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Dichotomous choice contingent valuation survey techniques were used to estimate mean willingness to pay (WTP) a price premium for made-in-Alaska secondary wood products. Respondents were asked to compare two superficially identical end tables, one made in China and one made in Alaska. The surveys were administered at home shows in Anchorage, Fairbanks, and Sitka in March and April 2002. Results indicated that, on average, respondents were willing to pay an additional $82 for the Alaskamade table, above a base price of $50. The 95 percent confidence bounds on this estimate of mean WTP are $68.10 and $96.10. Survey design and sample demographics are discussed as possible upward biases on the mean WTP for the Alaskamade table. Despite these possible biases, we concluded that place of manufacture is a significant competitive advantage for Alaska secondary wood product manufacturers marketing their products in Alaska.
This volume provides an in depth look at labeling and its relation to the governance of global trade. The book aims at bridging the research gaps related to the link between consumers’ perception of a label with their willingness to pay, the impact and the limitations of labeling in the event of food safety hazards, and the trade and development dimensions of labeling. As such, this volume opens a new frontier on issues related to the economics of labeling.
Over the past decade there has been growing interest in the role of information in the promotion of environmentally friendly behaviour. This book examines how and why the provision of such information can affect individual decisions concerning buying or consuming a product or valuing a policy. The information can take the form of a product label or a statement in a survey questionnaire, and the decision can be what product to buy, what food to eat or how to answer a contingent valuation question. The chapters in this volume carefully explore the explanations for consumer behaviour in different scenarios where information is provided about the 'public' implications of individual decisions. The first set of chapters examines the prospects for eco-labelling as a tool of environmental policy from a variety of different perspectives. They also look at how this form of information provision compares with more familiar policy instruments in achieving efficiency goals. In the second and third sections the focus is on environmental and food labelling, in which a combination of private and public motives for purchase decisions is found. Finally, the role of information in contingent valuation surveys is considered, in particular the impact of information and time in altering stated value responses.
Here is the first systematic handbook treatment of quantitative modeling natural resource problems, their allocated efficient use, and societal and economic impact. Andrés Weintraub is the very top person in Natural Resource research. He has selected co-editors who are at the top of the sub-fields in natural resources: agriculture, fisheries, forestry, and mining. The book covers these areas with contributions from researchers on, among others, modeling natural research problems, quantifying data, and developing algorithms.