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Learn all about the history of psychology, the theories that shaped society and the experiments that changed the world - with biographies of the most influential psychologists of our times and insight into fascinating psychological phenomena, such as the Freudian Slip and False Memory. Find out how you can use psychology to feel happier, manage anger, tell when someone is lying, encourage someone to stop smoking, improve your memory and much more. This extensive guide is perfect for anyone who wants to understand the inner workings of the human mind.
Reviews subjects on the test, offers tips on test-taking strategies, and includes two full-length practice exams with answers and explanations.
Reviews of every exam topic; 2 full-length practice tests with detailed explanations.
Reviews subjects on the test, offers tips on test-taking strategies, and includes two full-length practice exams with answers and explanations.
The unique contribution of Cracking the Code is its spotlight on how the knowledge of consumer psychology principles can be used to improve managerial decision making and organizational performance. Research on consumer behavior typically has a narrow focus and does not offer reliable and practical direction for marketers. Taken collectively, however, the conclusions of research streams can provide valuable information from which managers can base their decisions. The contributing authors of Cracking the Code offer a set of rules for managerial action that has been distilled from reviews of research areas in which they are experts. The book contains systematic, prescriptive advice based on state-of-the-art knowledge from multiple research lines regarding how consumers think and choose. The chapters cover fundamental topics such as new product management, marketing mix strategy, marketing communications and advertising, social media, and experiential marketing.
Make sure you’re studying with the most up-to-date prep materials! Look for the newest edition of this title, Princeton Review AP Psychology Premium Prep, 2021 (ISBN: 9780525569633, on-sale August 2020). Publisher's Note: Products purchased from third-party sellers are not guaranteed by the publisher for quality or authenticity, and may not include access to online tests or materials included with the original product.
Provides sample questions and study strategies for taking the psychology subject test of the GRE.
EVERYTHING YOU NEED TO SCORE A PERFECT 5. Equip yourself to ace the AP Psychology Exam with The Princeton Review's comprehensive study guide—including thorough content reviews, targeted strategies for every question type, access to our AP Connect online portal, and 2 full-length practice tests with complete answer explanations. This eBook edition has been optimized for on-screen viewing with cross-linked questions, answers, and explanations. We don't have to tell you how tough it can be to master AP Psychology—or how vital a stellar exam result can be to making your college application competitive at the most selective schools. Written by the experts at The Princeton Review, Cracking the AP Psychology Exam arms you to take on the test with: Techniques That Actually Work. • Tried-and-true strategies to avoid traps and beat the test • Tips for pacing yourself and guessing logically • Essential tactics to help you work smarter, not harder Everything You Need to Know for a High Score. • Comprehensive content reviews for all test topics • Up-to-date information on the 2017 AP Psychology Exam • Engaging activities to help you critically assess your progress • Access to AP Connect, our online portal for helpful pre-college information and exam updates Practice Your Way to Perfection. • 2 full-length practice tests with detailed answer explanations • Practice drills at the end of each content review chapter • Detailed step-by-step explanations of sample questions to help you create your personal pacing strategy
Reviews subjects on the test, offers tips on test-taking strategies, and includes two full-length practice exams with answers and explanations.
"Two full-length practice tests"--Cover.