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The Call is known to all the creatures in The World, but Corsac only wants to relax and forget … It’s a shame he won’t be able to. Crafty Corsac the fox has lived and fought for himself for a long time. That is, until a stormy kitten attacks him, mistaking him for Tretin the Tyrannical, the warlord fox bent on burning all The World to nothing! … the very Tretin who viciously destroyed everything Corsac had ever had. With a common enemy, Corsac and the woeful kitten set out for revenge. Along the way, they are joined by a rare giant hedgehog and a nervous brown bear, and together, the four companions quest to free The World of the terror that Tretin the Tormentor brings. Their adventure takes them to many towns, introduces them to many new friends, and gives Corsac cause to wonder about the kind of fox he wants to be. Corsac the Wonderer is the First Answer in the series The World is Calling You. The World is an enchanted and sometimes wild place, with many more adventures to offer. Will you answer when the Call comes to you?
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
This book is an in-depth analysis of three of the most crucial years in twentieth-century Italian history, the years 1943-46. After more than two decades of a Fascist regime and a disastrous war experience during which Italy changed sides, these years saw the laying of the political and cultural foundations for what has since become known as Italy's First Republic. Drawing on texts from the literature, film, journalism, and political debate of the period, Antifascisms offers a thorough survey of the personalities and positions that informed the decisions taken in this crucial phase of modern Italian history.
Writing at the time of political and social crisis in Athens, Aristophanes was an eloquent yet bawdy challenger to the demagogue and the sophist. The Achanians is a plea for peace set against the background of the long war with Sparta.