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Explains how to refine predictive skills, make decisions, measure risk, understand conflict, and improve human interactions
The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Like it or not, sales is often a zero-sum game: Your win is someone else's loss. Most salespeople work in mature, overcrowded industries, your offerings perceived (often unfairly) as commodities. Growth requires taking market share from your competitors, while they try to do the same to you. How else can you grow 12 percent a year in an industry that's only growing by 3 percent? It's not easy for any salesperson to execute a competitive displacement--or, in other words, "eat their lunch." You might think this requires a bloodthirsty "whatever it takes" attitude, but that's the opposite of what works. If you act like a Mafia don, you only make yourself difficult to trust and impossible to see as a long-term partner. Instead, this book shows you how to find and maintain a long-term competitive advantage by taking steps like: ranking prospective new clients not by their size or convenience to you, but by who stands to gain the most from your solution. understanding the different priorities for everyone in your prospect's organization, from the CEO to the accountants, and addressing their various concerns. developing a systematic contact plan for all those different stakeholders so you can win over the right people at the organization in the optimal sequence. Your competitors may be tough, but with the strategies you'll discover in this book, you'll soon be eating their lunch.
When school teacher Mrs. Q forgot her lunch one day, she had no idea she was about to embark on an odyssey to uncover the truth about public school lunches. Shocked by what her students were served, she resolved to eat school lunch for an entire year, chronicling her experience anonymously on a blog that received thousands of hits daily, and was lauded by such food activists as Mark Bittman, Jamie Oliver, and Marion Nestle. Here, Mrs. Q reveals her identity for the first time in an eye-opening account of school lunches in America. Along the way, she provides invaluable resources for parents and health advocates who wish to help reform school lunch, making this a must-read for anyone concerned about children's health issues.
When best friends Jenny and Addie start sixth grade, Jenny quickly discovers that Addie is interested in joining the Pops, the coolest seventh grade clique in school.
Rediscover the pleasure of taking a real lunch break, and improve your health, happiness, and productivity. Statistics show that only one-third of American workers leave their desk to take a lunch break, which has a negative effect on productivity, creativity, and innovation. Gone for Lunch is a friendly, fun, and inspirational book that offers readers ideas for how they can reclaim their lunch break! With a challenge included for every week of the year, each activity is designed to be suitable for anyone anywhere—at home or at work, in the city or the countryside. Drawing buildings, trying yoga, volunteering, going for bike rides, handwriting letters: her challenges range from indoor to outdoor, active to sedentary, and the health benefits are endless.
“Filled with entertaining behind-the-scenes stories and technical tips . . . this cookbook will thrill meticulous bakers and Huckleberry's devotees” (Library Journal). “Everything in generosity” is the motto of Zoe Nathan, the big-hearted baker behind Santa Monica’s favorite neighborhood bakery and breakfast spot, Huckleberry Bakery & Café. This irresistible cookbook collects more than 115 of Huckleberry’s recipes and more than 150 color photographs, including how-to sequences for mastering basics such as flaky dough and lining a cake pan. Huckleberry’s recipes span from sweet (rustic cakes, muffins, and scones) to savory (hot cereals, biscuits, and quiche). True to the healthful spirit of Los Angeles, these recipes feature whole-grain flours, sesame and flax seeds, fresh fruits and vegetables, natural sugars, and gluten-free and vegan options—and they always lead with deliciousness. For bakers and all-day brunchers, Huckleberry will become the cookbook to reach for whenever the craving for big flavor strikes.
Citing formidable rates in American obesity and poor nutrition, the award-winning creator of the documentary Two Angry Moms shares empowering advice about how to campaign for healthier school lunches while working with administrations to promote better food programs. Original. 25,000 first printing.
We've all spent a little more time at home recently and this has meant we've a new-found appreciation for what lunch represents to us: a break, excitement, something that isn't typing emails or Zoom meetings. Without the crutch of highstreet chains, we've had to start fending for ourselves and this means endlessly trying to come up with different, filling and nutritious meals for our family and ourselves. But there are only so many great ideas about what you can put between two slices of bread or do with an egg and a piece of toast. Lunch is the best way to brighten your day, but it involves a level of imagination we don't have the time for. This is where Let's Do Lunch steps in. You can decide how much time you want to dedicate to your lunch, then pick a straightforward, satisfying meal and get cracking. At the heart of this book is this lack of fuss. There will be no challenging techniques, hard-to-find ingredients or decadent cooking times. Just quick, accessible and clever recipes that will have you wondering how on earth you managed to make something so delicious in so little time. The book is filled with encouraging tips and tricks to help energise and transform your cooking experience from something you have to do into something you look forward to doing. All recipes are all light on meat and fish, with the emphasis on fresh vegetables, grains, cheese and nuts so you can feel energized right through to till dinner. Ditch the al desko and make a ritual out of lunch again.
By nature Herb Cohen was actually an observer but he became a participant in the lives of his camera's reticent subjects because, simply, he loved engaging with the people he befriended.
Relates in rhyme what children eat in countries around the world.