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Striking a balance between research, theory, and application, the sixth edition of INDUSTRIAL/ORGANIZATIONAL PSYCHOLOGY: AN APPLIED APPROACH prepares students for their future careers through a combination of scholarship, humor, case studies, and practical applications. Students will see the relevance of industrial/organizational psychology to their everyday lives through such practical applications as how to write a resume, survive an employment interview, write a job description, create a performance appraisal instrument, and motivate employees. Charts and tables simplify such complicated issues as employment law, job satisfaction, work motivation and leadership. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
The best country-by-country assessment of human rights. The human rights records of more than ninety countries and territories are put into perspective in Human Rights Watch's signature yearly report. Reflecting extensive investigative work undertaken by Human Rights Watch staff, in close partnership with domestic human rights activists, the annual World Report is an invaluable resource for journalists, diplomats, and citizens, and is a must-read for anyone interested in the fight to protect human rights in every corner of the globe.
While there are books focusing on parametric tests, the domain of nonparametric tests is mostly unexplored. Data Analysis in Business Research: A Step by Step Nonparametric Approach brings under one umbrella all the major nonparametric statistical tools that can be used by undergraduate and postgraduate students of all disciplines, especially students of Research Methods in Social Sciences and Management Studies, in their dissertation work. Students face difficulty in analyzing data collected from small samples; they end up reporting mere percentage analysis which results in the loss of information collected. Hence there is a need to create awareness among students and researchers about the application of major nonparametric tools that can be applied confidently without worrying about sample size, scale of measurement, normality assumptions or other parameters of that nature. The lucid presentation of the step-by-step procedures, explaining in simple English how to perform each of the major nonparametric tests, is a major attraction of the book. The book, which also has a comprehensive question bank, assumes minimal or little knowledge of statistics on the part of the reader. This book will also be informative for Marketing Research professionals and organisations, consultancies and organisations of economic research.
What happens when the old mass media/mass marketing model collapses and the Brave New World is unprepared to replace it? In this fascinating, terrifying, instructive and often hilarious book, Bob Garfield of NPR and Ad Age, chronicles the disintegration of traditional media and marketing but also travels five continents to discover how business can survive--and thrive--in a digitally connected, Post-Media Age. He calls this the art and science of Listenomics. You should listen, too.
Addison-Wesley is proud to celebrate the Tenth Edition of Elementary Statistics.& This text is highly regarded because of its engaging and understandable introduction to statistics. The&author's commitment to providing student-friendly guidance through the material and giving students opportunities to apply their newly learned skills in a real-world context has made Elementary Statistics the #1 best-seller in the market.