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The Manual of Business German is the essential companion for all who use German for business communication. The Manual is divided into five sections covering all the requirements for business communication, whether written or spoken. Fully bilingual, the Manual is of equal value to the relative beginner or the fluent speaker. Features include 40 spoken situations, from booking a ticket to making a sales pitch; 80 written communications covering memos, letters, faxes and resumes; facts and figures on the countries that use the language; a handy summary of the main grammar points; and a 5000-word two-way glossary of the most common business terms. Written by an experienced native and non-native speaker team working in business language education, this unique Manual of Business German is an essential one-stop reference for all students and professionals studying or working in business and management where German is used.
German Business Situations is a handy reference and learning text for all who use or need spoken German for business. Over 40 situations are simply presented, including * basic phone calls * leaving messages * making presentations * comparing, enquiring, booking selling techniques With full English translations and usage note, German Business Situations will help you to communicate confidently and effectively in a broad range of everyday business situations
This is the essential reference companion to all who use German for business communication. Containing over 5000 words, this handy two-way A-Z glossary covers the most commonly used terms in business. It will help you to communicate with confidence in a wide variety of situations, and is of equal value to the relative beginner or the fluent speaker. Written by an experienced native and non-native speaker team working in business language education, this unique glossary is an indispensable reference guide for all students and professionals studying or working in business where German is used.
How are German capitalism and German business management to be understood from the perspective of Japan? Both Germany and Japan as defeated nations in World War II received significant American leadership and support after the war. Both countries developed their enterprises, industries, and economy by deploying and adapting technology and management methods from the United States while establishing systems of industrial concentration in their own ways. By these means, both nations became major trading countries. However, current economic and business conditions differ greatly between Germany and Japan. In trade, American influence on Japanese business is still strong. Japan could not and cannot establish a complementary relationship with American industrial sectors and their products in the American market. In addition, a common market structure like the E.U. does not exist in Asia. In contrast to Japan, Germany developed independently from the American influence and became part of a well-integrated regional economy. What were the driving forces that created those differences? That question is approached from a Japanese point of view in this book, based on the assumption that the origins of distinct characteristics of German business management after World War II were developed in the 1950s and ’60s. The book analyzes the transformation of business management in Germany and explains the characteristics and structures of German management. The author describes how the development of German companies determined the current German condition— “the Europeanization of Germany”—while the world faced the globalization process. Demonstrating the basic foundation of European integration by analyzing market factors in Europe as well as the internal structural transformation of management in Germany, this book is a valuable resource for undergraduate and graduate students, educators, and researchers in the fields of business management, business history, and economic history.
German/English Business Correspondence is a handy reference and learning text for all who use written German. 80 written communications are simply presented covering memos, letters, faxes and resumes. The situations covered include: * arranging meetings * acknowledging orders * enquiring about products * applying for jobs With full English translations, this text is suitable for both students and professionals and can be used for either reference or class use.
First published in 1997. Routledge is an imprint of Taylor & Francis, an informa company.
Manual of Business Italian is the most comprehensive, single-volume reference handbook for students and professionals using Italian. Designed for all users, no matter what level of language skill, this manual comprises five parts: * A 6000-word, two-way Glossary of the most useful business terms * A 100-page Written Communications section giving models of 50 letters, faxes and documents * An 80-page Spoken Situations section covering face-to-face and telephone situations * A short Reference Grammar outlining the major grammar features of Italian * A short Business Facts section covering essential information of the country or countries where Italian is used Written by an experienced native and non-native speaker team, this unique volume is an essential, one-stop reference for all students and professionals studying or working in business and management where Italian is used