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This workbook will serve as your guide to incorporating the data-driven decision making process into your organization’s culture and behavior. O’Neal leads you through setting up teams; warehousing, accessing, and examining data; and finally reflecting on your process. Understand what’s happening in your school environment and how you can make better decisions that will keep you on a path to success.
This book will help you understand how to integrate data-based decisions into the daily work of the school. It is a practical and relevant handbook for converting data into wise decision-making and planning. It will give you the skills to successfully make data-based decisions, measure student learning and program effectiveness, evaluate student progress, use data to improve instruction, integrate a "Dynamic Planning" process into the daily operation of your school.
This book integrates theory and practice in decision-making, with a specific focus on data-driven decision making. Applications are demonstrated in the contexts of administration, supervision, and teaching. The book provides a unique contribution to the literature in this field in that the studies of decision theory and data-based decision making are integrated. Focusing on educators assuming leadership roles in school improvement, the book's content is equally relevant for administrators, supervisors, and teachers. The book, however, is centered on data-driven decision making, both as a requirement of the No Child Left Behind Act and as a normative professional standard. Issues related to accumulating, storing, and protecting data in districts and schools also are covered. Applications in administration, supervision, and teaching are demonstrated.
"Gathering data and using it to inform instruction is a requirement for many schools, yet educators are not necessarily formally trained in how to do it. This book helps bridge the gap between classroom practice and the principles of educational psychology. Teachers will find cutting-edge advances in research and theory on human learning and teaching in an easily understood and transferable format. The text's integrated model shows teachers, school leaders, and district administrators how to establish a data culture and transform quantitative and qualitative data into actionable knowledge based on: assessment; statistics; instructional and differentiated psychology; classroom management."--Publisher's description.
This book is intended for the students and teachers of evidence based decision making, especially when the evidences are obtained from numerical facts. It specifically covers business modeling, decision analytics, and forecasting. All planning and decision making start with some estimation of what the future holds for a business and thus, we need to forecast the future. Generally, there can be more than one forecast for most real situations based on the model one uses to forecast them. Business modeling can help us with calculating what those multiple forecasts of the future mean for the things that the business is interested in, such as profit, costs, pay off, returns etc. These are also called outcomes. Once we get the forecasts depicting the future, we can devise and assess multiple actions, and choose one of them that get the best outcome for the business. Decision analytics help us with this assessment. This book is best used for problem based learning and instruction. Problem based learning introduces the problem first for the students to work on, along with the instructor. Students learn by doing. They can practice multiple problems for practice until the underlying principles and lessons are understood and absorbed. Then the formal theories and principles are presented to make sense of what the students have already done and learned. This can also be called reversed learning because it reverses the process of the traditional learning method of theory first and problem solving later. The first of the book provides the problem and the second half of the book provides brief theories and principles, and solutions of the problems.
The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s. As they illustrate, big data analytics is the engine that drives marketing, providing a forward-looking, predictive perspective for marketing decision-making. The book presents actual cases and data, giving readers invaluable real-world instruction. The cases show how to identify relevant data, choose the best analytics technique, and investigate the link between marketing plans and customer behavior. These actual scenarios shed light on the most pressing marketing questions, such as setting the optimal price for one’s product or designing effective digital marketing campaigns. Big data is currently the most powerful resource to the marketing professional, and this book illustrates how to fully harness that power to effectively maximize marketing efforts.
How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world—an excellent primer on experimental and behavioral economics Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money—eBay, for example, discovered how to cut $50 million from its yearly advertising budget—or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good—different ways that governments are using experiments to influence or “nudge” behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of “the experimental revolution.”
In a context where schools are held more and more accountable for the education they provide, data-based decision making has become increasingly important. This book brings together scholars from several countries to examine data-based decision making. Data-based decision making in this book refers to making decisions based on a broad range of evidence, such as scores on students’ assessments, classroom observations etc. This book supports policy-makers, people working with schools, researchers and school leaders and teachers in the use of data, by bringing together the current research conducted on data use across multiple countries into a single volume. Some of these studies are ‘best practice’ studies, where effective data use has led to improvements in student learning. Others provide insight into challenges in both policy and practice environments. Each of them draws on research and literature in the field.
A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel, uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel; translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel® functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel® add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance.
Brief ContentsPrefacePrologue Concepts and Foundations of Data-Driven Decision Making Introduction to Data-Driven Decision Making Planning and Developing Information Resources Hardware, Software, and People Educational Research Methods and Tools Teachers and Administrators as Researchers Basic Applications Student Data, Demographics, and Enrollments School and the Community Financial Management and Budgeting Supporting Teaching and Learning Supporting Teachers and Their Professional Development Technical Support Review of Statistical Routines Used in this Book Introduction to Spreadsheet Software Introduction to the Statistical Package for the Social Sciences (SPSS) Database Management Terms and Sample Outline Internet Resources for Data-Driven Decision MakingGlossaryIndex Contents PrefacePrologue Concepts and Foundations of Data-Driven Decision Making Introduction to Data-Driven Decision Making Rationale for Adopting Data-Driven Decision Making Purpose of This Book Defining Data-Driven Decision Making An Old Idea: Knowledge Is Power Need for Planning The Systems Approach Organization of This Book SummaryReferences Planning and Developing Information Resources School Districts Take the Lead Defining Information Needs Database Management Systems Long-Term and Short-Term Data Resources SummaryCase StudyReferences Hardware, Software, and People A Brief Look at Infrastructure Hardware for Effective Data Management and Access Client-Server Architecture Software for Data Analysis Developing People Resources The Data Analyst SummaryCase StudyReferences Educational Research Methods and Tools The Scientific Method and Educational Research Educational Research Methods Ethnographic Research Historical Research Descriptive Research Correlational Research Causal Comparative Research Experimental Research Action Research Data Collection Tools Direct Observation Structured Interviews Document Analysis Surveys Test Instruments SummaryCase StudyReferences Teachers and Administrators as Researchers Learning Communities Action Research in Action Trial Testing a Peer Tutoring Program Multiple Intelligences in a Foreign Language Program Advancing to an Inclusion Program SummaryActivitiesReferences Basic Applications Student Data, Demographics, and Enrollments Student Data Enrollment Projections at the District Level Attendance Zones and Individual Schools Taking a Census Special Student Populations SummaryActivitiesReferences School and the Community Partnering with the Community: Broad-Based Surveys Anatomy of a Survey Who Will Participate in the Survey? What Data Will Be Collected? Data Analysis Is the Sample Representative of the High School Population? Do Students Have Access to the Internet? The Committee's Next Steps SummaryActivitiesReferences Financial Management and Budgeting Basic Terminology School District Budget School Budget The Canton Alternative School Budget Emergency SummaryActivitiesReferences Supporting Teaching and Learning States, Cities, Districts, Schools, Classes, Teachers, Students Improving Teaching and Learning Jefferson Middle School Developing a Plan Information Overload: A Caution SummaryActivitiesReferences Supporting Teachers and Their Professional Development Summative and Formative Evaluation Collecting Personnel Data Kingsland School District Case Study Keeping Track of Professional Development SummaryActivitiesReferences Technical Support Review of Statistical Routines Used in this Book Key Terms Descriptive Statistical Procedures Frequency Distributions Contingency Tables (Crosstabulations) Measures of Central Tendency Measures of Dispersion Measures of Relationship Correlational Coefficient Linear Regression Caution Introduction to Spreadsheet Software Overview and Key Terms Spreadsheet Structure Data Types and Data Manipulation Charts and Graphics Introduction to the Statistical Package for the Social Sciences (SPSS) Overview The Data Editor Creating a Data Set Defining Variables Transforming Data Options Data Analysis Procedures and the Output Viewer Graphs and Charts Database Management Terms and Sample Outline Internet Resources for Data-Driven Decision MakingGlossaryIndex.