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Communicating a message effectively needs precision—be it verbal or non-verbal. At the professional front, the accuracy of the message to be shared becomes all the more important as the business decisions may depend on the same. This book, in its second edition, continues to detail on the pre-requisites of communicating effectively in the corporate environment and generally. Beginning with an overview of business communication, the book educates on the principles of communication—oral and written. Divided into nine chapters, the first two chapters deal with oral communication and the next seven deal with different forms of written communication. The book teaches how to write effective letters and prepare persuasive resumé. The chapters are well-supported with many examples and illustrative exhibits wherever required. A new chapter (Chapter 9) has been added titled ‘Writing to Communicate’ which presents incorrect use of language and phrases that rob the text, be it a report or a letter, of authenticity and credibility. The chapter also presents correct use of the examples and the rationale or logic in the form of explanations. Designed as a textbook for the management students, this book would be equally useful for the management professionals and executives. Key features • Observes a simple pattern of Read-Comprehend-Test-Follow • Discusses strategies for identification and improvisation of communication skills (both oral and written) • Provides numerous examples and illustrations that facilitate proper grasp of the topics discussed.
This book provides students and professionals with practical answers to important career and communication questions, helping them to communicate successfully in a business setting. Communication expert, Deirdre Breakenridge, examines the ways in which professionals can make the most of their careers in a fast-changing media landscape, offering advice on how new and seasoned executives can utilize and adapt to the latest modes of communication. The author breaks down the eight most critical areas for professionals seeking to develop their communication skills, opening with essentials that will prove useful in any setting. She then details the ways in which organizations can adapt to changes in technology and consumer behavior to improve relationships, social media presence, and brand recognition. The easy to follow question–answer format walks readers through the most pressing, confusing, and frequently asked questions about successful communication with plenty of advice and examples for a better learning experience. Covering traditional business communication topics like partnerships and storytelling, the book also includes material on digital and social media channels as well as a chapter on giving back as a mentor. "Experts Weigh In" boxes feature advice from other top professionals, exposing the reader to multiple perspectives from the field. Grounded in decades of experience, Answers for Modern Communicators will benefit all students getting ready to enter the workforce as well as professionals looking to enhance their communication skills.
It is said the future belongs to Communication. And rightly so. For today, more than ever before, the need for effective communication is being felt. This is particularly true of business communication because, organizations in their efforts to excel in business and outdo their competitors, have to be precise and extremely effective in their communication to satisfy all its stakeholders—be they suppliers, distributors, advertisers or customers. This book on Business Communication, now in its Second Edition, brings to fore the multidimensional aspects of Business Communication—ranging from listening, speaking, developing skill sets, to exhibiting correct body language. The book emphasizes that understanding the perceptions and mindsets of the communicators and the context are crucial for business communication. This book, which is the outcome of the rich and the vast experience of Dr. Asha Kaul and her interaction with the brilliant young minds at IIM Ahmedabad and other B-schools, should be of immense value to the budding as well as practicing managers. All readers will find this new edition extremely useful, refreshingly different, and delectably delightful. What’s New to This Edition : • Extensive use of examples, anecdotes, and brief case studies to exemplify the points/issues. • Checklist and Summary which are ready reckoners for a student hard pressed for time yet desirous of learning and change. • Learning Objectives for each chapter and section, which bring focus to the text. • Activities in which the student can participate and test communication competence. • Comprehensive section on exercises at the end of each chapter, which are application oriented and test the student’s grasp of the subject. The book is recommended by AICTE for PGDM course. The link is www.aicte-india.org/modelsyllabus.php
With a focus on outcomes-based education, this business communication manual caters to the needs of students of business communication at universities, technikons, and private colleges with updated information on writing e-mail messages and using the Internet. Adopting the premise that poor communication can cost an organization business and competitive status in the marketplace, this text focuses on refining and clarifying the products of communication within the company and with the public. Particular focus is paid to interpersonal conversation in small groups, formal meetings, and interviews; written clarity in internal business plans, e-mails, and memos; accessible materials for mass communication and public relations; and rules of basic grammar and punctuation. Examples of all mentioned tools are provided along with the theory and practice of their use.
"It's HOW You Say It"(TM) How true. Words are powerful tools. Do you wonder why, at times, someone takes offense at something you've said and you have no idea why? Maybe it's just the opposite and you have been misunderstood. The way you say something can be more important and have a greater impact than the words you use. This is much more extensive than verbal communication skills alone though. The intent behind the words we try to convey may be in opposition to the messages being perceived. They are often not in sync at all. Why? What skills are considered to be good communication skills? What are the components of effective communication, the kind of conversations that build relationships, streamline collaboration and help diminish friction between leadership, management, work teams... and loved ones? To find the answers to these, we have to go a little deeper. This book will take a lighthearted look at the background and mishaps in communication and deliver a no-nonsense approach to determining a lasting solution. What are the characteristics of a true leader? Can leadership be taught? Whether you are in executive leadership, in management, or an individual contributor you'll find the answers to these and other communication questions. Author, keynote speaker, corporate trainer and coach, Barbara Teicher, will help you to unlock the secrets of the messages you're really sending, learn the 6-Step "It's HOW You Say It"(TM) Principle for effective communication, discover what the characteristics of true leadership are (they may surprise you!), learn how to make a V.A.S.T. difference in your business, as well as personal, relationships and unveil the mystery of how to change perceptions because, it's not just what you say, "It's HOW You Say It."(TM)
How to Write Effective Business English gives guidance to both native and non-native English speakers on how to express yourself clearly and concisely. With case studies and real-life examples that demonstrate how English is used internationally in business, and full of ideas to help you get your communications right first time, How to Write Effective Business English sets the scene for describing the benefits of good Business English, ideal for multinational companies where communication is a priority. For native English speakers, it may mean un-learning things you were taught at school and learning how to save time by getting to the point more quickly in emails; for elementary to immediate English speakers, it focuses on the areas that are easy to get wrong. How to Write Effective Business English draws on the author's wealth of experience, using real-life international business scenarios to develop your skills and provide you with some answers that even your boss might not know. You will learn a system to help you quickly and easily write emails, letters, CVs and more. Featuring sections on punctuation and grammar, and checklists to help you assess how you are getting on before moving on to the next stage, How to Write Business English has been praised by both native and non-native writers of English as an indispensable resource.
This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.