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Presenting case studies of well-known shows including Will and Grace, Birds of a Feather, Sex and the City and Absolutely Fabulous, as well as 'reality' television, this book examines the transformations that have occurred in consumer society since its appearance and the ways in which these have been constructed and represented in popular media imagery. With analyses of the ways in which consumerism has played out in society, Consumerism on TV highlights specific aspects of the changing nature of consumerism by way of considerations of gender, sexuality and class, as well as less definable changes such as those to do with the celebration of ostentatious greed or the righteousness of the ‘ethical’ shopper.
Presenting case studies of well-known shows including Will and Grace, Birds of a Feather, Sex and the City and Absolutely Fabulous, as well as 'reality' television, this book examines the transformations that have occurred in consumer society since its appearance and the ways in which these have been constructed and represented in popular media imagery. With analyses of the ways in which consumerism has played out in society, Consumerism on TV highlights specific aspects of the changing nature of consumerism by way of considerations of gender, sexuality and class, as well as less definable changes such as those to do with the celebration of ostentatious greed or the righteousness of the ’ethical’ shopper. With attention to the highly delineated consumer field in which ’shopping’ as an embedded practice of everyday life is caught between escapism and politics, authors explore a variety of themes, such as the extent to which consumerism has become embedded in forging identity, the positing of consumerism as a form of activism, the visibility of the gay male consumer and invisibility of the lesbian consumer, and the (re)stratification of consumer types along class lines. An engaging invitation to consider whether the positioning of consumerism through on-screen depictions is indicative of a new type of non-philosophical politics of 'choice' - a form of marketised, (a)political pragmatism - this book will appeal to scholars and students of sociology and cultural and media studies, with interests in class, consumption and gender.
The mass production and diversification of media have accelerated the development of popular culture. This has started a new trend in consumerism of desiring new consumption objects and devaluing those consumption objects once acquired, thus creating a constant demand for new items. Pop culture now canalizes consumerism both with advertising and the marketing of consumerist lifestyles, which are disseminated in the mass media. The Handbook of Research on Consumption, Media, and Popular Culture in the Global Age discusses interdisciplinary perspectives on media influence and consumer impacts in a globalizing world due to modern communication technology. Featuring research on topics such as consumer culture, communication ethics, and social media, this book is ideally designed for managers, marketers, researchers, academicians, and students.
A lively, incisive view of what citizenship means today.
The developed countries, particularly the United States, consume a disproportionate share of the world's resources, yet high and rising levels of consumption do not necessarily lead to greater satisfaction, security, or well-being, even for affluent consumers. The Consumer Society provides brief summaries of the most important and influential writings on the environmental, moral, and social implications of a consumer society and consumer lifestyles. Each section consists of ten to twelve summaries of critical writings in a specific area, with an introductory essay that outlines the state of knowledge in that area and indicates where further research is needed. Sections cover: Scope and Definition Consumption in the Affluent Society Family, Gender, and Socialization The History of Consumerism Foundations of Economic Theories of Consumption Critiques and Alternatives in Economic Theory Perpetuating Consumer Culture: Media, Advertising, and Wants Creation Consumption and the Environment Globalization and Consumer Culture Visions of an Alternative This book is the second volume in the Frontier Issues in Economic Thought series, which provides surveys of the most significant writings in emergent areas of economics -- an invaluable aid in fast-growing fields where genuine new ground is being broken. The series brings together economists, sociologists, psychologists, and philosophers to develop analyses that challenge and enrich the dominant neoclassical paradigm. The Consumer Society is an essential guide to and summary of the literature of consumption and will be of interest to anyone concerned with the deeper economic, social, and ethical implications of consumerism.
This is an exploration of how much TV people watch, why they watch too much, and what they see. The authors argue that while people may have good reasons for watching television, they seem to be unaware that such habits might be harmful to their environmental health. The book examines how advertising and media companies have shaped the commercial content of most television, tracing industry motives and operations and their increasing concentration in fewer hands.
Arguing against the widely held belief that technology and religion are at war with each other, David F. Noble's groundbreaking book reveals the religious roots and spirit of Western technology. It links the technological enthusiasms of the present day with the ancient and enduring Christian expectation of recovering humankind's lost divinity. Covering a period of a thousand years, Noble traces the evolution of the Western idea of technological development from the ninth century, when the useful arts became connected to the concept of redemption, up to the twentieth, when humans began to exercise God-like knowledge and powers. Noble describes how technological advance accelerated at the very point when it was invested with spiritual significance. By examining the imaginings of monks, explorers, magi, scientists, Freemasons, and engineers, this historical account brings to light an other-worldly inspiration behind the apparently worldly endeavors by which we habitually define Western civilization. Thus we see that Isaac Newton devoted his lifetime to the interpretation of prophecy. Joseph Priestley was the discoverer of oxygen and a founder of Unitarianism. Freemasons were early advocates of industrialization and the fathers of the engineering profession. Wernher von Braun saw spaceflight as a millenarian new beginning for humankind. The narrative moves into our own time through the technological enterprises of the last half of the twentieth century: nuclear weapons, manned space exploration, Artificial Intelligence, and genetic engineering. Here the book suggests that the convergence of technology and religion has outlived its usefulness, that though it once contributed to human well-being, it has now become a threat to our survival. Viewed at the dawn of the new millennium, the technological means upon which we have come to rely for the preservation and enlargement of our lives betray an increasing impatience with life and a disdainful disregard for mortal needs. David F. Noble thus contends that we must collectively strive to disabuse ourselves of the inherited religion of technology and begin rigorously to re-examine our enchantment with unregulated technological advance.
In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream. Material goods came to embody the promise of America, and the power of consumers to purchase everything from vacuum cleaners to convertibles gave rise to the power of citizens to purchase political influence and effect social change. Yet despite undeniable successes and unprecedented affluence, mass consumption also fostered economic inequality and the fracturing of society along gender, class, and racial lines. In charting the complex legacy of our “Consumers’ Republic” Lizabeth Cohen has written a bold, encompassing, and profoundly influential book.
While the individual elements of the propaganda system (or filters) identified by the Propaganda Model (PM) – ownership, advertising, sources, flak and anti-communism – have previously been the focus of much scholarly attention, their systematisation in a model, empirical corroboration and historicisation have made the PM a useful tool for media analysis across cultural and geographical boundaries. Despite the wealth of scholarly research Herman and Chomsky’s work has set into motion over the past decades, the PM has been subjected to marginalisation, poorly informed critiques and misrepresentations. Interestingly, while the PM enables researchers to form discerning predictions as regards corporate media performance, Herman and Chomsky had further predicted that the PM itself would meet with such marginalisation and contempt. In current theoretical and empirical studies of mass media performance, uses of the PM continue, nonetheless, to yield important insights into the workings of political and economic power in society, due in large measure to the model’s considerable explanatory power.
"A radical approach to children's TV. . . . Seiter argues cogently that watching Saturday cartoons isn't a passive activity but a tool by which even the very young decode and learn about their culture, and develop creative imagination as well. Bolstered by social, political, developmental, and media research, Seiter ties middle-class aversion to children's TV and mass-market toys to an association with the 'uncontrollable consumerism'--and hence supposed moral failure--of working class members, women, and 'increasingly, children.' . . . Positive guidance for parents uncertain of the role of TV and TV toys in their children's lives."--Kirkus Reviews "Sold Separately is about television and toys, and the various roles that they play in the lives of children and parents. In particular, Seiter examines toy advertising, both in print media and on television; TV commercials; toy-based video for girls, with an in-depth look at "My Little Pony"; action TV for boys, using "Slimer and the Real Ghostbusters" as her case study; and the stores where toys are sold, both Toys "R" Us and the more upscale shops . . . contains many provocative observations."--Women's Review of Books "Ellen Seiter has a holiday message for yuppie parents who feel guilty shopping at Toys "R" Us. The mass-produced toys that dominate the chain's shelves need not be the enemy of every right-thinking parent. "Ghostbuster" figurines and "My Little Pony" can share the toy chest with those sensible wooden blocks."--Chronicle of Higher Education "Emphasizing problems of socioeconomic class, gender, and race stereotyping, this study acknowledges the usual parental complaints about toys like Barbie and G.I. Joe, but insists that they do play an important role in children's culture, especially for working class families. A thought-provoking analysis."--Wilson Library Journal "In this thought provoking study, Seiter reasonably urges parents and others to put aside their own tastes and to understand that children's consumer culture promotes solidarity and sociability among youngsters."--Publishers Weekly "An important book for those desiring an overview of the toy industry's impact on consumer culture . . . it] presents a fair and well-balanced view of the industry."--Kathleen M. Carson, associate editor, Playthings "A refreshing, thoughtful, and insightful investigation of an enormously important subject--consumer culture for kids. . . . I can't recommend it highly enough."--Janice Radway, Duke University, author of Reading the Romance