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This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education, public health, and related disciplines. It is a one-stop, comprehensive, and compact source for foundational concepts in behavioral research, and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. This book is currently used as a research text at universities on six continents and will shortly be available in nine different languages.
The letters of the alphabet have been the object of speculation since their invention. This book examines the many ways in which the letters of the alphabet have been assigned value in political, spiritual, or religious systems over two millennia.
Discusses the elements of a sign, and looks at pictograms, alphabets, calligraphy, monograms, text type, numerical signs, symbols, and trademarks.
This accessible textbook offers balanced and uniformly excellent coverage of modern linguistics.