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Traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion" based on shared experiences and values. This consumer is a mindset-not a race or age-that responds to shared values and experiences, rather than the increasingly irrelevant demographic boxes that have been used to a fault by corporate America."--
A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.
The #1 New York Times bestseller that sparked international dialogue is now a book for young adults! Based on the adult bestseller by Ibram X. Kendi, and co-authored by bestselling author Nic Stone, How to be a (Young) Antiracist will serve as a guide for teens seeking a way forward in acknowledging, identifying, and dismantling racism and injustice. The New York Times bestseller How to be an Antiracist by Ibram X. Kendi is shaping the way a generation thinks about race and racism. How to be a (Young) Antiracist is a dynamic reframing of the concepts shared in the adult book, with young adulthood front and center. Aimed at readers 12 and up, and co-authored by award-winning children's book author Nic Stone, How to be a (Young) Antiracist empowers teen readers to help create a more just society. Antiracism is a journey--and now young adults will have a map to carve their own path. Kendi and Stone have revised this work to provide anecdotes and data that speaks directly to the experiences and concerns of younger readers, encouraging them to think critically and build a more equitable world in doing so.
THE ART OF MINDFULNESS: A powerful way to focus on the here and now . . . and create something beautiful, too. Mindfulness is the word of the moment. But how can we reach this deeper state of calm? Color in and meditate on these soothing scenes and patterns, featuring gardens of flowers, birds, and other exquisite designs. They will help anyone seeking a mindful state to achieve their goal of inner peace.
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book describes how companies can turn a product, service, corporate, person or place brand into one that customers love, trust and respect; in short, how to make a brand admired. The result? Greater brand loyalty, stronger brand advocacy, and higher brand equity. Admired brands grow more revenue in a more efficient way over a longer period of time and with more opportunities for growth. The real power of Brand Admiration is that it provides concrete, actionable guidance on how brand managers can make customers (and employees) admire a brand. Admired brands don't just do the job; they offer exactly what customers need (enabling benefits), in way that's pleasing, fun, interesting, and emotionally involving (enticing benefits), while making people feel good about themselves (enriching benefits). Providing these benefits, called 3 Es, is foundational to building , strengthening and leveraging brand admiration. In addition, the authors articulate a common-sense and action based measure of brand equity, and they develop dashboard metrics to diagnose if there are any 'canaries in the coal mine', and if so, what to do next. In short, Brand Admiration provides a coherent, cohesive approach to helping the brand stand the test of time. A well-designed, well-managed brand becomes a part of the public consciousness, and ultimately, a part of the culture. This trajectory is the fruit of decisions made from an integrated strategic standpoint. This book shows you how to shift the process for your brand, with practical guidance and an analytical approach.
The Flower Year is a flower coloring book celebrating of a year of of flowers, birds, butterflies and small creatures to color in, adding up to a year's worth of coloring enjoyment. The Flower Year is a hardcover book, with intricate illustrations by Leila Duly, a textile print designer. Duly's work is inspired by old Victorian etchings, unique vintage finds and the English countryside. Leila's first book was Floribunda: A Flower Coloring Book, published by Laurence King in 2016 followed by Floribunda, A Flower Coloring Journal and a calendar. "Beautiful, silken ivory pages in these smaller sized, hardback books. Laurence King Publishing produce top quality journals and this Journal, and Book, are right up there. As you'll see from the video, the Journal has a few blank pages between the drawings. The Flower Year has interesting quotes on the title page for each month and at the back is a pictorial index to the images that lists the plants in each drawing. You'll be referring to this a lot as you research your flowers and leaves. Pencils will be fine but make sure you test any water based pens on an inconspicuous page. The covers continue the soft pink covers that we associate with Leila." Prue, Colour + Blog "This is a very beautiful book filled from cover to cover with detailed images of delicate flowers. Every page is different, it never feels like you're coloring the same picture twice because there is so much variety. There are single page drawings, pages with a collection of single flowers along with their names and larger pictures that cover a double page. I particularly liked the index pages at the back of the book which gives you the names of all of the plants used in the pictures. I would definitely recommend, it's my new favorite." Amazon reviewer
Rediscover the joy of coloring with Art Therapy Coloring Books for Teens. Still your mind with a variety of designs created by several talented artists. Experiment with color on this collection of 35 elaborate designs that include geometric patterns, mandalas, zendoodle, flora and fauna, and more.
I AM COUNTING ON YOU: AN ANTI-STRESS COLORING BOOK is a complement to the book I AM COUNTING ON YOU. This coloring book is intended to relieve stress, help empower the recipient of the book to embrace culture, celebrate legacy and use their talents to cultivate conversation and instruction about the determination of Blacks in America, the African Diaspora & World History.
An anti anxiety teen coloring book that is inspired by a famous actor or a band. It's a great relaxation tool and can serve as a natural anti-stress activity for your closest ones. It has: Detailed Designs +40 Pages Print Quality