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Perhaps, male-mindedness seems to have adapted to changing-contemporary circumstances to become more covert and conspiratorial. Sexist suggestions—through objectification and substantiated subordination—for instance, may have been explicit in Indian media a decade earlier. But in the contemporary times of online social media and vociferous feminism, such openness of unfairness against women in the media will, more often than not, be met with strife and unpalatable backlash—fearing which blatant prejudice is prudently steered clear of. It is, hence, understandable that patriarchy, to sustain itself as a culture, has adapted to become more benevolent in an increasingly hostile environment. To identify such sly and stealthy sexism embedded in media content, one may need a reconfigured grasp of contemporary feminist issues and an altered nuance for isolation and identification of discriminatory depictions. This book exposes redefined and hidden sexism that predominates the popular visual culture of India—particularly investigating mass and new media representations that are a prime part of and have a domineering effect on the ensemble of popular visual culture—and characterises contemporary feminist movements. It binds a collection of contemporary Indian case studies of sexism and feminism encompassing communication media such as print, cinema, television, Web series and social media. There is a lack of book titles that study media sexism in the present times, and the proposed book aims to explore an unexplored area that is of social and scholarly importance. This book highlights the duality of media platforms: while media is a critical tool associated with fourth-wave feminism, they still remain to be a deterrent to the development of women engendering inherent and age-old patriarchal notions. This book will be an eye-opener to the general readers about benevolent sexism and train them to identify sexism hidden in seemingly pro-women media representations.
With attention to various forms of media, from Bollywood cinema and soap opera to web platforms and social media, this book critically examines visual media in India as a propagator of hidden sexism, even in apparently feminist portrayals.
The demand for Modern, Post-Modern and Contemporary Indian art among collectors all over the world has spiralled in the past few years. This book covers major trends in Indian art over the last 150 years, taking in a broad sweep the shift from traditional forms of painting through the mechanical reproduction to 21st century Contemporary art.
"The unique style of this cinema is explored through an analysis of the mise-en-scene of the film itself - the locations, sets and costumes - and shows how they, along with the song and dance sequences, construct the 'look' and meaning of a film. Equally important to India's visual culture is publicity. Cinema India explores the development of film advertising and its range of aesthetic influences, from indigenous sources, for example, the Ajanta cave paintings, to foreign styles, such as Art Deco, and examines how publicity material is able to convey social, political and economic information about the society in which it is produced."--BOOK JACKET.
The book looks at the impact of popular culture on everyday life in India. It examines the linkages between popular media, gender relations and family life.
With dramatic advances in media technology, the practice of sexing or erotically enhancing images has become an increasingly widespread phenomenon. The eroticized “look,” as both noun and verb, the thing or image that draws our look, and the look that we bestow on images that elicit our visual, physiological, and emotional attention, is the focus of the essays in this volume. Every day, whether we are out in the world or in the workplace or in the privacy of our homes, we enter visual fields that heighten and distort reality, distortions that often emphasize sexuality and erotic promise. The contributors for this collection look at the sexualization of visual culture from a range of disciplinary perspectives, including literature, film studies, history, philosophy, art history, and media studies, with gender and sexuality studies providing the encompassing critical framework that binds these essays into a coherent analytical project. The essays in this collection offer new theoretical conceptions of perception and representation, as well as rigorous reconsiderations of the polarized feminist debates over pornographic images. Essays on literature and film range from an interrogation of Baudrillard’s theory of seduction that posits femininity as a strategy of illusion and subversion to Bridget Jones’s challenge to the prevailing disciplinary regime that prescribes rigid standards for feminine beauty to a reevaluation of the subversive potential of sexy female robots. Other contributors consider the history of nudist images in US periodicals, the proliferation of eroticized images of girls in new digital technologies, gentlemanly masculinity in men’s fashion in late Victorian England, and a rape prevention campaign’s unintentional reinforcement of persistent heterosexist misconceptions about rape.
Caste and gender are complex markers of difference that have traditionally been addressed in isolation from each other, with a presumptive maleness present in most studies of Dalits (“untouchables”) and a presumptive upper-casteness in many feminist studies. In this study of the representations of Dalits in the print culture of colonial north India, Charu Gupta enters new territory by looking at images of Dalit women as both victims and vamps, the construction of Dalit masculinities, religious conversion as an alternative to entrapment in the Hindu caste system, and the plight of indentured labor. The Gender of Caste uses print as a critical tool to examine the depictions of Dalits by colonizers, nationalists, reformers, and Dalits themselves and shows how differentials of gender were critical in structuring patterns of domination and subordination.
In Abundance, Anjali Arondekar refuses the historical common sense that archival loss is foundational to a subaltern history of sexuality, and that the deficit of our minoritized pasts can be redeemed through acquisitions of lost pasts. Instead, Arondekar theorizes the radical abundance of sexuality through the archives of the Gomantak Maratha Samaj—a caste-oppressed devadasi collective in South Asia—that are plentiful and quotidian, imaginative and ordinary. For Arondekar, abundance is inextricably linked to the histories of subordinated groups in ways that challenge narratives of their constant devaluation. Summoning abundance over loss upends settled genealogies of historical recuperation and representation and works against the imperative to fix sexuality within wider structures of vulnerability, damage, and precarity. Multigeneric and multilingual, transregional and historically supple, Abundance centers sexuality within area, post/colonial, and anti/caste histories.
Threads of globalization is an interdisciplinary volume that brings fashion-specific garments, motifs, materials, and methods of production into dialogue with gender and identity in various cultures throughout Asia during the long twentieth century. It examines how the shift from artisanal production to 'fast fashion' over the past 150 years has devalued women’s textile labour and how skilled textile/ garment makers and the organizations that support them are preserving and reviving heritage traditions. It also offers examples of how socially engaged artists in Asia and the diaspora use their work to criticize labour and environmental abuses in the global fashion industry.