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With the long-term goal of building Macau as a world tourism and leisure centre, the government department responsible for tourism development starts adjusting tourism policies and measures in accordance with Macaus new positioning, and promotes sustainable and healthy development of the tourism industry in areas including marketing and promotion, tourism planning, products and events, tourism industry management, and training and quality control. Nowadays, Macau gaming companies include CSR information in their annual reports and websites as a marketing tool. For sustainable development of the gaming industry, many local governments and gaming operators in the world try to reduce the risk and severity of negative consequences through various activities. Since gambling is a potentially addictive activity and can cause major harm to problem gamblers, their families and the communities. Problem gambling can cause harm to health, create crimes and produce social disruption. Responsible gambling has been mentioned in the Macau chief executives policy address since 2007. Many major gambling operators are now explicitly addressing and reporting this issue on their Corporate Social Responsibility. This means adopting and practicing the major principles of CSR is paramount. This book starts with an introduction of tourism and hospitality development in Macau. Chapter One acts as an introduction and overview of the books entirety. Chapter Two provides a historical review of the gaming industry in Macau, which starts from Macau opening its port to foreigners in the 16th century. Chapter Three discusses the development of CSR practices in Macau along with the issues caused by problem gambling. Chapter Four discusses CSRs definition and execution from both academic and practical perspectives in tourism, hospitality and gaming industries. Chapter Five focuses on a particular CSR activity, which is responsible gambling and the corresponding issues that arise in the execution and implementation of responsible gambling in Macau. Chapter Six attempts to develop a measurement scale of CSR through a discussion of current CSR measurement issues and its implementation in tourism and hospitality industries. The final chapter is a case study, which is composed of a semi-structured interview with 3 managers currently working in the gaming corporations. The case study will provide a practical perspective on the meaning of CSR, the recent changes and the impacts of CSR activities on the gambling industry.
The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders. Indeed some research has suggested that CSR in itself can form the basis of good PR by promoting consumers’ purchase decisions. Arguing that this approach is a dangerous oversimplification, this book takes a deeper look at the concept of CSR in a particularly challenging context - casino gaming. Originally the province of seedy, backdoor establishments in isolated cities, casino gaming has become a multibillion-dollar global industry. Drawing on in-depth research in Las Vegas, this unique study examines how and why corporations in the casino industry interpret and engage in CSR through community support, environmental issues, labor rights, and corporate governance. Through in-depth analysis of CSR in this industry, this book adds a new dimension to the debate on the role of CSR and public relations in business. Given the burgeoning relationship between CSR and corporate PR, the book seeks to illuminate CSR’s complexities, contradictions, and moral obligations. It will be of interest to all scholars of public relations, corporate communications, and corporate reputation.
City Integration and Tourism Development in the Greater Bay Area, China explores the tourism development related issues of city integration in the Greater Bay Area (GBA). This book starts with a general introduction to the background of the Greater Bay Area in China. Chapter 2 is a historical review, focusing on tourism development in GBA. Chapter 3 introduces the concept of city integration and the profile of GBA. Chapter 4 discusses the effect of city integration on tourism development. Chapter 5 describes the trends of city integration and tourism. Lastly, Chapter 6 is a case study with recommendations for city destination management. This book is a valuable resource for social science researchers and those in related fields, such as city planners and tourism officers. This book is recommend reading for advanced undergraduate or postgraduate students of urban tourism, tourism economics, and tourism management.
Casino Management in Integrated Resorts introduces students to the changing nature of casino businesses within the framework of an integrated resort or hospitality organisation. In the new integrated casino model, casinos play an important role not only in revenue generation but in supporting the other amenities in the resort, including bars, restaurants, hotels and theme parks. This book brings readers up to speed with the challenges of managing a casino within this rapidly expanding gaming–leisure–tourism industry. It covers a range of essential topics, such as the basic psychology of casino gaming, the role and history of casinos within an integrated resort, staffing, floor design, table and slot game management, control and security, marketing and social impact. Written in an accessible style, this book is suitable for readers with no prior knowledge of, or experience in, casino operations. It will be an essential introductory yet comprehensive resource for all those undertaking casino management courses.
Cultural tourism is an experiential tourism based on searching for and participating in new and deep cultural experiences. This book enhances the tourism literature by testing the tourist attitude toward related issues of Cantonese Opera as a cultural product of the Greater Bay Area. This book starts with a general introduction to the background of Cantonese Opera. Chapter 2 is a historical review of Cantonese Opera development in the GBA. Chapter 3 introduces the concept of the Cantonese Opera as a cultural product. Chapter 4 discusses the related Cantonese Opera on tourism development in the GBA. Chapter 5 describes the trends of modernisation and integration of Cantonese Opera in the GBA. Lastly, Chapter 6 is a case study in Macau. This book focuses on Cantonese Opera and cultural tourism. This means tourism practitioners and arts administrators should be the primary source of market and while people in the rest of the world who are interested in Cantonese Opera and cultural tourism should find this book useful. This book is a valuable resource not only for social science researchers, but also for those in related fields, for example, arts administrators and tourism officers, among many others. This book could serve as a text for an advanced level undergraduate course for students in many of the arts administration and tourism fields. Additionally, this book is a valuable resource for teaching graduate students not only in tourism, but also in related fields. Furthermore, government or practitioners can improve the management of city and tourism service using this book.
This book explores the characteristics of casino capitalism in Macau under Chinese sovereignty and administration. It argues that casino capitalism propelled the region’s economic prosperity and social stability in the period starting from the internationalization of the casino industry in 2002 to the end of 2019. However, casino capitalism also exacerbated the income gap between the rich and the poor. To tackle income inequality, the Macau developmental state combined casino capitalism with social welfarism. The region’s developmental state has been characterized by its relatively decisive leadership, its autonomy from the capitalist and working classes, and a comparatively weak civil society. China has encouraged Macau to shift from its overdependence on casino capitalism to economic diversification and integration with the Greater Bay Area. However, given Macau’s long-standing and profound dependence on casino capitalism, the path of economic diversification is destined to be long and difficult. As this book also argues, the Macau model of “one country, two systems” is a unique one which cannot be easily transplanted to Hong Kong, where the overdeveloped politics and assertive civil society are a far cry from Macau’s frozen politics and quiescent society.
Entertainment tourism has recently become more popular. Entertainment attractions encourage tourists to travel around the world to have fun and are an important part of many gaming destinations. This book explores the tourist experience in entertainment destinations. It introduces and outlines the concept of entertainment and tourism in the global environment, focusing on entertainment tourism development in Las Vegas, USA and Macau, China. Macau has become one of the most famous gaming destinations in the world, now surpassing Las Vegas in terms of gaming revenue. This book explores the market for entertainment tourism market and major trends, such as Virtual Reality, as well as the experience of tourists using entertainment products. This book is a valuable resource not only for social science researchers, but also for those in related fields, such as entertainment service providers and tourism officers, among many others.
As states have moved from merely tolerating gambling to running their own games, as communities have increasingly turned to gambling for an economic boost, important questions arise. Has the new age of gambling increased the proportion of pathological or problem gamblers in the U.S. population? Where is the threshold between "social betting" and pathology? Is there a real threat to our families, communities, and the larger society? Pathological Gambling explores America's experience of gambling, examining: The diverse and frequently controversial issues surrounding the definition of pathological gambling. Its co-occurrence with disorders such as alcoholism, drug abuse, and depression. Its social characteristics and economic consequences, both good and bad, for communities. The role of video gaming, Internet gambling, and other technologies in the development of gambling problems. Treatment approaches and their effectiveness, from Gambler's Anonymous to cognitive therapy to pharmacology. This book provides the most up-to-date information available on the prevalence of pathological and problem gambling in the United States, including a look at populations that may have a particular vulnerability to gambling: women, adolescents, and minority populations. Its describes the effects of problem gambling on families, friendships, employment, finances, and propensity to crime. How do pathological gamblers perceive and misperceive randomness and chance? What are the causal pathways to pathological gambling? What do genetics, brain imaging, and other studies tell us about the biology of gambling? Is there a bit of sensation-seeking in all of us? Who needs treatment? What do we know about the effectiveness of different policies for dealing with pathological gambling? The book reviews the available facts and frames the intriguing questions yet to be answered. Pathological Gambling will be the odds-on favorite for anyone interested in gambling in America: policymakers, public officials, economics and social researchers, treatment professionals, and concerned gamblers and their families.