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It is often difficult to translate the findings of creativity and motivation researchers into language or activities that benefit end users. This is the problem driving the need for translational research, and this book fills the gap. It translates creativity and motivation research into language that teachers and their students, corporate trainers and their employees, and students' families or caregivers can immediately understand. Instructional modules and lesson plans provide readers with opportunities to network, give feedback, suggest new research needs, and access free assessments. Additional resources and opportunities for readers are available through the Freddie Reisman Center for Translational Research in Creativity and Motivation.
As I begin to write this Preface, I feel a rush of excitement. I have now finished the book; my gestalt is coming into completion. Throughout the months that I have been writing this, I have, indeed, been intrinsically motivated. Now that it is finished I feel quite competent and self-determining (see Chapter 2). Whether or not those who read the book will perceive me that way is also a concern of mine (an extrinsic one), but it is a wholly separate issue from the intrinsic rewards I have been experiencing. This book presents a theoretical perspective. It reviews an enormous amount of research which establishes unequivocally that intrinsic motivation exists. Also considered herein are various approaches to the conceptualizing of intrinsic motivation. The book concentrates on the approach which has developed out of the work of Robert White (1959), namely, that intrinsically motivated behaviors are ones which a person engages in so that he may feel competent and self-determining in relation to his environment. The book then considers the development of intrinsic motiva tion, how behaviors are motivated intrinsically, how they relate to and how intrinsic motivation is extrinsically motivated behaviors, affected by extrinsic rewards and controls. It also considers how changes in intrinsic motivation relate to changes in attitudes, how people attribute motivation to each other, how the attribution process is motivated, and how the process of perceiving motivation (and other internal states) in oneself relates to perceiving them in others.
Personal Project Pursuit is the first book to feature Brian Little's highly respected personal projects analysis (PPA), one of the pioneering theories in contemporary personality and motivational psychology. The book examines both the internal and external dynamics of personal goals and projects and clearly demonstrates that human flourishing is enhanced when individuals are engaged in the pursuit of personal projects. The book opens with the theory and methodologies of personal projects research. The historical perspective on the development of the two dominant research perspectives from personality and developmental psychology is explored. Section II examines the internal dynamics and competing demands of goal formulation and project inception. The third part accentuates the role that social ecologies play in shaping the nature and outcomes of personal projects. These chapters highlight the importance of interpersonal relationships, organizational contexts, and the societal and cultural expectations in affecting the pursuit of personal projects. Ideas for orchestrating the environment to enhance human flourishing are explored. Section IV demonstrates how personal projects can illuminate and enhance human flourishing, from psychological well being to physical health. The book concludes with applications for enhancing human flourishing from individual counseling to public policy. Personal Project Pursuit is intended for advanced students, researchers, and practitioners in personality, social, developmental, industrial/organizational, health, environmental, clinical and counseling psychology interested in motivation and well being. An excellent supplemental text for courses on personality, motivation, positive psychology, well being, personal and life span development, the book's applied focus will appeal to counselors and rehabilitation/occupational therapists.
This collection examines the many internal and external factors affecting cognitive processes. Editor Shulamith Kreitler brings together a wide range of international contributors to produce an outstanding assessment of recent research in the field. These contributions go beyond the standard approach of examining the effects of motivation and emotion to consider the contextual factors that may influence cognition. These broad and varied factors include personality, genetics, mental health, biological evolution, culture, and social context. By contextualizing cognition, this volume draws out the practical applications of theoretical cognitive research while bringing separate areas of scholarship into meaningful dialogue.
There are many reasons to be curious about the way people learn, and the past several decades have seen an explosion of research that has important implications for individual learning, schooling, workforce training, and policy. In 2000, How People Learn: Brain, Mind, Experience, and School: Expanded Edition was published and its influence has been wide and deep. The report summarized insights on the nature of learning in school-aged children; described principles for the design of effective learning environments; and provided examples of how that could be implemented in the classroom. Since then, researchers have continued to investigate the nature of learning and have generated new findings related to the neurological processes involved in learning, individual and cultural variability related to learning, and educational technologies. In addition to expanding scientific understanding of the mechanisms of learning and how the brain adapts throughout the lifespan, there have been important discoveries about influences on learning, particularly sociocultural factors and the structure of learning environments. How People Learn II: Learners, Contexts, and Cultures provides a much-needed update incorporating insights gained from this research over the past decade. The book expands on the foundation laid out in the 2000 report and takes an in-depth look at the constellation of influences that affect individual learning. How People Learn II will become an indispensable resource to understand learning throughout the lifespan for educators of students and adults.
Innovation is universally recognized as key components of first world economies that is vital for continued prosperity. This book presents a highly differentiated model which is capable of serving as a practical foundation for diagnosing, analyzing, optimizing and fostering creativity and innovation in a variety of organizational settings.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
The ideas presented in this book have been incubating for over 25 years. I was in the first grade, I believe, when the ideas that eventually developed into this social psychology of creativity first began to germinate. The occasion was art class, a weekly Friday afternoon event during which we were given small reproductions of the great masterworks and asked to copy them on notepaper using the standard set of eight Crayola® crayons. I had left kindergarten the year before with encour agement from the teacher about developing my potential for artistic creativity. During these Friday afternoon exercises, however, I developed nothing but frus tration. Somehow, Da Vinci's "Adoration of the Magi" looked wrong after I'd fin ished with it. I wondered where that promised creativity had gone. I began to believe then that the restrictions placed on my artistic endeavors contributed to my loss of interest and spontaneity in art. When, as a social psy chologist, I began to study intrinsic motivation, it seemed to me that this moti vation to do something for its own sake was the ingredient that had been missing in those strictly regimented art classes. It seemed that intrinsic motivation, as defined by social psychologists, might be essential to creativity. My research pro gram since then has given considerable support to that notion. As a result, the social psychology of creativity presented in this book gives prominence to social variables that affect motivational orientation.