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The book has been primarily designed for the students of C.A. Foundation course for the subject Business Economics. It has been revised and remodelled according to the newly introduced C.A. Foundation course. Written in concise and self-explanatory style, this book contains detailed notes and Multiple Choice Questions-Answers with detailed reasoning on Business Economics.
The fifth edition of the book Business Statistics will provide readers an understanding of problem-solving methods, and analysis, thus enabling readers to develop the required skills and apply statistical techniques to decision-making problems.A large number of new business-oriented solved as well as practice problems have been added, thus creating a bank of problems that give a better representation of the various business statistics techniques.
Suitable for foundation degrees and non-specialist courses for first year undergraduates, this book introduces students to both Microeconomic and Macroeconomic principles. The text is supported by an Online Resource Centre and includes PowerPoint slides, instructors manual and a multiple-choice test bank.
The book has been primarily designed for the students of C.A. Foundation course for the subject Business Laws. Written in concise and self-explanatory style, this book provides conceptual knowledge and understanding of various acts, such as, The Indian Contract Act, 1872; The Sale of Goods Act, 1930; The Indian Partnership Act, 1932. Further, chapters on The Limited Liability Partnership Act, 2008 and The Companies Act, 2013, have also been incorporated in the book keeping in view the new syllabus.
1. Introduction -- 2. Sequences, series, finance -- 3. Relations, mappings, functions of a real variable -- 4. Differentiation -- 5. Integration -- 6. Vectors -- 7. Matrices and determinants -- 8. Linear equations and inequalities -- 9. Linear programming -- 10. Eigenvalue problems and quadratic forms -- 11. Functions of several variables -- 12. Differential equations and difference equations.
In its 5th edition International Marketing guides students to understand the importance of international marketing for companies of every size and how going international can enhance value and growth. It provides a solid understanding of the key principles and practices of international marketing. The text has been thoroughly updated to reflect the most recent developments in the current business environment and encourages students to critically engage with the content within the context of modern life. Key Features: - A new chapter dedicated to Digital and Social Media Marketing - Fully updated pedagogy, including ‘Going International’ vignettes and End of Chapter questions - Brand new examples and case studies from global and innovative companies including Red Bull, Gillette and Audi - Now includes Interactive activities, Testbank questions and Quizzes available on Connect® International Marketing is available with McGraw Hill’s Connect®, the online learning platform that features resources to help faculty and institutions improve student outcomes and course delivery efficiency. “International Marketing continues to be an essential subject in any business or management degree. Ghauri and Cateora’s book, now in its fifth edition, provides a most up-to-date and authentic evolution of the subject.” George S. Yip, Emeritus Professor of Marketing and Strategy, Imperial College Business School. Professor Pervez Ghauri teaches International Business at Birmingham Business School. He is Founding Editor for International Business Review (IBR) and Consulting Editor for Journal of International Business Studies (JIBS). Philip R. Cateora is Professor Emeritus at the University of Colorado. His teaching spanned a range of courses in marketing and international business from fundamentals through to doctoral level.
This book is specially designed for the students appearing in CPT (Common Proficiency Test) Examination of ICAI. It has been written strictly in accordance with the Latest Syllabus prescribed by ICAI.
In 2011, protesters around the world – including Canada – called for changes to the societies in which they live. Many observers were asking: “What do they want?” Some answers to this question can be found in How Societies Work, a unique and accessible introductory sociology textbook that introduces students to the structure of contemporary societies and the power relationships within them. In contrast to most introductory textbooks, How Societies Work explores a broad range of sociological concepts and theories while simultaneously creating a coherent picture of modern societies. Drawing on fields as diverse as anthropology, genetics, economics, social psychology, history and politics, this innovative and popular text looks at both the roots of modern societies and the current structures within them. This approach helps undergraduate students make sense of our complex social world and encourages them to connect the social world to their own lived experiences. This extensively revised and updated fifth edition includes discussions of the roots of the recent global economic crisis and worldwide responses to it, growing social inequality, broader global struggles for change, the growth of the security state in Canada and the sudden resurgence of political protest in North America. The final chapter looks to the future, examining such issues as the possible consequences of climate change, increased forced migration of peoples and the changing dynamic of global power. More boxes, quotes and “think about it” elements have been added to the fifth edition, while the language, clarity of presentation and many examples make it even more accessible to readers. It is an introductory textbook that truly engages students in the “sociological imagination.” This fifth edition is presented in a large format, making it easier to read and even more student friendly. A testbank and power point presentation are available for instructors upon request.
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Why make statistics harder than it has to be? Lind/Marchal/Mason: STATISTICAL TECHNIQUES IN BUSINESS AND ECONOMICS, 11/e is a perennial market best seller due to its comprehensive coverage of statistical tools and methods delivered in a student friendly, step-by-step format. The text is non-threatening and presents concepts clearly and succinctly with a conversational writing style. All statistical concepts are illustrated with solved applied examples immediately upon introduction. Modern computing tools and applications are introduced, but the text maintains a focus on presenting statistics content as oppose to technology or programming methods, and the eleventh edition continues as a ‘students’ text with increased emphasis on interpretation of data and results.lts.