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Unlike any other Italian manufacturing sector, Italy's recreational boating industry has recorded skyrocketing growth rates for years, ultimately achieving a world leadership position in the construction of motor yachts. But now the global crisis has imposed profound structural changes and significant evolutionary dynamics on the industry's competitive environment. The book aims to answer some of the industry's most hotly-debated issues, including: - What are the key features that led to this success? - What business models characterize Italian shipyards? - Which elements distinguish the Italian industry from its foreign competitors? Which future challenges must the industry overcome in order to maintain its leadership position?
Made in Italy holds a highly significant position in the global luxury market, as an economic, cultural, and social phenomenon, and the textbook example of the country-of-origin effect. Whilst in the past luxury was conceptualized as an exclusive benefit of the few, it is now a highly diversified ecosystem with disruptive challenges to its identity and authenticity, led by new customer segments. This book – through an analysis of diverse cases – answers the key issues in the industry of the new Made in Italy luxury, with a particular focus on sustainability. The book provides an in-depth view into luxury Made in Italy, from historical roots, heritage, and tradition to major forces of change and innovative, entrepreneurial adaptations in the 21st century. It situates Made in Italy in the broader global context of change, with regards to the call for sustainable manufacturing and consumption. Written by an international pool of academics and experts in luxury brand management, the book presents a series of case studies to explore how the industry is responding to new consumer expectations and demand to maintain competitive advantage. This unique collection will be of interest for academics, scholars, and upper-level students across the fields of luxury management and marketing, brand management, consumer behavior as well as sustainability.
An insight into fine watchmaking that combines scientific rigor with industry expertise. Time to change is the first book to explore in depth the world of fine watchmaking from a 360Ą perspective. The book will help you to gain a comprehensive understanding of the unique rules to succeed in the market and the different values and cultures of fine watchmaking around the globe. Comprehensive and authoritative, it investigates every aspect of fine watchmaking, a core business of hard luxury, including: fine watch as a symbol with multiple meanings; Designing and implementing fine watchmaking strategies; Nurturing your company's profit engine; Learning from emerging, growing and mature markets; Facing upcoming challenges for local marketers and retailers; Fine watchmaking in the post-crisis landscape; Looking ahead to future challeng
This book assesses the 2008-2009 financial crisis and its ramifications for the global economy from a multidisciplinary perspective. Current market conditions and systemic issues pose a risk to financial stability and sustained market access for emerging market borrowers. The volatile environment in the financial system became the source of major threats and some opportunities such as takeovers, mergers and acquisitions for international business operations. This volume is divided into six sections. The first evaluates the 2008-2009 Global Financial Crisis and its impacts on Global Economic Activity, examining the financial crisis in historical context, the economic slowdown, transmission of the crisis from advanced economies to emerging markets, and spillovers. The second section evaluates global imbalances, especially financial instability and the economic outlook for selected regional economies, while the third focuses on international financial institutions and fiscal policy applications. The fourth section analyzes the capital market mechanism, price fluctuations and global trade activity, while the fifth builds on new trends and business cycles to derive effective strategies and solutions for international entrepreneurship and business. In closing, the final section explores the road to economic recovery and stability by assessing the current outlook and fiscal strategies.
In 2001, we gathered a group of researchers in Nice, France to focus discussion on performance measurement and management control. Following the success of that conference, we held subsequent conferences in 2003, 2005, 2007, and 2009. This title contains some of the exemplary papers that were presented at the most recent conference.
Even before the official christening of the CSSY Design Program in 2009, FIU and UniGE had been working together to develop unique educational opportunities for their students. With the first exchange taking place in the summer of 2008, FIU Interior Architecture hosted the nautical design students from UniGE for a week; a test with positive results that would help promoting the advantages of further developing this international initiative. After more than a year of logistics and hard work, the exchange happened once more in 2010, this time the American students got the opportunity of traveling abroad to La Spezia where, for a week, they worked along the Italian students in the development of a small case study project. Since then, the transatlantic exchanges have kept a faithful dynamic making of 2018 the closing year of a prosperous and wonderful decade of international relationship. Anche prima del battesimo ufficiale del CSSY Design Program, FIU e UniGE hanno lavorato insieme per sviluppare opportunità educative uniche per i loro studenti. Con il primo scambio che ha avuto luogo nell’estate del 2008, FIU Interior Architecture ha ospitato il gruppo di design navale e nautico di UniGE per una settimana; un test con risultati positivi che avrebbe contribuito a promuovere i vantaggi di sviluppare ulteriormente questa iniziativa internazionale. Dopo più di un anno di logistica e duro lavoro, lo scambio si è rinnovato nel 2010 e questa volta il gruppo americano ha avuto l’opportunità di viaggiare all’estero a La Spezia dove, per una settimana, ha lavorato assieme agli studenti italiani nello sviluppo di un piccolo progetto. Da allora, gli scambi internazionali hanno mantenuto una solida continuitá, facendo si che il 2018 coronasse un prospero e meraviglioso decennio di relazioni internazionali.