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Complete guidance to the ins and outs of gaming operations Management personnel need a thorough understanding of the business side of the casino industry to ensure profits???and to avoid losses. It's a sure bet that Casino Operations Management, Second Edition will help current and future gaming management professionals better serve any casino. Written by experts with over 65 years of combined experience in the field, this Second Edition offers all the critical skills and know-how to equip gaming and casino operators with the knowledge needed for the management office, cage operations, and table game and slot operations. This updated edition features detailed coverage of: Current high-roller marketing tactics and their effect on profitability The effect of popular money management systems on casino profits The initial development process of an Indian casino Studies designed to identify the patronage motives of gamblers, including those of riverboat customers Slot club design: player rating issues, point accumulation schemes, and more Principles of casino floor design: managing table game and slot location Studies designed to measure the profit contribution of popular slot promotions Casino Operations Management, Second Edition uses simplified mathematics and statistics throughout, and provides readers with a thorough understanding of all aspects of the casino industry business. It is a must-have reference for students and casinos that develop managers internally.
Unlike other casino books, this book examines the casino industry using a business paradigm. It emphasizes both external environmental influences and internal points of control, leaving readers with a more strategic look at how casinos operate and factors that influence their success. The book starts with a discussion of the microenvironment of casinos and ends with marketing topics such as product, price, place and promotions. Nine vignettes appear throughout and capture current issues such as crisis planning and security. Throughout the book, special emphasis is placed on strategic market planning and the connection between entertainment and industry. KEY TOPICS: Brings the casino industry into the business paradigm and offers a more strategic look at the casino segment of the hospitality industry. Offers sound coverage of strategic market planning and fundamental business theory. Examines the external and internal factors impacting casino management and the casino industry. Presents external factors influencing the casino industry such as economics, politics, social issues, consumer behavior and competition. Analyzes the internal controls that casinos use to modify or enhance the impacts: product, price, place, and promotions. Shows why casinos need to understand politics. Supplies casino managers with the basic understanding of how governments think when forming casino laws. Focuses on how and why governments do what they do, not just specific legislations and laws. Explores the impact geographic location, transportation, public relations, sales promotions, advertising and personal selling has on casino success. Uses vignettes to explore issues such as crisis management, the global market, the impact on Native Americans, security, and advertising. An excellent reference for casino managers.
Casino Management in Integrated Resorts introduces students to the changing nature of casino businesses within the framework of an integrated resort or hospitality organisation. In the new integrated casino model, casinos play an important role not only in revenue generation but in supporting the other amenities in the resort, including bars, restaurants, hotels and theme parks. This book brings readers up to speed with the challenges of managing a casino within this rapidly expanding gaming–leisure–tourism industry. It covers a range of essential topics, such as the basic psychology of casino gaming, the role and history of casinos within an integrated resort, staffing, floor design, table and slot game management, control and security, marketing and social impact. Written in an accessible style, this book is suitable for readers with no prior knowledge of, or experience in, casino operations. It will be an essential introductory yet comprehensive resource for all those undertaking casino management courses.
In this work, author E. Malcolm Greenlees provides detailed information about the role of state governments in the regulation of gaming. He also discusses the dominance of slot machines as the major revenue source in most casinos; he provides information about changes in the types and operation of slot machines, as well as accounting procedures for slot revenues. The book covers every aspect of the financial management of a casino, from the details of licensing and regulation to revenue taxation; the management of slot machines and other gaming devices, table games, and betting operations; revenue flows and internal cash controls; cashiering; accounting; and financial reporting. Casino Accounting and Financial Management has been recognized as the essential manual for gaming industry professionals since its first publication in 1988. This 2008 edition is updated throughout and greatly expands the original text, addressing growth and changes in the casino industry as gaming has spread into new venues both nationwide and internationally, incorporated new games and new technology, and become subject to new management policies and new government regulations.
The Chinese are known throughout the world as avid gamblers with a long history of participation in games of chance. Historians have documented wagering on such games as far back as the early Chinese dynasties. Despite measures by ancient Chinese rulers to contain gambling, it proliferated, and Chinese games have evolved and multiplied since then. Desmond Lam provides a unique look into the little-known world of Chinese gambling from historical, cultural, psychological, and social perspectives.Chinese gamblers regularly patronize casinos in the United States, Canada, and Australia. The recent expansion of gambling in East Asia has attracted much global media attention. Macau, the only place in China where casino gambling is now legal, easily surpasses Las Vegas as the world's largest casino gaming market. Each year, Chinese from mainland China, Hong Kong, and Taiwan account for almost 90 percent of visitors to Macau.The expansion of the Chinese gambling industry has brought about much harm to Chinese communities, despite all of the development it has also stimulated. This book is the first to examine the beliefs, motivations, attitudes, and behaviors of Chinese gamblers, and will be of interest to students of history and sociology, as well as those studying the history and culture of China.
Dealing in a casino presents challenges and rewards not seen in many workplaces. With hundreds of thousands of dollars at stake every minute, table games pits are high-stress workplaces. Managing a workforce of dealers and attending to the needs of players brings stresses of its own. In 2015, the University of Nevada, Las Vegas's Center for Gaming Research received a grant from the UNLV University Libraries Advisory Board that enabled it to undertake an oral history project intended to capture the stories of table games managers, including both those currently working in the field and those who have retired. Drawn from these interviews, Tales from the Pit provides an overview of how the interviewees felt about a variety of topics, ranging from their experiences breaking in as new dealers to their transitions to management and the changes the industry has seen over their careers. The current and former managers speak candidly about the owners, bosses, dealers, and players who made each day challenging. This book illuminates the past several decades of casino history through the words of those who lived and made it.
Almost all incidences of cheating, theft, fraud, or loss can be detected through the surveillance of critical transactions, audit observations, and reviews of key metrics. Providing proven-techniques for detecting and mitigating the ever-evolving threats to casino security, this book covers the core skills, knowledge, and techniques needed to prote
The concept of Corporate Social Responsibility (CSR) has become increasingly widespread, as businesses seek to incorporate socially responsible behaviors while still being accountable to shareholders. Indeed some research has suggested that CSR in itself can form the basis of good PR by promoting consumers’ purchase decisions. Arguing that this approach is a dangerous oversimplification, this book takes a deeper look at the concept of CSR in a particularly challenging context - casino gaming. Originally the province of seedy, backdoor establishments in isolated cities, casino gaming has become a multibillion-dollar global industry. Drawing on in-depth research in Las Vegas, this unique study examines how and why corporations in the casino industry interpret and engage in CSR through community support, environmental issues, labor rights, and corporate governance. Through in-depth analysis of CSR in this industry, this book adds a new dimension to the debate on the role of CSR and public relations in business. Given the burgeoning relationship between CSR and corporate PR, the book seeks to illuminate CSR’s complexities, contradictions, and moral obligations. It will be of interest to all scholars of public relations, corporate communications, and corporate reputation.
This single volume gives you comprehensive information on Asia-Pacific gaming! Casino Industry in Asia Pacific: Development, Operation, and Impact is a one-of-a-kind comprehensive review of the gaming industry in various countries in the Asia-Pacific region. This valuable resource thoroughly details the history, the operational issues, and the impact of casino gaming in Australia, Korea, Macao, and Southeast Asia—and the Pachinko phenomenon in Japan. International authorities discuss crucial issues that involve policy makers and casino developers, allowing industry players a global perspective as they consider various important viewpoints in their long-range planning. Casino Industry in Asia Pacific is organized into three sections: Development, Operation, and Impact. Chapters in the Development section provide a thorough history of gaming for Australia, Japan, Korea, Macao, and Southeast Asia. Laws and regulations are also reviewed for each location. In the Operation section, each chapter analyzes an important casino operational issue, including regulations, licensing and due diligence, internal control and auditing, and rolling commissions. The last section reviews the economic and social impacts for various regions. Chinese culture and gaming are also examined in detail to illustrate the intertwined relationship between gaming and people’s daily life. Extensive bibliographies, helpful tables, and fascinating photographs are also included. Casino Industry in Asia Pacific discusses: casino history and gaming legislation in Australia, Korea, and Macao Japan’s form of gambling—Pachinko gaming in Southeast Asia suggestions for Asian gaming jurisdictions casino licensing investigations accounting, internal controls, and casino auditing the use of non-negotiable chips the societal and economic impacts of gaming in Australia the impacts of casinos in Korea gaming and Chinese culture Casino Industry in Asia Pacific: Development, Operation, and Impact is an essential resource for graduate students, advanced undergraduate students, educators, researchers, gaming policymakers and lobbyists, concerned civic organization leaders and members, casino developers and executives, hotel professionals, travel and tourism professionals, and anyone interested in the gaming industry.