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With 100% verification, over 1,000 new listings and more than 12,000 updates, this 2002 edition of The Directory of Business Information Resources is the most up-to-date source for contacts in over 98 business areas -- from advertising and agriculture to utilities and wholesalers. This carefully researched volume details: the Associations representing each industry; the Newsletters that keep members current; the Magazines and Journals that are important to the trade, the Conventions that are "must attends, " Databases, Directories and Industry Web Sites that provide access to must-have marketing resources. Includes contact names, phone & fax numbers, web sites and e-mail addresses. This one-volume resource is a gold mine of information and would be a welcome addition to any reference collection.
This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.