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This study examined the institutional advancement programs of successful American private/Catholic universities, two private universities in the United Sates, and two institutions in the Congo. Funding strategies constitute the backbone of advancement programs for successful American private universities/colleges. This study also investigated the funding mechanisms that successful private universities in the United States utilized to obtain philanthropic dollars. Further, the research assessed the roles of the successful private university presidents and trustees, and determined how public relations impacted the institutional advancement results of those institutions. Finally, the results of this investigation suggested practical applications for the Congolese/African universities. Grunig s Four Models of Public Relations (1992) provided the conceptual framework of this research. Grunig developed the assumption that excellent private organizations, such as private universities/colleges in the United States, utilized the two-way symmetric model of public relations/communication, which accounted for the advancement effectiveness of those institutions.
Institutional Advancement comprehensively reviews and evaluates the published empirical research on advancement in higher education of the last 23 years, covering fundraising, alumni relations, public relations, marketing, and the role of institutional leadership in all of these.
Many institutions facing dwindling state and government funding often rely on the patronage of others in order to establish monetary security. These donations assist in the overall success and development of the institution, as well as the students who attend. Facilitating Higher Education Growth through Fundraising and Philanthropy explores current and emergent approaches in the financial development and sustainability of higher education institutions through altruistic actions and financial assistance. Featuring global perspectives on the economics of philanthropy in educational settings and subsequent growth and development within these environments, this book is an exhaustive reference source for professors, researchers, educational administrators, and politicians interested in the effects of altruism on colleges and universities.
In this timely textbook, authors Drezner and Huehls take the interdisciplinary, complex nature of the study of philanthropy and fundraising and apply it to the field of higher education. Covering issues of increasing importance to institutions—including donor cultivation, growth of fundraising at community colleges and minority institutions, engagement of young alumni, volunteerism, and the competing roles of stakeholders—this book helps readers apply theory to the practice of advancement in post-secondary education. Special Features: Coverage of historical and theoretical underpinnings and insights from related literature and research. Discussion of new donor populations including women, communities of color, the LGBTQ population, students, and young alumni. On-the-ground case studies bring theories into focus by creating a bridge to experience and action. Practical implications for the design of fundraising campaigns and strategies. Guiding questions that encourage students to think beyond the current literature and practice. This textbook bridges research, theory, and practice to help higher education administrators and institutions effectively negotiate the fundraising terrain and advance their institution.
This book is a co-publication with CASE.Fundraising Strategies for Community Colleges is a hands-on, step-by-step guide to building a million-dollar-a-year development office.Community colleges educate nearly half the undergraduates in America yet receive as little as two percent of all gifts to higher education. Private philanthropy is now essential to the mission of community colleges. In order to gain a fair share, community colleges can rely on this book to deploy strategies effectively used by 4-year colleges. The author, Steve Klingaman, has raised over $40 million dollars for two-year and four-year colleges over a 25-year development career.With its emphasis on planning the work and working the plan, Fundraising Strategies for Community Colleges offers practical advice and concrete steps on how to build a strong advancement team with robust Annual Fund, grants, major gifts, planned giving programs.Topics include:* Strategies used at one two-year college that raised $50 million over ten years* 75 boxed tips on the details that matter most* How to create an institutional commitment to advancement* How to enhance the advancement function* How to build an effective foundation board that gives* How to grow the Annual Fund with sustainable, repeatable gifts* Secrets top universities use to close major gifts* Continuous quality improvement techniques to improve results year after year.Fundraising Strategies for Community Colleges is the only comprehensive development guide to focus on community college fund raising. Written for development professionals, college presidents, board members, trustees, faculty leaders, and other college leadership, this book is an essential, practical guide that fills a critical gap in the market.
Focusing on gender and culture, the authors explore the leadership tactics and strategies university presidents use to uplift the University from a regional campus to a tier 1 research powerhouse. Offering strategies, anecdotes, and transferable methods for university leaders to elevate their institution and thrive in the academic market.
This book provides an analysis of university missions over time and space. It starts out by presenting a governance framework focusing on the demands on universities set by regulators, market actors and scrutinizers. It examines organizational structures, population development, the fundamental tasks of universities, and internal governance structures. Next, the book offers a discussion of the idea and role of universities in society, exploring concepts such as autonomy and universality, and the university as a transformative institute. The next four chapters deal with the development of universities from medieval times, through the Renaissance, towards the research universities in the nineteenth century in Europe and the United States. The following five chapters analyse recent developments of increasing external demands manifested through evaluations, accreditations and rankings, which in turn have had effects on the organization of universities. Topics discussed include markets, managers, globalization, consumer models and competition. The book concludes by a discussion and analysis of the future challenges of universities.
Surveys the changing landscape of American higher education, from academic freedom to virtual universities, from campus crime to Pell Grants, from the Student Privacy Act to student diversity. In the years following World War II, college and university enrollment doubled, students revolted, faculty unionized, and community colleges evolved. Tuition and technology soared, as did the number of first-generation, minority, and women students. These changes radically transformed the American system of postsecondary education. Today, that system is in trouble. Its aging professoriate prepares for retirement, but low academic salaries can no longer attract the best minds to replace them. A flood of corporate dollars funds commercial research, but money for basic research—the seedbed of American scientific preeminence—has dried up. Colleges and universities also face heated competition with for-profit education providers for students, faculty, and external financial support, along with the costs of providing remedial education to growing numbers of students who are unprepared for postsecondary education. Higher Education in the United States provides a comprehensive analysis of these issues and others that scholars and practitioners of higher education study, discuss, and grapple with on a daily basis.