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How do female entrepreneurs overcome hurdles, redress power imbalances and create a business with coveted unicorn status? High-growth enterprises on a rocket ship growth trajectory and tech unicorns with a value of more than £1billion have the potential to transform the economy. But building a unicorn is not an easy task. And it's even more difficult for female-led enterprises than it is for male-led start-ups. Female Founders' Playbook brings together the experiences of the leading women entrepreneurs and VC investors. These successful businesswomen share their thoughts on every aspect of launching a high-growth business, from coming up with a unicorn-worthy idea, through to building a multi-talented team to winning investment. Their tales of success and failure are drawn together by commentary and insightful analysis by award-winning technology founder and architect of Starling Bank, Anne Boden, creating an easy-to-follow guide for any female leader. Rather than talking about who might be the next Bezos, Gates or Jobs, Female Founders' Playbook tells the true stories of those women who are guaranteed to inspire and help the next generation of female entrepreneurs.
More women than ever are starting businesses -- yet so few are sharing how they do it. Why? Because being a successful female entrepreneur is hard work and comes with a unique set of challenges that many don't share.If you want to know what happens behind the scenes of a growing business, then this is your guide. If you want to create wealth, opportunities, and freedom in your business when we've got you covered. Whatever is holding you back from having the business of your dreams -- whether it's lack of experience, not knowing where to begin, money issues, or not understanding how to turn your purpose into profit -- this book shows you how other women have walked the path, faced challenges, and built a business that thrives.The Female Entrepreneur's Playbook will change how you think about your business as 20+ successful entrepreneurs reveal their secrets to building a business that complements and enhances their lifestyle. Inside, you'll learn:Why your hero's journey is an essential part of your brand and story.What to do if you need to generate revenue fast.How to avoid the biggest mistakes entrepreneurs make. Why failure often leads to success.What self-care routines help maintain physical, emotional, & mental health.Each chapter is written by a different female entrepreneur who gives candid and advice-fueled answers to empower women to lean into their zone of genius and create a business they love.GET READY TO BE INSPIRED, GROW YOUR BUSINESS, & CHANGE LIVES.The ExpertsCamille Campins-Adams, Tamra Cornwell Andress, Lindsey Ardmore, Kimberly Beer, Tina Booker, Brianna Coon, Aranzasú De La O, Sarah Failla, Ashley Helene, Lani Dickinson, Emmy Hernandez, Elizabeth Le Coney Hambleton, Sarah Jolley Lawyer, Christy Mayfield, Amanda Monnier, Jill Kinworthy Phillips, Cris Rodriguez, Patty McFarland Rogers, Micaela Royer, Patricia Wooster, Cindy Zuelsdorf
How do you raise startup capital to bring your vision to life? The Fundraising Strategy Playbook teaches you how to deliver a compelling pitch, generate investor demand, negotiate your terms, and determine your founder/funder fit. You’ll learn how to build your funding stack and get creative with how you source capital to achieve different milestones in your company’s journey. Written by a founder for founders, this book empowers entrepreneurs to know their options and take charge of their company’s financial future whether it’s by supercharging early revenue generation, sourcing non-dilutive financing (equity free money!), or raising venture capital. Packed with insights from entrepreneurs with $600M+ exits, legendary VCs (Kleiner Perkins, Accel, Techstars, 500 Startups, and more), and innovation enthusiasts like Jason Feifer (Entrepreneur Magazine), this book is filled with answers to the questions you wish you could ask the most accomplished entrepreneurial minds. This is the smart entrepreneur’s playbook on how to intelligently raise capital for the long haul success of a startup. The contents of this book include: • Part 1) Fundraising Fundamentals (sources of capital, venture capital fundraising process, and more) • Part 2) Elements + Design Principles of a Pitch Deck • Part 3) The Art of Persuasive Pitching • Part 4) Fundraising Strategy (how to plan a raise, types of investments, designing your funding stack, evaluating founder/funder fit, and more) • Part 5) Fundraising Strategy for Female Founders • Part 6) Fundraising Strategy for International Companies
Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer
Support your growing family without losing professional ground—a proven approach The Parental Leave Playbook helps parents take control of their leave and make the most of what's considered a career timeout, but is actually a vital "time-in" for your life. If you're an expecting or new parent concerned about how your leave and return plans will affect your visibility, candidacy for promotion, work relationships, and performance (not to mention your identity and home life), this book will guide you into the smoothest transition possible. Most importantly, this book will help you as you grow and strengthen yourself and your family while remaining a professional. In The Parental Leave Playbook, you'll learn Dr. Amy Beacom's innovative R.E.T.A.I.N. framework and the three-phase, ten-touchpoint model, to coach yourself through the leave process. Beacom identifies the critical points before, during, and after leave where parents and managers must work together, and explains how parents can facilitate success by finessing the way they approach their manager and colleagues. These models are supported by case studies from the author's work in the field with leading organizations like Microsoft, and supplemented by resources such as the evidence-based Parental Leave Transition Assessment (PLTA) sample report, leave action plan templates, reflection prompts, and development exercises to enhance self-awareness and skills. You'll learn how to: Communicate your parental leave plans effectively and at the right time Set expectations with managers and colleagues to ensure a smooth transition Learn how to maintain visibility, avoid being replaced, and continue your upward career trajectory during your parental leave and beyond Grow and strengthen your family without sacrificing your professional gains All working parents-to-be can benefit from the ideas and proven tools in this direct and practical book.
Praise for THIRD SHIFT ENTREPRENEUR "A must read for any aspiring entrepreneur with the itch to start their own business who is wondering 'but what do I do first?'" Gino Wickman, Author of Traction and Creator of EOS "Our country and our communities are better when people bring their own ideas to life as entrepreneurs and this book written as an engaging story helps show us how. If you're ready to step into the arena, grab hold of this book and the strategies in it." Robert A. McDonald, 8th Secretary of the Department of Veteran Affairs Retired Chairman, President and CEO of The Procter & Gamble Company START YOUR DREAM BUSINESS WITHOUT THE RISK! Too often people hold the dream of starting their own business and pursuing their destiny, but they are overcome not just by fear, but by the practical reality that they can not afford to take a financial risk. Third Shift Entrepreneur overcomes that false choice of settling for less or taking a financial risk and instead reveals a third path one that allows you to fulfill your creative entrepreneurial potential while maintaining financial stability in your life. If you are longing to make your life's work a reality, Third Shift Entrepreneur offers a roadmap that will give you the confidence to stop dreaming and start on your own journey to success.
The comparative numbers between male- and female-led start-ups are stark. Ninety-one per cent of venture capital money continues to fund businesses founded solely by men, with only one per cent of venture capital money invested in businesses founded solely by women. Yet being a female entrepreneur is not the preserve of Wonder Woman. It’s for every woman who wants to make it happen. Female Entrepreneurs: The Secrets of Their Success encourages every woman who has dreamt of being an entrepreneur but hasn’t yet taken the leap to take the first steps towards realising her dreams – as well as encouraging every woman who has not yet thought about running her own business to consider it. Additionally, it encourages governments and the corporate world to recognise and embrace the huge value that female entrepreneurs bring to society and the economy. John Smythe and Ruth Saunders reveal the secrets of the success of fifty-two female entrepreneurs. They outline wisdom and insights to inspire budding entrepreneurs to take the leap and offer practical advice on what to think about when setting your business up for success as well as when considering whether to scale. They also provide top tips on how to play to women’s inherent strengths and avoid the weaknesses women face – as well as how to stay sane and enjoy the journey. This practical, unique guide provides the encouragement, support and motivation any aspiring female entrepreneur could need to make those first steps towards the realisation of their ambitions. John Smythe and Ruth Saunders are both entrepreneurs themselves and regularly advise start-ups on how to launch and scale up for growth.
Saying NO to the Workplace Status Quo: 13 Women Who Are Rewriting the Rules If readers are not sure what a firebrand is, they’ll find out in Mikaela Kiner’s powerful first book. Women of all generations will nod in recognition at the stories of 13 professional women from diverse backgrounds and industries as they recount the career challenges they've faced and how they have overcome bias, sexism, and the power imbalance. These women are role models, not just because they’ve been successful in their careers, but because they are mission driven and doing good in the world. They are whole people dealing with work, family, balance, confidence, and the need to stay motivated and strong. Mikaela Kiner spent 15 years in HR leadership at Microsoft, Starbucks, Amazon, PopCap Games, and Redfin. In 2015 she founded Reverb, which helps companies create healthy, inclusive culture that engages and inspires employees. Female Firebrands is an honest, modern, and solutions-oriented guide for dealing with situations working women know all too well: sexual harassment, not being taken seriously, and being talked over, passed over, underpaid, and underappreciated. Mid-career professional women will read this book and know they're not alone. Women earlier in their careers can save years of heartache and frustration by learning what's worked for women who came before them. Chapter checklists provide invaluable to-do lists for women, men who want to be their advocates, and HR and business leaders as well. Readers will learn how to— • Develop tools and techniques to stand and speak up on behalf of yourself and others when it’s both difficult and necessary • Get better at recognizing “little indignities” you don’t have to tolerate • Understand what it means to be an informed, empowered advocate for women • Increase awareness of your own blind spots and biases so you can learn from them • Recognize the role of privilege at work and how it can be used for positive change
A stirring, comprehensive look at the state of women in the workforce—why women’s progress has stalled, how our economy fosters unproductive competition, and how we can fix the system that holds women back. In an era of supposed great equality, women are still falling behind in the workplace. Even with more women in the workforce than in decades past, wage gaps continue to increase. It is the most educated women who have fallen the furthest behind. Blue-collar women hold the most insecure and badly paid jobs in our economy. And even as we celebrate high-profile representation—women on the board of Fortune 500 companies and our first female vice president—women have limited recourse when they experience harassment and discrimination. Fair Shake: Women and the Fight to Build a Just Economy explains that the system that governs our economy—a winner-take-all economy—is the root cause of these myriad problems. The WTA economy self-selects for aggressive, cutthroat business tactics, which creates a feedback loop that sidelines women. The authors, three legal scholars, call this feedback loop “the triple bind”: if women don’t compete on the same terms as men, they lose; if women do compete on the same terms as men, they’re punished more harshly for their sharp elbows or actual misdeeds; and when women see that they can’t win on the same terms as men, they take themselves out of the game (if they haven’t been pushed out already). With odds like these stacked against them, it’s no wonder women feel like, no matter how hard they work, they can’t get ahead. Fair Shake is not a “fix the woman” book; it’s a “fix the system” book. It not only diagnoses the problem of what's wrong with the modern economy, but shows how, with awareness and collective action, we can build a truly just economy for all.
The perfect graduation gift for future entrepreneurs! Part biography, part business how-to, and fully empowering, this book shows that you're never too young to dream BIG! With colorful portraits, fun interviews and DIY tips, Girls Who Run the World features the success stories of 31 leading ladies today of companies like Rent the Runway, PopSugar, and Soul Cycle. Girls run biotech companies. Girls run online fashion sites. Girls run environmental enterprises. They are creative. They are inventive. They mean business. Girls run the world. This collection gives girls of all ages the tools they need to follow their passions, turn ideas into reality and break barriers in the business world. INCLUDES: Jenn Hyman, Rent the Runway Sara Blakely, Spanx Emma Mcilroy, Wildfang Katrina Lake, Stitch Fix Natasha Case, Coolhaus Diane Campbell, The Candy Store Kara Goldin, Hint Water Anne Wojcicki, 23andMe Rachel Haurwitz, Caribou Bioscience Nina Tandon, EpiBone Jessica Matthews, Uncharted Power Jane Chen, Embrace Emily Núñez Cavness, Sword & Plough Hannah Lavon, Pals Leslie Blodgett, Bare Escentuals/Bare Minerals Katia Beauchamp, Birchbox Emily Weiss, Glossier Christina Stembel, Farmgirl Flowers Mariam Naficy, Minted Maci Peterson, On Second Thought Stephanie Lampkin, Blendoor Sarah Leary, Nextdoor Amber Venz, RewardStyle Lisa Sugar, Pop Sugar Beatriz Acevedo, MiTu network Julie Rice and Elizabeth Cutler, Soul Cycle Suzy Batiz, Poo-Pourri Tina Sharkey, Brandless Jesse Genet, Lumi Tracy Young, Plan Grid