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WebVisor - The Financial Advisors Guide to the Internet, is written specifically for professionals in the financial services industry and provides concise, to the point information on various ways that advisors can leverage the internet in their practice.
This comprehensive reference shows financial professionals how to use the Internet to find free tax, accounting, and audit resources; participate in peer forums that discuss accounting, tax, and hundreds of related topics; cope with security and intellectual property issues; create World Wide Web HTML pages; and use the Internet as a marketing and image-building channel.
A no-nonsense guide to quickly finding and evaluating the quality and usefulness of a site Written by two of the industry's leading researchers, this book helps professionals evaluate, target, and locate the best financial and business Web sites. The authors reveal tips and traps and recommend favorite sites, including a comprehensive review of the most important financial sites on the Internet. Eva Lang (Memphis, TN) is a nationally recognized expert on electronic research for business valuation and litigation support services. She currently serves as Chief Operating Officer of the Financial Consulting Group, the largest alliance of business valuation and consulting firms in the U.S. Jan Tudor (Portland, OR) is President of JT Research and a popular speaker on research strategies on the Internet.
The second edition includes new and expanded chapters that show accountants, auditors and finance professionals how to cut down on their research time and increase billable hours. Written by a CPA in a language all accountants can understand it aims to enable the reader to cheaply and effectively market professional services electronically.
Social media is as a big of a paradigm shift for the financial services industry as the internet was. On the one hand we have some advisors jumping into Social Media initiatives with such things as Facebook, LinkedIn and Twitter without any defined purpose, strategy or real understanding of the media. Conversely a financial services firm, or practitioner, who avoids social media does so at their own risk. This book will help you understand Social Media and web 2.0 strategies so that you can make an informed decision on how to effectively use the technology. Even if you do not feel that your business needs to utilize these tools it is critical to be aware of what they are and how they work as these forms of communication become the norm from cradle to grave and womb to boardroom much like email has. Facebook, Twitter, Blogs and LinkedIn are no longer ?Çÿteenage fads but are being used day in and day out by most of your clients, employees and vendors. Gaining a basic understanding of these technologies, how they work and what they can be used for is critical to your success if not you viability in the future. Even if you personally decide that the use of social media is not for you this book will serve as a basic reference. Co-written by a top producing financial advisor and a social media expert this book is for those in the financial services industry but will serve as a guide to anyone who is interested in social media as a marketing an communications tool.Cidney Carver- held several high profile internships related to Social Media, served as Chief of Content for Erik Qualman (Socialnomics) and had several articles published on the topic of Social Media all before graduating from Suffolk University with a degree in Public Relations in 2011. Cidney currently lives in Tel Aviv, Israel and continues to consult on PR, marketing and techonolgy and write on the topic.
With the growth of the Internet, the personal finance industry has boomed, allowing individuals who previously had no control of their money to take the reins and start banking, investing, and controlling funds online without the need for pricey professional help. In a recent report, Fiserv estimates that 72.5 million households use online banking, and the number of people paying their bills online has grown to 36.4 million households. In fact, 200 million people now do their banking on their mobile phones, according to a Juniper Research report. But for many people, the complexities of finance are still too much. Do not let these complexities leave you in the dark ages of using paper to keep track of your finances. The Complete Guide to Your Personal Finances Online provides you with everything you need to know to start managing and investing your money online. You will discover why people flock to the Internet to manage their personal finances and how you can start doing it today. You will learn the basics of online banking, including what you can do keep track of your checking and savings accounts, pay your bills online, and even apply for loans from the comfort of your own home. You will grasp how to measure your own assets and how much money you can afford to spend. A special section is devoted to deciphering the complex language of the financial sector, so you know what you are dealing with. Find out whether you are wired to be a passive or active investor and what rates of return you can expect. In addition, learn how to prepare your computer for use as a personal finance hub, including the necessary safety and security precautions to keep your information safe, the Web sites you should bookmark, the tools you must install, and countless tips to help you keep track of the market, top picks, and your fellow investors. You will learn about all of the various types of online accounts, including taxable brokerage accounts, retirement accounts (401(k) and IRAs), and education savings accounts. You will find out how to determine what your tax burden will be in relation to your investments, as well as how to seek out and select the right broker for your needs. You will be walked through the process of finding the best financial opportunities and executing trades as well as your alternate choices in stock options and Forex trading. We spent hundreds of hours interviewing the industryâe(tm)s top investors and online finance professionals to give you inside knowledge to help you know that every financial decision you make is correct. You will discover how to keep in touch with your fellow investors; what mutual funds, ETFs, and various other financial options are at your disposal; as well as how to start investigating in the companies you are looking to invest in. Uncover the top prospects and develop investment ideas, as well as the top ten mistakes you absolutely must avoid as an online investor. With all of this information at your fingertips, you will be able to finally put away that notepad and take your financing to the next level: the world of online personal financing. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Tim Maude knows investing, and he knows the Internet. He has compiled a list of trustworthy Internet sites for the investor who goes online. The guts of the book is the listings and reviews of thousands of Interact investing sites, designed to help the cyber investor gather trustworthy information.
Packed with tips for finding and keeping clients through the Web. A marketing guide for financial planners who want to develop an Internet presence.
A no-nonsense style to quickly finding and evaluating the quality and usefulness of a site Especially designed for the growing number of accountants, business appraisers, and financial professionals who are turning to the Internet business and financial information, this book helps professionals evaluate, target, and locate the best financial and business sites on the Web. Organized by financial area, this is a comprehensive and economical resource for finding public financial information on the Web. Two of the industry's leading researchers, Eva M. Lang and Jan D. Tudor reveal tips, traps, and recommend favorite sites including a comprehensive review of the most important financial sites on the Internet, so that financial professionals can save time, decrease costs, and turn public data into dollars. This book is ideal for the busy professional who needs to know where to find industry statistics fast. Plus, readers will get continuous updating, which will be posted on a related Web site for quick user access.
Now you can gain instant access to the most powerful time-and-effort-saving tools ever created for accounting and financial professionals.