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A picture book with a narrative storyline detailing the legendary images of John Gilroy, who was responsible for Guinness campaigns we still remember today.
This guide to advertising from the 1920s to the present day includes special features on cartoons, World War II advertising, Guinness advertising campaigns, including the toucan and Pure Genius, and the Festival of Britain.
The history of Guinness, one of the world's most famous brands, reveals the noble heights and generosity of a great family and an innovative business. The history began in Ireland during the late 1700s when the water in Ireland as well as throughout Europe was famously undrinkable, and the gin and whiskey that took its place was devastating civil society. It was a disease ridden, starvation plagued, alcoholic age, and Christians like Arthur Guinness, as well as monks and evangelical churches, brewed beer that provided a healthier alternative to the poisonous waters and liquors of the times. This is where the Guinness tale began. Now, 246 years and 150 countries later, Guinness is a global brand and one of the most consumed beverages in the world. The tale that unfolds during those two and a half centuries has power to thrill audiences today including: the generational drama, business adventure, industrial and social reforms, deep-felt faith, and the beer itself. The Search for God and Guinness is an amazing, true story of how the Guinness family used its wealth and influence to touch millions during a dark age.
Introduction: the imagined garden -- The machine in the garden -- Creating industrial citizens -- The garden in the machine -- Remembering the work of the long boom -- Change at work -- The ghost in the machine -- The ruined garden -- Conclusion: reimagining work
Amber, Gold & Black is the most comprehensive history of British beer in all its variety ever written. Learn all there is to know about the history of the beers Britons have brewed and enjoyed down the centuries: Bitter, Porter, Mild and Stout, IPA, Brown Ale, Burton Ale and Old Ale, Barley Wine and Stingo, Golden Ale, Gale Ale, Honey Ale, White Beer, Heather Ale and Mum. This is a celebration of the depths of our beery heritage, a look at the roots of the styles we enjoy today, as well as those ales and beers we have lost, and a study of how the liquids that fill our beer glasses, amber gold and black, developed over the years. Whatever your knowledge of beer, from beginner to buff, Amber, Gold & Black will tell you things you never knew before about Britain's favourite drink.
This is the first book to gather all the memorabilia generated around the Guinness brand which has come to be a collector's market.
A perfectly poured history of the world's greatest beer. "Joseph Conrad was wrong. The real journey into the Heart of Darkness is recounted within the pages of Bill Yenne's fine book. Guinness (the beer) is a touchstone for brewers and beer lovers the world over. Guinness (the book) gives beer enthusiasts all the information and education necessary to take beer culture out of the clutches of light lagers and back into the dark ages. Cheers!" -Sam Calagione, owner, Dogfish Head Craft Brewery and author of Brewing Up a Business, Extreme Brewing, and Beer or Wine? "Marvelous! As Bill Yenne embarks on his epic quest for the perfect pint, he takes us along on a magical tour into the depths of all things Guinness. Interweaving the tales of the world's greatest beer and the nation that spawned it, Yenne introduces us to a cast of characters worthy of a dozen novels, a brewery literally dripping with history, and-of course-the one-and-only way to properly pour a pint. You can taste the stout porter on every page." -Dan Roam, author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
The first photographic history of black people in the British Isles by a distinguished academic.
From its 19th-century beginnings to sophisticated modern developments, the poster has not only been a powerful communications tool but has also reflected and shaped society. This fascinating account of the evolution of the poster reproduces 250 of the best examples of poster art from around the world. The book is divided into three sections, which look at the poster as a political statement, as a tool of advertising and consumerism, and as a work of art in its own right. Also discussed are graphic vocabulary, design, methods of production, and usage. Among the works featured are the fin-de-siecle masterpieces of Toulouse-Lautrec and Mucha; psychedelic posters of the 1960s; propaganda posters from the United States, Russia, Germany, Eastern Europe, and China; and iconic commercial posters for Levis, Haagen-Dazs, Wonderbra, and many others. Capturing the essence of their time, these posters speak out again in this colorful collection.