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Downtown, Lafayette, Louisiana, is one of the fastest growing, medium sized cities in the United States. The city has seen a lot of growth in the past ten years, and has had an issue keeping up. Lafayette has been ranked the number one place for young adults to move to and get started in a new career, by the Souther Business and Development Magazine in 2011. The city has a rich history in French Creole and Cajun culture. The culture of the city has a vibrant history in art and music. Lafayette has also been ranked tastiest town in the south, by Southern Living magazine in 2012. With the economic and population growth of the city, issues with housing and with the buildings needed to accommodate the commercial growth. The Creative Action Group, located in Lafayette, along with the University of Lousiana-Lafayette, came up with a design competition to help solve some of the issues the city is seeing with the amount of recent growth. The goals of the competition are to find a new innovative way to connect the city with a sustainable approach, unite the different parts of the city and also represent the history and rich culture of the city. It is important that the new master plan has a 24 hour commuity feel and a strong urban core. The project boundary is divided into six different districts: Main Street, Lee and Johnston, Lee and Vermillion, Transportation hub, Freetown-Port Rico, and University and Johnston.