; promotes a corporate culture that encourages creativity among its employees; and takes its role as a corporate citizen very seriously, investing in green initiatives and developing the largest corporate foundation in the United States. Following in the footsteps of Warren Buffett Speaks and Jack Welch Speaks-which contain a conversational style that successfully captures the essence of these business leaders-Google Speaks reveals the amazing story behind one of the most important new companies of our time by exploring the people and philosophies that have made it a global phenomenon in less than fifteen years.
In many ways, Google is the prototype of a successful twenty-first-century company. It uses technology in new ways to make information universally accessible; promotes a corporate culture that encourages creativity among its employees; and takes its role as a corporate citizen very seriously, investing in green initiatives and developing the largest corporate foundation in the United States. Following in the footsteps of Warren Buffett Speaks and Jack Welch Speaks—which contain a conversational style that successfully captures the essence of these business leaders—Google Speaks reveals the amazing story behind one of the most important new companies of our time by exploring the people and philosophies that have made it a global phenomenon in less than fifteen years. Written by bestselling author Janet Lowe, this book offers an engaging look at how Google's founders, Sergey Brin and Larry Page, transformed their vision of a better Internet search engine into a business colossus with about $16 billion in annual revenue. Lowe discusses the values that drive Brin and Page—for example, how they both live fairly modest lives, despite each having a net worth in excess of $15.9 billion—and details how they have created a culture that fosters fun while, at the same time, keeping Google at the forefront of technology through relentless R&D investments and imaginative partnerships with organizations such as NASA. In addition to examining Google's breakthrough business strategies and new business models—which have transformed online advertising and changed the way we look at corporate responsibility and employee relations—Lowe explains why Google may be a harbinger of where corporate America is headed. She also addresses controversies surrounding Google, such as copyright infringement, antitrust concerns, and personal privacy and poses the question almost every successful company must face: as Google grows, can it hold on to its entrepreneurial spirit as well as its informal motto, "Don't do evil"? What started out as a university research project conducted by Sergey Brin and Larry Page has ended up revolutionizing the world we live in. Google Speaks puts these incredible entrepreneurs in perspective and shows you how their drive and determination have allowed them to create one of today's most powerful companies.
How can you extend Google Apps to fit your organization’s needs? This concise guide shows you how to use Google Scripts, the JavaScript-based language that provides a complete web-based development platform—with no downloads, configuration, or compiling required. You’ll learn how to add functionality to Gmail, spreadsheets, and other Google services, or build data-driven apps that run from a spreadsheet, in a browser window, or within a Google Site. If you have some JavaScript experience, getting started with Google Scripts is easy. Through code examples and step-by-step instructions, you’ll learn how to build applications that authenticate users, display custom data from a spreadsheet, send emails, and many more tasks. Learn Google Script’s built-in debugger, script manager, and other features Create a user interface as a pop-up window, a web page, or a Google Sites gadget Use data objects and CSS to build effective product pages Automatically generate web forms from key values you specify in your Google Docs Create a database UI that works as a mobile app and Google Site gadget Use Google Docs and Gmail to create a document revision workflow
This title examines the remarkable lives of Larry Page and Sergey Brin and their work building the groundbreaking company Google. Readers will learn about Page and Brin’s backgrounds and education, as well as their early careers. Also covered is a look at how Google operates and issues the company faces, such as handling privacy and copyright lawsuits, facing competition, and developing new online user services. Color photos, detailed maps, and informative sidebars accompany easy-to-read, compelling text. Features include a timeline, facts, additional resources, web sites, a glossary, a bibliography, and an index. Technology Pioneers is a series in Essential Library, an imprint of ABDO Publishing Company.
Presents the major ideas expounded by the legendary leader of the Black revolution in America through selected speeches delivered from 1963 to his assassination in 1965.
Ob Sie ihn nun lieben oder hassen - Bill Gates hat ganz allein die technologische Zukunft des 21. Jahrhunderts geprägt. "Bill Gates Speaks" dokumentiert Leben und Ambitionen einer weltweit einzigartigen Führungsperönlichkeit, und zwar sowohl aus unternehmensbezogener als auch aus kultureller Sicht. Dies ist das einzige Buch auf dem Markt, das Gates in seinen eigenen Worten porträtiert - mit Auszügen aus Artikeln, Nachrichtensendungen, und Interviews. Erfahren Sie, was Bill Gates alles zu sagen hat, angefangen beim Führen eines Firmenimperiums bis hin zur Gründung einer Familie. Eine unterhaltsame und aufschlussreiche Lektüre aus der berühmten "Speaks"-Reihe.
Is our public education system headed in the wrong direction? Richard Hancock asks us not only to scrutinize education, but to consider crucial pragmatic revisions. He looks hard at some of the negative trends which have become entrenched, including grade inflation and social promotion, and a variety of biases which undermine the integrity of the system. He suggests workable solutions. The book addresses a wide audience: students, parents, educators and administrators in the public system and realms of higher learning, government members, professionals, service and business people, Hancock also refers to others who are striving to bring the plight of the system to the attention of the public and the educational policy-makers. We cannot continue to stifle the brilliant, condescend to special interest groups, and ignore the "average" students, cheating them all of pride in honest achievement. Perhaps it is time to encourage and honour excellence! This is at once a warning and a voice encouraging us to act on behalf of our children and our nation!