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Extra money, a better lifestyle, the satisfaction of building a business you believe will really take off—whatever your motive, the success of your home-based business depends upon making the right decisions from the very start. And this comprehensive guide will help you do just that. It's packed with expert advice from some of the most experienced and knowledgeable people around—the staff of business consultants at Entrepreneur Magazine. You'll learn: What businesses are best conducted from home How to research your potential markets, analyze the strengths and weaknesses of your competition, and set your prices accordingly How to organize your finances correctly right from the start—and avoid disaster later How to establish effective advertising and promotional strategies without spending a lot of money How to handle the legal aspects of a home-based business—forms of operation, licenses, zoning ordinances and restrictions, and taxes How to control crucial, but often overlooked, issues like time management, business image, and working in isolation How to turn a room into an office and buy equipment, supplies, and fixtures to create an efficient, comfortable work environment ENTREPRENEUR Magazine is the banner publication of the Entrepreneur Magazine Group. It has the largest newsstand circulation of any business monthly and has a total ABC audited circulation of 410,000. The Entrepreneur Magazine Group also publishes Business Start-Ups and Entrepreneur in Mexico, as well as videos, audiocassettes, and software that deal with business start-up management. Also available from the Entrepreneur Magazine library: The Entrepreneur Magazine Small Business Advisor Making Money with Your Personal Computer Starting an Import/Export Business Small Business Legal Guide
Like having a team of top business consultants on call, 24 hours a day...but a whole lot cheaper. From the experts at Entrepreneur magazine comes your total guide to starting, managing, and growing a small business. Written to meet all the information needs of entrepreneurs, small business owners, and those thinking about going into business for themselves, this practical, user-friendly guide tells you everything you need to know about setting goals and objectives, assessing risk, finding the right location, financing, marketing, pricing, taxation, insurance, record keeping, personnel management, purchasing, inventory, time and stress management, legal matters, advertising, sales, obtaining expansion capital, and many other topics of vital importance to smart, enterprising business people like you. Proven strategies, techniques, and expert tips on every aspect of starting, managing, and growing a small business. Defines all important terms and clearly explains difficult concepts in plain English. Packed with useful worksheets, checklists, sample forms, and other valuable business tools that you can put to work for you, today. Chapters include listings of trade associations, periodicals, on-line services, software, government agencies, and other valuable sources of business assistance and information. Also available from the Entrepreneur library: Entrepreneur Starting an Import/Export Business, Entrepreneur Making Money With Your Personal Computer.
In today’s new business environment, there are great work-from-home opportunities for office managers, executive assistants, administrative professionals and anyone else with excellent organizational and computer skills. Why fight traffic to go to an office when you can do the same work—perhaps at better pay—from home? Start your own office or administrative support service, offering your word processing, dictation, database management, telephone, communication or other administrative services on a contract basis to companies around the globe. Learn how to turn your business skills into a profitable freelance opportunity: • Write a strong business plan that lays out your path to success • Determine services and policies that maximize profits • Get great deals on the software and equipment your business needs • Hire an excellent staff if your business grows too big for one person • Go above and beyond your competition to attract regular clients Successful entrepreneurs in this field reveal the secrets to growing a highly profitable business. Plus, get websites and contact information for valuable resources in the “Business Support Service National Directory” inside. Leave the drab office behind and strike out on your own in this hot field.
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Tapping into more than 33 years of small business expertise, the staff at Entrepreneur Media takes today’s entrepreneurs beyond opening their doors and through the first three years of ownership. This revised edition features amended chapters on choosing a business, adding partners, getting funded, and managing the business structure and employees, and also includes help understanding the latest tax and healthcare reform information and legalities.
Judging by all the hoopla surrounding business plans, you'd think the only things standing between would-be entrepreneurs and spectacular success are glossy five-color charts, bundles of meticulous-looking spreadsheets, and decades of month-by-month financial projections. Yet nothing could be further from the truth. In fact, often the more elaborately crafted a business plan, the more likely the venture is to flop. Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them. In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture: The people—the individuals launching and leading the venture and outside parties providing key services or important resources The opportunity—what the business will sell and to whom, and whether the venture can grow and how fast The context—the regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate Risk and reward—what can go wrong and right, and how the entrepreneurial team will respond Timely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.
From the source you trust most-everything you need to start up,grow, and prosper in international trade... If you're excited by the opportunities you see in internationaltrade but nervous about facing a world of problems you don'tunderstand, you've come to the right place. In Starting anImport/Export Business, the experts at Entrepreneur Magazine helpyou break into this fast-growing field and thrive. You'll find thewhole story on the import/export business in this easy-to-useguide--clear concise information that demystifies the foreign tradeprocess and explains precisely what clients expect fromimport/export services. In addition to all the basics you need to start your own business,this book is loaded with helpful statistics on international tradewith 17 countries, sample documents, and resource listings. You'lllearn about trade regulations, how to deal with customs services,and the best ways to protect trademarks and copyrights. You'lldiscover the best places to go for working capital, how to attractclients, and when to hire consultants. You'll also learn how to: * Price goods and services and calculate exchange rates. * Choose the best payment method for each transaction. * Cope with international legal issues. * Manage your company's finances. * Market your services both at home and abroad. * Hook up with import and export distribution systems. There's never been a better time to launch yourself into theexciting world of international trade, and Starting anImport/Expert business is the ideal book to get you going. ENTREPRENEUR Magazine is the banner publication of the EntrepreneurMagazine Group. It has the largest newsstand circulation of anybusiness monthly and has a total ABC audited circulation of385,000. The Entrepreneur Magazine Group also publishes BusinessStart-Ups and Entrepreneur in Mexico, as well as videos,audiocassettes, and software that deal with business start-upmanagement. Also available from the Entrepreneur Magazine library: Making MoneyWith Your Personal Computer, The Entrepreneur Magazine SmallBusiness Advisor.
In 2017 34% of the workforce was considered part of the gig economy. This growing workforce of freelancers and side-giggers is also estimated to grow to 43% by 2020. That’s 4 million freelancers, soon to be 7 million by 2020. Whether it’s people looking to earn extra money, those tired of their 9-to-5, to entrepreneurs looking to grow their side hustle, Entrepreneur is uniquely qualified to guide a new generation of bold individuals looking to live their best lives and make it happen on their own terms. Whatever industry or jobs this new workforce takes, Start Your Own Business will guide them through the first three years of business. They’ll gain the know-how of more than 30 years of collective advice from those who’ve come before them to: How to avoid analysis paralysis when launching a business Tips for testing ideas in the real-world before going to market with insights from Gary Vaynerchuk Decide between building, buying, or becoming a distributor What to consider when looking for funding from venture capitalists, loans, cash advances, etc. Whether or not a co-working space is a right move Tips on running successful Facebook and Google ads as part of a marketing campaign Use micro-influencers to successfully promote your brand on social media
Whether you're just thinking of starting a business, have taken the first few steps, or already have your own business, this comprehensive, easy-to-understand guide can help ensure your success.
Are you inventive? Fun? Have you been called a kid at heart? If so, let us introduce you to an up-and-coming, fresh-faced market with unbelievable purchasing power—meet today’s kids! An ever-growing market, kids offer a world of business possibilities for inspired entrepreneurs like you! From party planning and gift products to cooking classes and clothing, Entrepreneur covers the hottest businesses within the flourishing kid-focused industry. Providing insider advice, tips and tricks along the way, our experts take you step by step and show you how to discover your specialty, legally and financially establish your business, manage day-to-day operations and so much more! Learn how to: • Discover your specialty within one of five hot areas of interest—party planning, cooking classes, gift and bath products, plus-sized clothing, educational toys and games • Choose the best location and sales avenues to effectively reach your consumers • Efficiently manage inventory and supplies for easy order fulfillment • Create a support staff who help you succeed • Use effective marketing and advertising tools to gain exposure and get the word out • Build positive customer and vendor relationships • Plan for future growth Kids are spending record amounts of their own money—grab your share of this multi-billion-dollar market today!