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NATIONAL BESTSELLER • Discover the game-changing theory of the cycles of history and what past generations can teach us about living through times of upheaval—with deep insights into the roles that Boomers, Generation X, and Millennials have to play—now with a new preface by Neil Howe. First comes a High, a period of confident expansion. Next comes an Awakening, a time of spiritual exploration and rebellion. Then comes an Unraveling, in which individualism triumphs over crumbling institutions. Last comes a Crisis—the Fourth Turning—when society passes through a great and perilous gate in history. William Strauss and Neil Howe will change the way you see the world—and your place in it. With blazing originality, The Fourth Turning illuminates the past, explains the present, and reimagines the future. Most remarkably, it offers an utterly persuasive prophecy about how America’s past will predict what comes next. Strauss and Howe base this vision on a provocative theory of American history. The authors look back five hundred years and uncover a distinct pattern: Modern history moves in cycles, each one lasting about the length of a long human life, each composed of four twenty-year eras—or “turnings”—that comprise history’s seasonal rhythm of growth, maturation, entropy, and rebirth. Illustrating this cycle through a brilliant analysis of the post–World War II period, The Fourth Turning offers bold predictions about how all of us can prepare, individually and collectively, for this rendezvous with destiny.
A glimpse into how globalization shapes and is shaped by family life around the world
Headlines frequently appear that purport to highlight the differences among workers of different generations and explain how employers can manage the wants and needs of each generation. But is each new generation really that different from previous ones? Are there fundamental differences among generations that impact how they act and interact in the workplace? Or are the perceived differences among generations simply an indicator of age-related differences between older and younger workers or a reflection of all people adapting to a changing workplace? Are Generational Categories Meaningful Distinctions for Workforce Management? reviews the state and rigor of the empirical work related to generations and assesses whether generational categories are meaningful in tackling workforce management problems. This report makes recommendations for directions for future research and improvements to employment practices.
This new comparative analysis shows that there are reasons to be concerned about the future of democratic politics. Younger generations have become disengaged from the political process. The evidence presented in this comprehensive study shows that they are not just less likely than older generations to engage in institutional political activism such as voting and party membership - they are also less likely to engage in extra-institutional protest activism. Generations, Political Participation and Social Change in Western Europe offers a rigorously researched empirical analysis of political participation trends across generations in Western Europe. It examines the way in which the political behaviour of younger generations leads to social change. Are younger generations completely disengaged from politics, or do they simply choose to participate in a different way to previous generations? The book is of key interest to scholars, students and practitioners of political sociology, political participation and behaviour, European Politics, Comparative Politics and Sociology.
This volume focuses on the ways in which gender interacts with generation. Developed as the contributors lived through the Covid-19 pandemic, the chapters offer a timely examination of gender-related changes that have occurred against the backdrop of changing socio-dynamics such as increasing and decreasing fertility and the aging of populations.
This book argues that 'the generation gap' in Japan is something more than young people resisting the adult social order before entering and conforming to that order. Rather, it signifies something more fundamental: the emergence of a new Japan, which may be quite different from the Japan of postwar decades. It argues that while young people in Japan in their teens, twenties and early thirties are not engaged in overt social or political resistance, they are turning against the existing Japanese social order, whose legitimacy has been undermined by the past decade of economic downturn. The book shows how young people in Japan are thinking about their bodies and identities, their social relationships, and their employment and parenting, in new and generationally contextual ways, that may help to create a future Japan quite different from Japan of the recent past.
Cover -- Title -- Copyright -- Dedication -- CONTENTS -- List of illustrations -- Acknowledgements -- Introduction -- 1 The problem of media and generations -- 2 Age, cohort, life course and generation -- 3 Generation as location: Media landscapes and generations -- 4 Generation as actuality: Subjective landscapes of media generations -- 5 Nostalgia and the process of generationing -- 6 Generation, mediatisation and the rhythm of ages -- References -- Index.
"Woodman and Wyn have produced a text that offers conceptual clarity and real depth on debates in youth studies. The authors skilfully guide us through the main sociological theories on young people and furnish us with sophisticated critiques from which to rethink youth and generation in the contemporary moment." - Professor Anoop Nayak, Newcastle University The promise of youth studies is not in simply showing that class, gender and race continue to influence life chances, but to show how they shape young lives today. Dan Woodman and Johanna Wyn argue that understanding new forms of inequality in a context of increasing social change is a central challenge for youth researchers. Youth and Generation sets an agenda for youth studies building on the concepts of ‘social generation’ and ‘individualisation’ to suggest a framework for thinking about change and inequality in young lives in the emerging Asian Century.
The most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees and trendsetters. Gen Z changes everything. Today’s businesses are not built to sell and market the way Gen Z shops and buys, or to recruit and employ Gen Z the way they find and keep jobs. Leaders need answers now as gen Z is the fastest growing generation of employees and the most important group of consumer trendsetters. The companies that quickly and comprehensively adapt to Gen Z thinking will be the winners for the next twenty years. Those that don’t will be the losers or become extinct. Zconomy is the comprehensive survival guide on how leaders must understand and embrace Generation Z. Researched and written by Dr. Denise Villa and Jason Dorsey from The Center for Generational Kinetics, the insights in Zconomy are based on their extensive research, they’ve led more than 60 generational studies, and their work with more than 500 companies around the world. In Zconomy, Dr. Villa and Dorsey answer: Who is Gen Z? What do employers, marketers, and sales leaders need to know? And, most importantly, what should leaders do now? This is the critical moment for leaders to understand and adapt to Gen Z or become irrelevant. Gen Z is already reshaping the world of business and this change is only going to accelerate. Zconomy is the definitive manual that will prepare any executive, manager, entrepreneur, HR or marketing professional to successfully unlock the powerful potential of this emerging generation at this pivotal time.