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This book demonstrates some of the ways in which communication and developing technologies can improve global food and water safety by providing a historical background on outbreaks and public resistance, as well as generating interest in youth and potential professionals in the field History of muckraking in the food industry Case study on groundwater regulation Interviews with members of the beef industry and livestock market owners
A collection of case studies from nonwestern countries that offers an analysis of the significant role culture plays in crisis communication Culture and Crisis Communication presents an examination of how politics, culture, religion, and other social issues affect crisis communication and management in nonwestern countries. From intense human tragedy to the follies of the rich, the chapters examine how companies, organizations, news outlets, health organizations, technical experts, politicians, and local communities communicate in crisis situations. Taking a wider view than a single country’s perspective, the text contains a cross-cultural and cross-country approach. In addition, the case studies offer valuable lessons that organizations that wish to operate or are operating in those cultures can adopt in preparing and managing crises. The book highlights recent crisis events such as Syria’s civil war, missing Malaysia Flight MH370, andJapan’s Fukushima Daiichi nuclear power plant disaster. Each of the case studies examines how culture impacts communication and responses to crises. Authoritative, insightful, and instructive, this important resource: Analyzes how nonwestern cultures respond to crises Covers the role of culture in crisis communication in recent news events Includes contributions from 18 international authors who provide insight on nonwestern culture and crisis communication Written for communication professionals, academics, and students, Culture and Crisis Communication presents an insightful introduction to the topic of culture and crisis communication and then delves into illustrative case studies that explore intra-cultural and trans-boundary crisis communication.
Shows how the engineering curriculum can be a site for rendering social justice visible in engineering, for exploring complex socio-technical interplays inherent in engineering practice, and for enhancing teaching and learning Using social justice as a catalyst for curricular transformation, Engineering Justice presents an examination of how politics, culture, and other social issues are inherent in the practice of engineering. It aims to align engineering curricula with socially just outcomes, increase enrollment among underrepresented groups, and lessen lingering gender, class, and ethnicity gaps by showing how the power of engineering knowledge can be explicitly harnessed to serve the underserved and address social inequalities. This book is meant to transform the way educators think about engineering curricula through creating or transforming existing courses to attract, retain, and motivate engineering students to become professionals who enact engineering for social justice. Engineering Justice offers thought-provoking chapters on: why social justice is inherent yet often invisible in engineering education and practice; engineering design for social justice; social justice in the engineering sciences; social justice in humanities and social science courses for engineers; and transforming engineering education and practice. In addition, this book: Provides a transformative framework for engineering educators in service learning, professional communication, humanitarian engineering, community service, social entrepreneurship, and social responsibility Includes strategies that engineers on the job can use to advocate for social justice issues and explain their importance to employers, clients, and supervisors Discusses diversity in engineering educational contexts and how it affects the way students learn and develop Engineering Justice is an important book for today’s professors, administrators, and curriculum specialists who seek to produce the best engineers of today and tomorrow.
Feminist Technical Communication introduces readers to technical communication methodology, demonstrating how rhetorical feminist approaches are vital to the future of technical communication. Using an intersectional and transcultural approach, Erin Clark fuses the well-documented surge of work in feminist technical communication throughout the 1990s with the larger social justice turn in the discipline. The first book to situate feminisms and technical communication in relationship as the focal point, Feminist Technical Communication traces the thread of feminisms through technical communication’s connection to social justice studies. Clark theorizes “slow crisis,” a concept made readable to technical communicators by apparent feminisms that can help technical communicators readily recognize and address social justice problems. Clark then applies this framework to the Deepwater Horizon Disaster, an extended crisis that has been publicly framed by a traditional view of efficiency that privileges economic impact. Through rich description of apparent feminist information-gathering techniques and a layered analysis this study offers application far beyond this single disaster, making available new crisis-response possibilities that consider the economy without eliding ecological and human health concerns. Feminist Technical Communication offers a methodological approach to the systematic interrogation of power structures that operate on hidden misogynies. This book is useful to technical communicators, scholars of technical communication and rhetoric, and readers interested in gender studies and public health and is an ideal text for graduate-level seminars focused on feminisms, social justice, and cultural studies.
Provides a foundation for understanding a range of linguistic, cultural, and technological factors to effectively practice international communication in a variety of professional communication arenas An in-depth analysis of how cultural factors influence translation, document design, and visual communication A review of approaches for addressing the issue of international communication in a range of classes and training sessions A summary of strategies for engaging in effective e-learning in international contexts A synopsis of how to incorporate emerging media into international teaching and training practices
Helps both engineers and students improve their writing skills by learning to analyze target audience, tone, and purpose in order to effectively write technical documents This book introduces students and practicing engineers to all the components of writing in the workplace. It teaches readers how considerations of audience and purpose govern the structure of their documents within particular work settings. The IEEE Guide to Writing in the Engineering and Technical Fields is broken up into two sections: “Writing in Engineering Organizations” and “What Can You Do With Writing?” The first section helps readers approach their writing in a logical and persuasive way as well as analyze their purpose for writing. The second section demonstrates how to distinguish rhetorical situations and the generic forms to inform, train, persuade, and collaborate. The emergence of the global workplace has brought with it an increasingly important role for effective technical communication. Engineers more often need to work in cross-functional teams with people in different disciplines, in different countries, and in different parts of the world. Engineers must know how to communicate in a rapidly evolving global environment, as both practitioners of global English and developers of technical documents. Effective communication is critical in these settings. The IEEE Guide to Writing in the Engineering and Technical Fields Addresses the increasing demand for technical writing courses geared toward engineers Allows readers to perfect their writing skills in order to present knowledge and ideas to clients, government, and general public Covers topics most important to the working engineer, and includes sample documents Includes a companion website that offers engineering documents based on real projects The IEEE Guide to Engineering Communication is a handbook developed specifically for engineers and engineering students. Using an argumentation framework, the handbook presents information about forms of engineering communication in a clear and accessible format. This book introduces both forms that are characteristic of the engineering workplace and principles of logic and rhetoric that underlie these forms. As a result, students and practicing engineers can improve their writing in any situation they encounter, because they can use these principles to analyze audience, purpose, tone, and form.
Engineered to Speak: Helping You Create and Deliver Engaging Technical Presentations Technical expertise alone is not enough to ensure professional success. Twenty-first century engineers and technical professionals must master making the complex simple and the simple interesting. This book helps engineers do what they love most: take a complicated system and create a stronger solution. You will learn tips and strategies that help you answer one essential question, “How can I get better at sharing my ideas with a variety of audiences?” In Engineered to Speak, Alexa Chilcutt and Adam Brooks combine their expertise in messaging and public speaking with research that illustrates how effective communication contributes to career advancement. Each chapter contains inspiring stories from practicing engineers around the world as well as useful examples, exercises and repeatable processes for creating compelling messages. This book helps technical talent become better speakers, better communicators, and ultimately better leaders. This helpful guide demystifies the art of oral communication by breaking it down into ten easy-to-follow-processes that can improve the ability of professionals at any level. By the end of Engineered to Speak, you’ll understand how to gain buy-in, identify and expand your Sphere of Influence, amplify your message, deliver compelling presentations, and learn from those who’ve embrace these skills and enjoyed professional success.
College teaches you to be a good engineer. But it's likely that your college engineering courses didn't have time to teach you how to effectively contribute your ideas or how to transition to management or leadership. This book provides you with those missing tools. Identify patterns of behavior that don't serve you (or your organization) well and change them Create a plan of action that will allow for personal change that will impact your professional work Hone the ways that your technical work can be seen positively inside your organization Promote the talents and skills of the team players around you Become a flexible, supportive, and positive asset
Agrifood systems are undergoing a transformation with the aim to provide safer, more affordable, and healthier diets for all, produced in a sustainable manner while delivering just and equitable livelihoods: a key to achieving the UN’s 2030 Agenda for Sustainable Development. However, this transformation needs to be executed in the global context of major challenges facing the food and agriculture sectors, with drivers such as climate change, population growth, urbanization, and natural resources depletion compounding these challenges. Food safety is a keystone to agrifood systems and all food safety actors need to keep pace with the ongoing transformation while preparing to navigate the potential threats, disruptions, and challenges that may arise. Foresight in food safety facilitates the proactive identification of drivers and related trends, both within and outside agrifood systems, that have implications for food safety and therefore also for consumer health, the national economy, and international trade. Early identification and evaluation of drivers and trends promote strategic planning and preparedness to take advantage of emerging opportunities and address challenges in food safety. In this publication, the FAO Food Safety Foresight programme provides an overview of the major global drivers and trends by describing their implications for food safety in particular and for agrifood systems by extrapolation. The various drivers and trends reported include climate change, changing consumer behaviour and preferences, new food sources and production systems, technological advances, microbiome, circular economy, food fraud, among others. The intended audience for this publication is broad – from the policymakers, academia, food business operators, private sector, to all of us, the consumers.
Is a literature review looming in your future? Are you procrastinating on writing a literature review at this very moment? If so, this is the book for you. Writing often causes trepidation and procrastination for engineering students—issues that compound while writing a literature review, a type of academic writing most engineers are never formally taught. Consider this workbook as a "couch-to-5k" program for engineering writers rather than runners: if you complete the activities in this book from beginning to end, you will have a literature review draft ready for revision and content editing by your research advisor. So, You Have to Write a Literature Review presents a dynamic and practical method in which engineering students—typically late-career undergraduates or graduate students—can learn to write literature reviews, and translate genre-based writing instruction into easy-to-follow, bite-sized activities and content. Written in a refreshingly conversational style while acknowledging that writing is quite difficult, Catherine Berdanier and Joshua Lenart leverage their unique disciplinary backgrounds with decades of experience teaching academic engineering writing in this user-friendly workbook.