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Take the FEAR OUT of Business Calculus Business Calculus Demystified clarifies the concepts and processes of calculus and demonstrates their applications to the workplace. Best-selling math author Rhonda Huettenmueller uses the same combination of winning step-by-step teaching techniques and real-world business and mathematical examples that have succeeded with tens of thousands of college students, regardless of their math experience or affinity for the subject. With Business Calculus Demystified, you learn at your own pace. You get explanations that make differentiation and integration -- the main concepts of calculus -- understandable and interesting. This unique self-teaching guide reinforces learning, builds your confidence and skill, and continuously demonstrates your mastery of topics with a wealth of practice problems and detailed solutions throughout, multiple-choice quizzes at the end of each chapter, and a "final exam" that tests your total understanding of business calculus. Learn business calculus for the real world! This self-teaching course conquers confusion with clarity and ease. Get ready to: Get a solid foundation right from the start with a review of algebra Master one idea per section -- develop complete, comfortable understanding of a topic before proceeding to the next Find a well-explained definition of the derivative and its properties; instantaneous rates of change; the power, product, quotient, and chain rules; and layering different formulas Learn methods for maximizing revenue and profit... minimizing cost... and solving other optimizing problems See how to use calculus to sketch graphs Understand implicit differentiation, rational functions, exponents, and logarithm functions -- learn how to use log properties to simplify differentiation Painlessly learn integration formulas and techniques and applications of the integral Take a "final exam" and grade it yourself! Who says business calculus has to be boring? Business Calculus Demystified is a lively and entertaining way to master this essential math subject!
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This accessible text is designed to help readers help themselves to excel. The content is organized into two parts: (1) A Library of Elementary Functions (Chapters 1–2) and (2) Calculus (Chapters 3–9). The book’s overall approach, refined by the authors’ experience with large sections of college freshmen, addresses the challenges of teaching and learning when readers’ prerequisite knowledge varies greatly. Reader-friendly features such as Matched Problems, Explore & Discuss questions, and Conceptual Insights, together with the motivating and ample applications, make this text a popular choice for today’s students and instructors.
Business Calculus: Backward and Forward presents calculus lessons "backward"--from definite integrals to limits to derivatives to indefinite integrals. This approach first introduces the concept of area, which is more intuitive for students, before advancing to the concept of slope. Additionally, the text features exercises and problems that are exclusively business related. All solutions to odd-numbered problems are included, as well as answers to even-numbered problems. In Unit I, students learn integration in order to find the area between curves, using linear, quadratic, cubic, and exponential functions. Unit II focuses on determining limits. Students then learn how Riemann Sums can be used to approximate areas. In Units III and IV, students learn the Power Rule for taking derivatives and then learn to identify curve properties such as slope, concavity, relative and absolute extrema, and inflection points. Unit V incorporates the Product and Quotient Rules, the Chain Rule, and derivatives of transcendental functions. The final unit addresses implicit differentiation, related rates, integration by substitution, and a return to integration with indefinite integrals. Review material is included throughout the text to assist students in revisiting previously learned material and support mastery of new concepts. Featuring a class-tested, innovative approach, Business Calculus is an ideal resource for courses in applied mathematics for business.
Calculus for Business, Economics, and the Social and Life Sciences introduces calculus in real-world contexts and provides a sound, intuitive understanding of the basic concepts students need as they pursue careers in business, the life sciences, and the social sciences. The new Ninth Edition builds on the straightforward writing style, practical applications from a variety of disciplines, clear step-by-step problem solving techniques, and comprehensive exercise sets that have been hallmarks of Hoffmann/Bradley's success through the years.
The Six Pillars of Calculus: Business Edition is a conceptual and practical introduction to differential and integral calculus for use in a one- or two-semester course. By boiling calculus down to six common-sense ideas, the text invites students to make calculus an integral part of how they view the world. Each pillar is introduced by tackling and solving a challenging, realistic problem. This engaging process of discovery encourages students to wrestle with the material and understand the reasoning behind the techniques they are learning—to focus on when and why to use the tools of calculus, not just on how to apply formulas. Modeling and differential equations are front and center. Solutions begin with numerical approximations; derivatives and integrals emerge naturally as refinements of those approximations. Students use and modify computer programs to reinforce their understanding of each algorithm. The Business Edition of the Six Pillars series has been extensively field-tested at the University of Texas. It features hundreds of examples and problems designed specifically for business students. The core ideas are introduced by modeling market penetration of a new product, tracking changes in the national debt, and maximizing the profit of a business. Along the way, students learn about present value, consumer and producer surplus, amortization, and probability.
This third edition is a lively and provocative tract on how to teach mathematics in today's new world of online learning tools and innovative teaching devices. The author guides the reader through the joys and pitfalls of interacting with modern undergraduates--telling you very explicitly what to do and what not to do. This third edition has been streamlined from the second edition, but still includes the nuts and bolts of good teaching, discussing material related to new developments in teaching methodology and technique, as well as adding an entire new chapter on online teaching methods.
This book constitutes the refereed proceedings of the First Workshop on Subject-Oriented Business Process Management, S-BPM ONE 2009, held in Karlsruhe, Germany, in October 2009. The papers are organized in topical sections on visionary engagements; essential capabilities; and penetration perspectives.