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With attention to various forms of media, from Bollywood cinema and soap opera to web platforms and social media, this book critically examines visual media in India as a propagator of hidden sexism, even in apparently feminist portrayals.
Perhaps, male-mindedness seems to have adapted to changing-contemporary circumstances to become more covert and conspiratorial. Sexist suggestions—through objectification and substantiated subordination—for instance, may have been explicit in Indian media a decade earlier. But in the contemporary times of online social media and vociferous feminism, such openness of unfairness against women in the media will, more often than not, be met with strife and unpalatable backlash—fearing which blatant prejudice is prudently steered clear of. It is, hence, understandable that patriarchy, to sustain itself as a culture, has adapted to become more benevolent in an increasingly hostile environment. To identify such sly and stealthy sexism embedded in media content, one may need a reconfigured grasp of contemporary feminist issues and an altered nuance for isolation and identification of discriminatory depictions. This book exposes redefined and hidden sexism that predominates the popular visual culture of India—particularly investigating mass and new media representations that are a prime part of and have a domineering effect on the ensemble of popular visual culture—and characterises contemporary feminist movements. It binds a collection of contemporary Indian case studies of sexism and feminism encompassing communication media such as print, cinema, television, Web series and social media. There is a lack of book titles that study media sexism in the present times, and the proposed book aims to explore an unexplored area that is of social and scholarly importance. This book highlights the duality of media platforms: while media is a critical tool associated with fourth-wave feminism, they still remain to be a deterrent to the development of women engendering inherent and age-old patriarchal notions. This book will be an eye-opener to the general readers about benevolent sexism and train them to identify sexism hidden in seemingly pro-women media representations.
The demand for Modern, Post-Modern and Contemporary Indian art among collectors all over the world has spiralled in the past few years. This book covers major trends in Indian art over the last 150 years, taking in a broad sweep the shift from traditional forms of painting through the mechanical reproduction to 21st century Contemporary art.
India and Its Visual Cultures is a comprehensive mapping and analysis of contemporary cultural artefacts and visual cultures through different approaches—iconographic, social, political, religious and so on. This book covers various media and their histories by studying visual representational systems, production and consumption of media and culture-specific understandings. Crucial questions about the usage of media in research are also addressed in the book. In the selection of the subjects and objects of enquiry, there is a constant engagement with the popular and the everyday. The objects are studied with respect to their situatedness in urban space and everyday life. The five sections of the book focus on five aspects of visual culture: camera works, folk/artistry, market signs, pictorial politics and monumental landscapes. With attention to ethnographic detail and anthropology, each section brings an added dimension to the study of visible cultural forms.
The book looks at the impact of popular culture on everyday life in India. It examines the linkages between popular media, gender relations and family life.
Freedom and Destiny depicts the figure of the woman as an icon of national society and the religious pantheon. It also takes up the iconization of the child and the family in the Indian national imaginary. Book jacket.
It is a stealthy silence that is challenged in an inspiring volume on sexuality in contemporary Indian culture. This anthology is a timely intervention that not only attempts to locate sex as a tangible truth in an Indian context but also inspires a hundred questions regarding hidden contours.
With dramatic advances in media technology, the practice of sexing or erotically enhancing images has become an increasingly widespread phenomenon. The eroticized “look,” as both noun and verb, the thing or image that draws our look, and the look that we bestow on images that elicit our visual, physiological, and emotional attention, is the focus of the essays in this volume. Every day, whether we are out in the world or in the workplace or in the privacy of our homes, we enter visual fields that heighten and distort reality, distortions that often emphasize sexuality and erotic promise. The contributors for this collection look at the sexualization of visual culture from a range of disciplinary perspectives, including literature, film studies, history, philosophy, art history, and media studies, with gender and sexuality studies providing the encompassing critical framework that binds these essays into a coherent analytical project. The essays in this collection offer new theoretical conceptions of perception and representation, as well as rigorous reconsiderations of the polarized feminist debates over pornographic images. Essays on literature and film range from an interrogation of Baudrillard’s theory of seduction that posits femininity as a strategy of illusion and subversion to Bridget Jones’s challenge to the prevailing disciplinary regime that prescribes rigid standards for feminine beauty to a reevaluation of the subversive potential of sexy female robots. Other contributors consider the history of nudist images in US periodicals, the proliferation of eroticized images of girls in new digital technologies, gentlemanly masculinity in men’s fashion in late Victorian England, and a rape prevention campaign’s unintentional reinforcement of persistent heterosexist misconceptions about rape.
The book focuses on the current contexts of popular visual culture. Both popular and visual as specific forms of modern culture have only recently received serious academic attention in India. Some of the factors which have supplied new frames to these cultural categories are the emergence of modern communication technologies - digital media, TV, and film - as well as emergent new disciplines such as cultural studies, visual studies, film, and media studies. The essays explore the role of popular imagery through various aesthetic streams in such diverse areas as religious and social symbolism, national identity, theatre backdrops, film poster art, photography, architecture and urban living.