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Businesses recognize the need to become more customer focused, but struggle to see how. At the same time, our logic and business models for selling digital content and services are broken. Digital relationships enable services at low cost, but we still focus on discrete transactions at prices that consumers see as exploitive. This book explains how a revolutionary approach to pricing can solve these problems. It proposes a new architecture for cooperative service relationships that is personalized and continuously adaptive. FairPay operationalizes a new logic for conducting ongoing business relationships that adaptively seek win-win value propositions in which price reflects value. At a practical level, the author explains how this can be applied to transform a range of industries -- with motivations, and guidelines for implementation in stages -- to enhance loyalty, market share, and profits. At a conceptual level, he explores how novel processes for participative co-pricing can dynamically seek agreement on win-win value propositions -- to approach optimal price discrimination over a series of transactions. FairPay applies modern behavioral economics in choice architectures that enable deep relationship marketing. An online supplement is provided.
Longlisted for the 2021 Porchlight Business Book Awards, Management & Workplace Culture An expert takes on the crisis of income inequality, addressing the problems with our current compensation model, demystifying pay practices, and providing practical information employees can use when negotiating their salaries and discussing how we can close the gender and racial pay gap. American workers are suffering economically and fewer are earning a living wage. The situation is only worsening. We do not have a common language to talk about pay, how it works at most companies, or a cohesive set of practical solutions for making pay more fair. Most blame the greed of America’s executive class, the ineptitude of government, or a general lack of personal motivation. But the negative effects of income inequality are a problem that can be solved. We don’t have to choose between effective government policy and the free market, between the working class and the job creators, or between socialism and capitalism, David Buckmaster, the Director of Global Compensation for Nike, argues. We do not have to give up on fixing what people are paid. Ideas like Universal Basic Income will not be enough to avoid the severe cultural disruption coming our way. Buckmaster examines income inequality through the design and distribution of income itself. He explains why businesses are producing no meaningful wage growth, regardless of the unemployment rate and despite sitting on record piles of cash and the lowest tax rates[0] in a generation . He pulls back the curtain on how corporations make decisions about wages and provides practical solutions—as well as the corporate language—workers need to get the best results when talking about money with a boss. The way pay works now will not overcome our most persistent pay challenges, including low and stagnant wages, unequal pay by race and gender, and executive pay levels untethered from the realities of the average worker. The compensation system is working as designed, but that system is broken. Fair Pay opens the corporate black box of pay decisions to show why businesses pay what they pay and how to make them pay more.
A timely look at how to evaluate and determine executive pay Recognized as the leading expert on executive compensation, Robin Ferracone combines her own 20 years of experience with interviews with executives and compensation committees to provide a clear examination of and guidance on determining pay packages, actions, and designs. and Over the past 25 years, the author has created a database of executive pay across 44,000 companies, broken down by company performance, company revenue and industry. Using this data, the author provides boards and individuals evaluating executive pay with the ability to analytically determine an appropriate compensation package. Provides real-life stories, perspectives, and insights from thought leaders on executive compensation Contains interview with compensation committee members, executives, academicians, government leaders, and shareholder activists Research based on 44,000 companies broken down by performance, revenue and industry Offers a timely resource on a hot button topic.
Empowerment Through Equity: Pioneering the Journey Towards Gender Equality in the Workplace In an era where the call for gender parity is louder than ever, Equal Play, Fair Pay: A New Era for Ladies emerges as a beacon of hope and a blueprint for change. This groundbreaking book is not just a collection of insights but a rallying cry for women and allies worldwide to stand up against the entrenched gender pay gap. With a comprehensive exploration from historical disparities to futuristic strides in technology, this book serves as your enlightened companion on the path to genuine equality. Dive into the heart of the matter with Unveiling the Gender Pay Gap, where statistics and stories intertwine to paint a stark picture of the current state of affairs. The narrative then shifts to the profound Impact of Gender Inequality on both a personal and societal level, uncovering the often invisible repercussions of this global issue. With every chapter, the book equips you with the knowledge to understand and the tools to combat the gender pay gap, from Legal Foundations for Equality to Negotiation Techniques for Women, ensuring you're ready to challenge the status quo. A vital segment of the book illuminates the Role of Education in Bridging the Gap, emphasising the pivotal role of empowering young women and breaking down academic and professional barriers. Meanwhile, Corporate Responsibility and Practices throw a spotlight on the business world's potential to champion gender equality from within. The narrative doesn't stop at the individual or corporate level; it expands into The Power of Collective Action and the undeniable impact of unity in the quest for equal pay. Looking towards the horizon, Equal Play, Fair Pay: A New Era for Ladies delves into the future of work, technology, and activism in The Future of Feminism and Technology for Good: Closing the Gap. Stories of resilience, innovation, and transformation fill these pages, offering not just hope but a concrete path forward. This book is more than a read; it's a movement. Whether you're well-versed in the nuances of gender equality or are just starting to grasp its critical importance, this book promises to inspire action, evoke empathy, and ignite a collective drive towards a future where equal play and fair pay are not aspirations but realities. Embark on this transformative journey today and be part of shaping a fairer, more equitable tomorrow.
Covers critical issues in the effective management of human resources, which can be used for class discussions, or be given as homework problems, or used as essay questions on tests.
The inspiring story of the woman at the center of the historic discrimination case that inspired the Lilly Ledbetter Fair Pay Restoration Act, her fight for equal rights in the workplace, and how her determination became a victory for the nation Lilly Ledbetter always knew that she was destined for something more than what she was born into: a house with no running water or electricity in the small town of Possum Trot, Alabama. In 1979, when Lilly applied for her dream job at the Goodyear tire factory, she got the job. She was one of the first women hired at the management level. Nineteen years after her first day at Goodyear, Lilly received an anonymous note revealing that she was making thousands less per year than the men in her position. When she filed a sex-discrimination case against Goodyear, Lilly won--and then heartbreakingly lost on appeal. Over the next eight years, her case made it all the way to the Supreme Court, where she lost again. But Lilly continuted to fight, becoming the namesake of President Barack Obama's first official piece of legislation. Both a deeply inspiring memoir and a powerful call to arms, Grace and Grit is the story of a true American icon.
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.
At head of title: Kluwer Law International