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guide to online community management for professionals
How insights from the social sciences, including social psychology and economics, can improve the design of online communities. Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster—not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.
What's the point of creating a great Web site if no one goes there-or worse, if people come but never return? How do some sites, such as America Online, EBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? How can Web page designers and developers create sites that are vibrant and rewarding? Amy Jo Kim, author of Community Building on the Web and consultant to some of the most successful Internet communities, is an expert at teaching how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history. She discusses important design strategies, interviews influential Web community-builders, and provides the reader with templates and questionnaires to use in building their own communities.
Connor shares how she helped her online community surpass 11,000 members in 18 short months in this definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations.
A leading advocate for immigration reform interviews a wide range of citizens from communities throughout the nation to gauge the level of acceptance of new immigrants. This compelling approach to the immigration debate takes the reader behind the blaring headlines and into communities grappling with the reality of new immigrants and the changing nature of American identity. Ali Noorani, the Executive Director of the National Immigration Forum, interviews nearly fifty local and national leaders from law enforcement, business, immigrant, and faith communities to illustrate the challenges and opportunities they face. From high school principals to church pastors to sheriffs, the author reveals that most people are working to advance society's interests, not exploiting a crisis at the expense of one community. As he shows, some cities and regions have reached a happy conclusion, while others struggle to find balance. Whether describing a pastor preaching to the need to welcome the stranger, a sheriff engaging the Muslim community, or a farmer's wind-whipped face moistened by tears as he tells the story of his farmworkers being deported, the author helps readers to realize that America's immigration debate isn't about policy; it is about the culture and values that make America what it is. The people on the front lines of America's cultural and demographic debate are Southern Baptist pastors in South Carolina, attorneys general in Utah or Indiana, Texas businessmen, and many more. Their combined voices make clear that all of them are working to make America a welcome place for everyone, long-established citizens and new arrivals alike. Especially now, when we feel our identity, culture, and values changing shape, the collective message from all the diverse voices in this inspiring book is one of hope for the future. Now in paperback with a new preface.
Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. The Art of Community will help you develop the broad range of talents you need to recruit members to your community, motivate and manage them, and help them become active participants. Author Jono Bacon offers a collection of experiences and observations from his decade-long involvement in building and managing communities, including his current position as manager for Ubuntu, arguably the largest community in open source software. You'll discover how a vibrant community can provide you with a reliable support network, a valuable source of new ideas, and a powerful marketing force. The Art of Community will help you: Develop a strategy, with specific objectives and goals, for building your community Build simple, non-bureaucratic processes to help your community perform tasks, work together, and share successes Provide tools and infrastructure that let contributors work quickly Create buzz around your community to get more people involved Track the community's work so it can be optimized and simplified Explore a capable, representative governance strategy for your community Identify and manage conflict, including dealing with divisive personalities
Sports talk in America has evolved from small-time barroom banter into a major media smorgasbord that runs 24/7 on TV and radio. With hundreds of billions of dollars generated annually by pro and college teams in major markets nationwide, sports fans across the country are more dedicated than ever to their teams. And when it comes to sports talk -- especially all-sports radio -- it's all about entertainment, information, prognostication, analysis, rankings, and endless discussion. Prominent sports-media figures in each of the three target cities -- Cleveland, Detroit, and Washington, D.C. -- engage in this phenomenon with a compilation of sports lists sure to delight as well as stir up debate within these already-buzzing sports communities. List topics include: What were the most lopsided trades in local sports history? Who were the most overrated athletes to play in our town? What local athlete had the best appearance in TV or film? What was the most heartbreaking loss in local sports history? What was the greatest single play in local sports history? Who are our team's most hated rivals? Plus dozens of "guest" lists contributed by famous local sports and entertainment celebrities. Denver has franchises in each of the major pro sports -- the Broncos (NFL), the Avalanche (NHL), the Rockies (MLB), and the Nuggets (NBA). And no one knows Denver sports better than Irv Brown and Joe Williams.
Nestled between the Chesapeake Bay and the Atlantic Ocean, and stretching from Hampton Roads to Assateague Island, Virginia's Eastern Shore is a distinctly southern place with an exceptionally southern taste. In this inviting narrative, Bernard L. Herman welcomes readers into the communities, stories, and flavors that season a land where the distance from tide to tide is often less than five miles. Blending personal observation, history, memories of harvests and feasts, and recipes, Herman tells of life along the Eastern Shore through the eyes of its growers, watermen, oyster and clam farmers, foragers, church cooks, restaurant owners, and everyday residents. Four centuries of encounter, imagination, and invention continue to shape the foodways of the Eastern Shore of Virginia, melding influences from Indigenous peoples, European migrants, enslaved and free West Africans, and more recent newcomers. Herman reveals how local ingredients and the cooks who have prepared them for the table have developed a distinctly American terroir--the flavors of a place experienced through its culinary and storytelling traditions. This terroir flourishes even as it confronts challenges from climate change, declining fish populations, and farming monoculture. Herman reveals this resilience through the recipes and celebrations that hold meaning, not just for those who live there but for all those folks who sit at their tables--and other tables near and far.
Sports talk in America has evolved from small-time barroom banter into a major media smorgasbord that runs 24/7 on TV and radio. With hundreds of billions of dollars generated annually by pro and college teams in major markets nationwide, sports fans across the country are more dedicated than ever to their teams. And when it comes to sports talk -- especially all-sports radio -- it's all about entertainment, information, prognostication, analysis, rankings, and endless discussion. Prominent sports-media figures in each of the three target cities -- Cleveland, Detroit, and Washington, D.C. -- engage in this phenomenon with a compilation of sports lists sure to delight as well as stir up debate within these already-buzzing sports communities. List topics include: What were the most lopsided trades in local sports history? Who were the most overrated athletes to play in our town? What local athlete had the best appearance in TV or film? What was the most heartbreaking loss in local sports history? What was the greatest single play in local sports history? Who are our team's most hated rivals? Plus dozens of "guest" lists contributed by famous local sports and entertainment celebrities. Following each of the four major pro sports teams -- the Redskins (NFL), the Capitals (NHL), the Nationals (MLB), and the Wizards (NBA) -- plus prominent college sports programs such as Georgetown and Maryland, D.C.'s fans have a vast array of choices, and Andy Pollin and Leonard Shapiro are the guys who help sort them out.