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Around 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action because they present a 'ready made' view of the world, which rejects the benefits of theoretical analysis and reflection. Topics covered include: * the 'guru industry' * 'excellence' * business process re-engineering * empowerment * culture * knowledge work * globalization. 'Unpacking' the 'guru industry' and analyzing the fads and buzzwords, this book provides a 'critical-practical' analysis, designed to allow readers to locate, understand and critique management fashion.
A unique anthology of poems--from around the world and through the ages--that celebrates the gloriously diverse insect world. Given that insects vastly outnumber us, it is no surprise that many cultures have long and rich traditions of verse about our tiny fellow creatures. Tang Dynasty poets in China and the haiku masters of Japan composed thousands of works in praise of crickets, grasshoppers, cicadas, moths, and butterflies, as well as such humbler bugs as houseflies, fleas, and mosquitoes. In the West, poems about insects date back to the ancient Greeks and appear frequently in Europe from the Elizabethan period onward. The brilliant poets collected here range far and wide in time and place, including Tu Fu, John Donne, Kobayashi Issa, William Wordsworth, Victor Hugo, Ivan Turgenev, Emily Dickinson, Christina Rossetti, Robert Frost, E. E. Cummings, Elizabeth Bishop, Ted Hughes, Pablo Neruda, Mary Oliver, Xi Chuan, and Kevin Young. Bees, butterflies, and beetles, cockroaches and caterpillars, fireflies and dragonflies, ladybugs and glowworms—the miniature beings that adorn these pages are as varied as the poetic talents that celebrate them. Everyman's Library pursues the highest production standards, printing on acid-free cream-colored paper, with full-cloth cases with two-color foil stamping, decorative endpapers, silk ribbon markers, European-style half-round spines, and a full-color illustrated jacket.
In today’s ultracompetitive job market, your resume needs the right edge to stand out among a sea of applicants. Using powerful words when crafting your resume can mean the difference between getting the interview and getting left out. Resume Buzz Words offers hundreds of words and phrases that help you rise above the pack and land the hottest jobs. This compact volume offers you: -Buzz words in every career category-from Education and Computers to Real Estate and Retail -600 powerful action verbs that will get your resume to the top of the pile -500 positive adverbs to get you noticed -Dozens of attention-grabbing examples to use in resumes and interviews Meticulously researched to help you find just the right words, this handy book has the power to make you create the buzz!
Every profession has its own language. Education is no exception and like other professions, the language of education is often incomprehensible to those outside the field. This book is the author's attempt to explain in everyday language the esoteric terms, expressions, and buzzwords used in U.S. education today.--[from preface].
This book contains 68 startup buzzwords, from the everyday angel, to the not so common unicorns. All of which make up the jargon heavy world startup. These pages are a must read for any person who is exposed to startups, founders or technology in general.
Sales language for Managers and Salesmmen to get you through the Corporate leadership roles.
As the Internet has reshaped the way we communicate, people’s reading has become more fragmented and attention has been directed to a more concise and general form of language that outlines the most important information. This language of the internet, a language system that concentrates on the content of events and public emotions, has emerged and received wide currency. This monograph is one of the first books to examine the language of the internet in the Chinese context. By analysing content and discourse, the author examines Chinese website buzzwords since 2010. She reveals the mechanisms of generation, the cultural nature and political characteristics of the network language, analyzes the causes of its emergence and popularity, and highlights its social and academic significance. Meanwhile, she argues that research in the area is essentially interdisciplinary, involving not only perspectives from Journalism and Communication Studies, but also Philosophy, Culture, Linguistics and Sociology. Students and scholars of Communication Studies and Journalism, as well as Culture Studies should be greatly interested in this title.
This book contains all the guidelines needed to help you write an advertisement resume that will get you interviews and a job. It promotes writing results work statements rather than task and responsibility statements. Key features include how to write 1. your heading in relation to space available, 2. targeted objectives, 3. work statements that use key words and still describe how good you are, 4. skill sections that show your level of ability, and 5. activities that show your chemistry. Make Your Resume Talk is written in sections to help you build or re-write your resume and help you tailor your resume to specific jobs. Many "before and after" resumes with individual critiques on different occupations are included to show how to write statements that get attention of potential employers. Helpful tips are provided throughout the book to highlight critical information for writing a resume that will talk for you. Chapters are provided to cover all aspects of the resume plus special chapters on electronic resumes, help for high school/college students, and the physical attributes of resumes. Effective cover letter guidelines with examples are provided as a bonus. Personal testimonials are scattered through the book to show you how the guidelines helped other users. The success of his approach is shown by this quote from a Senior Corporate Recruiter from Red Hat which stated, "As a corporate recruiter, I view hundreds of resumes daily filed with buzz words, tasks and objectives that don't meet the candidate's background. These resumes are quickly eliminated. The resumes that follow the guidelines outlined in Dick Hart's book that show the depth of the candidate's ability and how well the buzz words apply to their accomplishments are the ones we seriously consider. Diligent applicants need to follow his advice and list solid achievements from past/current performance."
Did you know most resumes are tossed aside because of content; not qualifications. What a shame when you are qualified for a job yet eliminated because as little as one word or phrase sent up a *red flag* about you or annoyed the person making the final decision. There are many common words that employers and HR do not like to see. Words that are so overused and misused, just seeing the words annoys them. So what happens next? When employers read your resume and see *red flags* or are annoyed, they hit the delete button and move on to the next resume.
"In today's marketplace it is critical that you stand out in a crowd." --Eric Winegardener, Vice President, Monster Worldwide In today's tightening job market, the interview is a key stage. But too often in job interviews, candidates freeze and can't find the words they need to make the best impression. Now this clear, concise guide shows the best way to answer all the essential questions, such as: How do you get along with others at work? "I value good support from my coworkers . . ." Where do you expect to be in five years? "Working for this company in a position of responsibility . . ." What motivates you? "I like working on a project all the way through, from conception to . . ." How do you manage your time? "I put aside the start of the day for major projects, and then . . ." How do you solve a problem? "I start by looking at all the possible causes . . ." Also included: A breakdown of phrases by industry, giving you a leg up in some of the best job markets in today's economy. In a competitive market, interview skills are among the most important advantages job seekers can have. This book shows you how to hone those skills for success--one word at a time.