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Digital transformation is disrupting every business, career and facet of life. Millions of businesses and careers are needlessly being destroyed by new digital technologies and unique business models. A new book reveals the simple proven secrets to creating digital business, career and life success.Marty Fox, a successful entrepreneur, corporate leader and digital thought leader says, 'I was frustrated watching too many great people needlessly get disrupted and lose their businesses and careers. I knew avoiding disruption and becoming the disruptor was in their grasp. I wrote a simple and straightforward book anyone can use to create success and avoid failure.' In 'Digital Transformation Success Secrets: The Ultimate Guide to Business, Career and Life Success', Fox demystifies all of the new emerging technologies in simple understandable terms. He shares examples of how each technology is being applied to business, career and personal success. He says, "simplifying technology is my passion, but that is not the book's secret sauce. Great technology alone will not lead to business or life success. In the book I share proven success habits, motivational tips, true stories, digital business models and winning processes that have enabled me and other people to succeed in startups and enterprise organizations. You do not need any technical experience to benefit from my book."Executives and entrepreneurs will learn how to disrupt, how to prevent being disrupted and how to discover hidden digital opportunities and threats. Employees, career-seekers and students will learn what works in business, what does not work and how to supercharge their careers and lives.How to become digitally savvy in days; not weeks, months or years!22 success habits that will transform your business and career.7 habits that will lead to business and career failureHow to generate an endless supply of innovative ideas that can reinvent your business and supercharge your careerThe power of new digital technologies in simple easy-to-understand termsHow small and fast adjustments can transform industrial-age organizations and struggling startups into new-age disruptors175 amazing digital companies and products that can provide you with better, faster and cheaper solutions. Although some are little-known and 'flying-under-the-radar', they have the potential to become near-future digital giants.How smart companies are using digital technology to build a smarter and better worldCase studies of digital entrepreneurs (including Fox) who cracked the digital code and how they did itAbout the Author:Marty Fox is a successful serial-entrepreneur, corporate director for a 16 billion dollar company, digital thought leader and author of 13 best-selling business and technology books. He enjoys demystifying emerging technology and sharing the habits, mindset, motivation and processes that create success and happiness.Marty writes from success in the real-world of start-ups and corporations.Directed a three person digital software startup to a multi-million dollar sector leader using grass roots marketing and zero advertisingDeveloped niche web portal for a grandmother that within 6 months became a world-wide sensation using grass roots marketing and zero advertising. The site and grandmother were gobbled up by a welcoming acquirer - making the grandmother very happy!Created an eCommerce solution during evenings and weekends that transformed many simple web sites into profitable revenue enginesCreated many innovative digital software solutions and business strategies for large global companies that created shareholder valueMarty shares what works and what does not in the real-world through his writing, podcasts, speaking and mentoring. All of his books have been written while working in business and technology which allows him to share first-hand stories of success and failure rather than 3rd hand accounts of what might work.
"Digital transformations are everywhere: business to business, business to comsumer, and even government to citizens. Digital transformation promises a bridge to a digital future, where organizations can thrive with more fluid business models and processes. Less than 20% of organizations are getting digital transformations right, but these digitally transformed organizations can deliver twice as fast as other organizations, cut OPEX by over 30%, and have seen a near-immediate doubling in brand value. The power to act faster and do it better than before sits at the heart of truly digitally transformed organizations." --
One book for the entire journey: How to digitally transform your organization Innovation in the face of major external change is critical for any organization's success, but attempting to do so often leads to more questions than actions: Where do you start? How do you get the right resources? How should work be implemented? What data should you measure? For the first time, these questions are answered in a single book that covers the end-to-end execution of digital transformation – from leadership-level strategy, to on-the-ground team implementation. With the biggest revelation of all, Herbert argues, being that true digital transformation only needs to happen once because, at its core, it means becoming more adaptive to change itself. Featuring the 'how to' of digital transformation devised from successes across every sector, Herbert distils it into five actionable stages. These stages act as a repeatable framework for continual innovation, allowing you to produce results immediately and grow change incrementally across your organization. In Digital Transformation, Herbert draws on her own experiences in leading change and innovation programmes globally, as well as featuring insights from experts and leaders from organizations as diverse as the World Wildlife Fund, Morgan Stanley, Royal Caribbean Cruises, the United Nations High Commission for Refugees, the Rijksmuseum, the American Cancer Society, The Guardian, Harvard University, and many others.
Every Warren Buffet, Bill Gates and Steve Jobs started out as nothing more than a person with an idea – and ideas are a dime a dozen. The mindset, processes, and teams that you build are where the real magic happens. Leverage the wisdom within Business Success Secrets from Tamara Nall, et al, and discover your own success story! BEYOND THE HIGHLIGHT REEL: AN HONEST, RAW AND REAL LOOK AT SOME OF THE BEST KEPT ENTREPRENEURIAL SECRETS! Buried beneath the impressive awards and accolades of each successful entrepreneur lies the hard-knocks story of the grit, determination, and resourcefulness it took to mount the summit of a dream. What you don’t know is just how much they learned along the way…. Business Success Secrets is a book written for entrepreneurs by entrepreneurs. Forget the flashing banners, false promises of overnight success, and the phony internet gurus – this is business insight straight from the source. Laying it all on the line, each author in the anthology has come together for one singular purpose: to bring you the undiluted truth of what it takes to make your business dream a reality. The only question now is, what’s standing in your way? Start reading now to: embody some of the best kept secrets to successful navigation and leadership learn sustainable methodologies for scalable growth develop a mindset that welcomes challenges and adversity via constant and renewed goal setting and metrics analysis explore the various iterations of the entrepreneurial mindset and how to tailor each one to your own personal brand avoid some of the most common pitfalls and traps for business owners in today’s professional landscape learn how entrepreneurialism is a market open to anyone regardless of age, race, gender, or nationality discover how CEOs, presidents, and founders narrowly avoided major disasters to come out on top learn vicariously from the mistakes of those that have gone before you and propel yourself into the life you’ve always wanted to live! There’s no need to reinvent the wheel! Start your entrepreneurial journey off on the right foot: grab your copy of Business Success Secrets today!
Learn the digital transformation secrets of the world's most enduring companies: Find out what they do to build stability in times of constant change, and most importantly, how they make their business "Futureproof."More than ever before, well-established companies are succumbing to wave after wave of disruption from new entrants, new technologies, and new customer expectations. Companies like Kodak, Blockbuster Video and Xerox weren't able to cope with the pace and scope of disruption, and now they're all but gone. No business leader wants to be next. The pressure is on to adapt. As organizations begin to cope with the realization that digital transformation is the key to their survival in the age of technology-driven business, it is easy to fall into the trap of thinking that digital transformation is merely a technology investment play. It isn't.There is a larger operational vision at play here, and the world's most adaptable companies have already figured out what it is. Broken down into its core components, it consists of 7 operational pillars that help organizations accelerate digital transformation, manage change, and turn disruption into a tireless engine of opportunity. In this book, you will learn: * 7 futureproofing pillars that drive a digitally-transformed enterprise* Why companies that focus on experience design are so much more successful than those that don't.* How to recruit, develop and motivate the workforce of the future. * Why the world's most successful companies have learned to put change at the heart of their business model. * How stalled organizations can unlock their innovation potential and become game-changers in their own right. * Why data-driven mindsets win and how that affects your technology investment strategy.* Why culture is the most important building block of a futureproof business, and how you can shape yours
What's the secret to driving demand, and generating leads and revenue online? What's a digital transformation, and why do some companies succeed while others fail? And how do you stage a winning digital pivot?In this book, Eric Schwartzman, bestselling author of Social Marketing to the Business Customer, explains what successful digital marketers do differently. This is the inside track 0n how to pivot to digital marketing in four easy steps, so you can earn more and work less. We are living through a time of unprecedented migration, from analog to digital business practices. Find out what it takes to stake your own claim online, so you can participate in the ever-growing digital economy, and get your share of the profits. Through real world stories and numerous examples of digital marketing pivots told in easy-to-follow, nontechnical language, you'll learn the secrets of what it really takes to be competitive online, so you can increase revenue, decrease costs, and control your future.Drawing on his experience leading online marketing programs for clients such as Toyota, UCLA, Marine Corps, US Dept. of State, LA Opera, and dozens of small and midsize companies, Eric walks you step-by-step through the process of pivoting to digital marketing.This all-in-one, practical playbook covers everything you need to know to about the people, processes, and technology that power a successful digital business, including:?Determining what people really want online?Choosing and set-up the right software?Learning the basics of search engine optimization?Driving demand with owned media ?Growing your social media following?Generating leads with content marketing?Creating email campaigns that convert?Convert traffic into leads and revenue?Improving your conversion rates continuouslyThe Digital Pivot provides you with an overview of the pieces that make up the digital marketing puzzle so you can see the forest through the trees. If you're ready to scale up and grow up, it's time to find out everything you need to know to migrate your business and career online. Your digital pivot starts right now!
Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival. The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion. We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change. In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today - so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!
Building the Agile Business through Digital Transformation is an in-depth look at transforming businesses so they are fit for purpose in a digitally enabled world. It is a guide for all those needing to better understand, implement and lead digital transformation in the workplace. It sets aside traditional thinking and outdated strategies to explain what steps need to be taken for an organization to become truly agile. It addresses how to build organizational velocity and establish iterative working, remove unnecessary process, embed innovation, map strategy to motivation and develop talent to succeed. Building the Agile Business through Digital Transformation provides guidance on how to set the pace and frequency for change and shows how to break old habits and reform the behaviours of a workforce to embed digital transformation, achieve organizational agility and ensure high performance. Full of practical advice, examples and real-life insights from organizational development professionals at the leading edge of digital transformation, this book is an essential guide to building an agile business.
A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated—at its core. The authors provide practical insights into the three pillars of digital transformations that successfully scale: reinventing the business model, building out a business architecture from the customer back into the organization, and establishing an 'amoeba' IT and organizational foundation that learns and evolves. This is the ideal guide for all leaders who recognize the power and promise of a digital transformation.