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How every investor can seize the huge potential of overseas emerging markets This book offers a clear roadmap to navigating emerging markets. In clear terms every investor can understand, it explains what an emerging market is, why investors should invest in them, and what the risks are in particular markets, including Latin America, East Asia, and China. The book offers a systematic process that can be easily followed for successful investing in emerging markets.
Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling business models, products, and strategies to exploit these differences, instead of falling victim to them. Too many American, European and Japanese companies continue to operate with a “developed world” mentality that seeks to merely adapt existing products and strategies, while underestimating the unique challenges of managing a business in radically different contexts. Operating in Emerging Markets draws from real-life examples and today’s most valuable research to offer a step-by-step blueprint for improving profitability in emerging markets. Pioneering researchers Dr. Luciano Ciravegna and Dr. Robert Fitzgerald walk you through understanding the true risks and challenges; identifying and investing the right resources; developing the right strategies, products, and processes; and learning from both the successes and failures that have come before you. An indispensable resource for all decision-makers in companies that are (or plan to) operating in emerging markets; and for all graduate business students who may do so in the future. "Publications devoted to rapidly transforming economies are on the rise, but the contribution is often marginal. This new book, Operating in Emerging Markets , authored by Luciano Ciravegna, Robert Fitzgerald, and Sumit Kundu, is an exception. It provides valuable insights into what makes these economies grow and prosper. Most importantly, it responds to the need for practical approaches to tapping emerging markets. Thus it should assist current and future managers in navigating these high-potential but high-risk countries." --S. Tamer Cavusgil, Callaway Professorial Chair and Executive Director, CIBER, J. Mack Robinson College of Business. Georgia State University
The practical guide to investing in emerging markets Though potentially risky, investing in emerging markets can offer extremely attractive returns. Opportunities in Emerging Markets offers practical advice for investors based on the real life experiences—both positive and negative—of practitioners, pioneer investors, and local heroes with experience in frontier markets. Exploring how every developing market has its own unique regional cultures and social structures that change the way investors invest, and must be understood in order to make wise investments, the book combines standard approaches to investing with the exigencies of frontier markets to create an invaluable framework for success. A collection of useful ideas that investors—institutions, general partners, limited partners, or shareholders—can draw upon when investing money in emerging markets, the book includes essential information on one of the most attractive opportunities for beating traditional markets and investments. If access, downside, and predictability can be managed, there's a great deal of money to be made in emerging markets, and this book shows how. Both investors and investment managers need to understand fundamental success factors, real framework conditions, and hidden pitfall and in Opportunities in Emerging Markets, author Gordian Gaeta analyses these intricacies in depth. Gives investors of all kinds the information they need to succeed in emerging markets Incorporates real life experiences—both good and bad—to help readers avoid common mistakes and maximize their returns Includes interviews with Mark Mobius, Jim Rogers, Marc Faber, and other leading names in the emerging markets sector For those traders brave enough to engage in high-risk/high-return investing, Opportunities in Emerging Markets is an excellent overview of the world's toughest frontier markets and how to conquer them. Featuring interviews with some of the top investors in the field, this is the definitive guide to the perils and pitfalls of investing in these highly volatile markets.
The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. While such "institutional voids" present challenges, they also provide major opportunities-for multinationals and local contenders. Palepu and Khanna provide a playbook for assessing emerging markets' potential and for crafting strategies for succeeding in those markets. They explain how to: · Spot institutional voids in developing economies, including in product, labor, and capital markets, as well as social and political systems · Identify opportunities to fill those voids; for example, by building or improving market institutions yourself · Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies.
Emerging Markets For Dummies provides readers with an understanding of emerging markets and their place in our economy. Savvy investors and business managers will find the important information and advice they need to incorporate these growth areas into their business and investment plans.
Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.
The growth that companies can achieve from their operations in home and developed world markets has for many years been modest. Real opportunities to take a business to a higher level exist in identifying and cultivating emerging markets. For many years, The Economist Corporate Network has been a leading authority in advising firms on how to make the most of the opportunities that emerging markets present, and how to avoid the mistakes so many companies make with disastrous results. In this book, the Corporate Network team shares their expertise with readers. They examine new approaches to business in emerging markets, identifying what you need to think about, the various risks, and how to get your approach right. They also review various markets, from the BRIC countries (Brazil, Russia, India, and China) to the emerging economies of Eastern Europe, Asia and Africa. Based on the unrivalled expertise of The Economist Corporate Network team and their experiences working with hundreds of companies, there is no more useful guide than The Economist: Emerging Markets to explore the opportunities these markets offer and how to take advantage of them.
With central banks around the world devaluing major currencies such as the US dollar, Japanese Yen, and the euro, opportunities for higher returns are available through investing in emerging market currencies. Investing in exotic currencies such as the Chinese renminbi or Brazilian real may seem complicated, but with the help of this book we make it more accessible to investors of all sizes. The Definitive Guide to Emerging Market Currencies covers the macroeconomic underpinnings foreign currency markets, the fundamental factors that define the future strengthening of currencies in emerging markets, and how to trade these currencies. The book also goes into detail on the economic fundamentals of every significantly liquid emerging market currency along with an investing outlook for each one. For those looking to make money trading emerging market FOREX, or are just curious about emerging market currencies, this book is the best place to start. Even stock market investors benefit from learning about these FOREX markets because currency fluctuations have a huge impact on investors' total returns in any foreign country.
Business opportunities in China, Russia, East Asia and Eastern Europe, including Turkey, offer increasing rewards if you get it right - and disaster if you get it wrong. Using the real experiences of companies wherever possible to illustrate the points it makes, this extensively updated and revised second edition of this book is aimed at both managers who are involved in entering emerging markets for the first time and managers who are already operating in them. It will serve as a guide on how to avoid mistakes other companies have made and how to detect weaknesses in current emerging market strategies. It looks at: . Why successful companies often fail in emerging markets. The need to manage expectations and for thoroughness. Assessing political risk and the economic environment. Getting the corporate structure right. Issues concerning acquisitions and joint ventures. Making the most of tax and other incentives. Market research challenges and marketing dilemmas. Reaching the local market. Human resources - myths and realities. Ethical issues and corporate social responsibility
Globalization has forced international firms to be competitive, innovative, and most importantly, adaptive to the changing economic conditions and consumer behavior, and emerging threats from local firms based in developing countries and emerging markets. These markets also have one of the fastest growth rates in the world given the advancement in technology, the rise in global investments, and the change in culture. As such, the knowledge translation and transfer from advanced countries to emerging markets and vice-versa is of essence; the advanced countries need access to the markets, and the emerging markets need the technology and investments, among others, from advanced countries. It is a win-win strategy to develop competitive advantage for international firms. In this context, the authors, who have significant international business knowledge in developing countries and emerging markets, carefully present a selection of peer-reviewed edited chapters that are research-based, theoretical sound, and managerially relevant.The book serves as an essential tool to study, apply, and analyze the contemporary dynamics in developing and emerging markets as the chapters cover recent and relevant business topics such as talent management, ICT technologies, innovation, artificial intelligence and cybersecurity, business incubation home market, and entry strategies.