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Long web copy This new edition of Essential Economics for Business presents the core principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live. Using up-to-date case studies the 5th edition examines everything from the impact of the financial crisis, to the effects of the Brexit vote in the UK, to popular distrust of globalisation, to the operation of specific businesses to illustrate how economic theory relates to real business issues. Looking for economics in action? Search online for the Sloman Economics News Site, a blog that’s updated several times a week with current affairs and topical stories, all linked to your textbook so you can explore the background to the issues more deeply. Authors bio John Sloman was Director of the Economics Network from its foundation in 1999 until 2012, and is now Visiting Fellow at the University of Bristol where the Network is based. John is also Visiting Professor at the University of the West of England, Bristol. Elizabeth Jones is a Principal Teaching Fellow and the Dean of Students in the Economics Department at the University of Warwick. Elizabeth is also a Lecturer on economics courses for non-economists delivered to departments across the UK government.
Want to see economics in action? Search online for the Sloman Economics News Site - a blog that’s updated several times a week with current affairs and topical stories ... all linked into your textbook so you can explore the background to the issues more deeply. Essential Economics for Business presents the core principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live. Up-to-date case studies examine everything from the impact of the financial crisis to the operation of specific businesses to illustrate how economic theory relates to real business issues. Please note that the product you are purchasing does not include MyEconLab. MyEconLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyEconLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyEconLab to accelerate your learning? You need both an access card and a course ID to access MyEconLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. 2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book. 3. If you have a course ID but no access code, you can benefit from MyEconLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyEconLab (ISBN:9781292063904) 4. If your lecturer is using the MyLab and you would like to purchase the product... Go to www.myeconlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator
Want to see economics in action? Search online for the Sloman Economics News Site - a blog that's updated several times a week with current affairs and topical stories ...all linked into your textbook so you can explore the background to the issues more deeply. Essential Economics for Business presents the core principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live. Up-to-date case studies examine everything from the impact of the financial crisis to the operation of specific businesses to illustrate how economic theory relates to real business issues
The Economic Environment of Business introduces the essential principles of economics, all from the perspective of business. In addition to covering the traditional principles of economics, the book also has sections which highlight the relationship with other business disciplines, including: globalisation, business strategy, Porter's five forces, the product life cycle, and business ethics. This book is ideal for undergraduate or postgraduate students doing a non-specialist one-semester economics course.
This package includes a physical copy of Economics for Business by Sloman as well as access to the eText and MyEconLab. 'Economics for Business' covers all the current issues facing today's business world. Up-to-date case studies cover everything from the impact of the financial crisis to the examination of specific businesses, such as John - are there new case studies that we should include here?], to illustrate how economic theory relates to real business issues. MyLab and Mastering from Pearson improve results for students and educators. Used by over ten million students, they effectively engage learners at every stage. MyEconLab is a personalised online study and assessment system, which tailors to the unique learning needs of each student. Offering unlimited opportunities for practice and providing relevant and timely feedback, it helps students master key concepts, experience more I Get It moments and ultimately achieve better results. It's really simple and effective. I would recommend it to any University to use it for all sorts of courses (especially the courses that involve mathematics).Student at Radboud Universiteit Nijmegen, Netherlands It is like having a teacher by your side, you learn it a lot quicker, than usual homework Student at Copenhagen Business School, Denmark For students *Personalised study plan: A study plan is generated from each student's results on sample tests and instructor assignments. Students can clearly see which topics they have mastered and, more importantly, which they need to work on. *Tests and other assignments: MyEconLab(r) comes with two pre-loaded sample tests for each chapter so your students can self-assess their understanding of the material. *eText: access to guided solutions, animated graphs, audio narratives, flashcards, current news articles tied to chapter content and graphing tools. For Educators * Ready-to-use assignments: Use pre-loaded sample tests, or create your own assignments using a mix of MyEconLab(r) problems, the book's Test Bank, and questions written using the Econ Exercise Builder. * Automatic Grading: MyEconLab(r) grades every homework and quiz question-even those with graphing. Students get unlimited graphing practice and immediate feedback with links to specific learning tools for each question.* Blackboard Integration: Blackboard users can integrate their Blackboard course with MyEconLab. This integration allows for instructor and student single sign-on, inclusion of direct links to the MyEconLab course from within Blackboard content pages, and easy grade transfer
This title presents the essential principles of microeconomics and macroeconomics applied to the world of business while also looking at wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live.
"Welcome to the sixth edition of Essentials Economics for Business. If you are a student on a business or management degree or diploma course and taking a module which includes economics, then this book is written for you. Such modules may go under the title of Business Environment or Business Context, or they may simply be called Introduction to Economics or Introduction to Business Economics. Alternatively, you may be studying on an MBA and need a grounding in basic economic concepts and how they apply to the business environment"--
Economics and Business Environment is targeted at students preparing for a career in a managerial position in business or public service. With its accessible style and convenient structure, this textbook offers an insight into: 1 current economic developments that are important to (European) businesses and governments; 2 the influence of the business environmenton company profit and turnover. Students are offered an insight into the economic risks faced by all companies. This fifth edition of Economics and Business Environment has been fully updated; including the measurements taken to reinforce supervision of the banking industry.
Economics and the Business Environment is directed at students who will be taking up managerial positions in trade and industry or in government. The economic environment of European companies is central to the book giving students a good impression of recent developments within the European economy. The theories described enable students to: calculate how much competition firms within a particular business sector are exposed to analyze the current economic position of a particular country and make exchange rate prognoses gauge the effect of the economic environment on business sales and profits. Complicated analyses and mathematical models have been avoided as much as possible. Instead, diagrams and graphs illustrate the causal relationships between economic factors, making this book an ideal primer for those needing the basics of economics for their business degree.