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For those starting a business in early years childcare, having a passion for the job is important. But sustaining a business successfully takes more than natural enthusiasm. Many childcare businesses struggle due to lack of formal training or confidence in the business world. This accessible and practical guide shows exactly how to develop your organisation, leading to success within the competitive market and ultimately a higher quality childcare service. Jacqui Burke reveals what parents really want from professional early years childcare, and the core marketing, finance and management skills needed to realize these ideals. Studying what businesses have done right and wrong to date, the book includes example activities and market-savvy checklists that clearly show how to analyse your organisation, master day-to-day management, attract new customers, and take your business to the next level. With invaluable advice on how to better the experiences of your children, parents and staff alike, this guide will help you make your organisation stand out from the crowd.
Silver Award Winner at the Nursery World Equipment & Resources Awards 2019 This book explores the role of male professionals in early years settings and provides guidance for early years practitioners, managers and policy makers on building a more mixed-gender workforce by successfully attracting, recruiting, retaining and developing men in their teams. Men make up less than 2% of the early years workforce in England. This book considers the reasons for the current situation, asks whether there is a case for change and suggests ways of achieving a more mixed-gender early years workforce. The voices of male and female practitioners, providers and parents help to illustrate the barriers to men entering and successfully working in the sector, whilst also suggesting ways these barriers can be broken down.
Though children's wellbeing is high on the agenda for policy makers, the welfare of the professionals looking after them is often taken for granted. Sonia Mainstone-Cotton recognises that in order to enhance children's emotional wellbeing, it's vital that early years professionals are stress-free and emotionally well themselves. This is the first guide of its kind, offering succinct and practical guidance, tips and ideas for those working with young children on how to comfortably manage the pressures of their job, improve their work/life balance, and support the wellbeing of their colleagues. Easy to dip in and out of, this guide is an essential item for any early years staff room.
In this accessible and informative step-by-step guide, early years consultant Debbie Garvey provides leaders and managers with best practice tips and advice for developing their performance management skills in early years settings. Drawing on current research and the author's wealth of experience in the field, each chapter sets out effective performance management techniques that leaders can apply to their workplaces, on topics such as staff development, recruitment, appraisals, conflict management, feedback and evaluation, mentoring and coaching and health and wellbeing. Grounded in an understanding of neuroscience and brain development, this practical book provides advice on how to ensure a safe and motivational environment for both children and staff to develop, whatever their needs. Designed to support new and existing managers, the book includes reflective exercises, key theories and case studies to enable leaders to develop a style suited to their team and setting, ensuring children are given the best possible support during their first and most crucial development stage.
Get it right—from the start! “Entrepreneurship is like a roller coaster ride, exhilarating yet terrifying . . . Allow Ingrid to guide you” (Adam Franklin, bestselling author of Web Marketing That Works). Often, people leap into starting a business to pursue their passion without fully realizing what they’ve gotten themselves into. They may love what they do—but the financial and administrative side of the business ends up being more than they bargained for. So You Want to Start a Business takes you through the seven essential elements required to create a thriving business. With examples, exercises, and invaluable guidance, Ingrid Thompson provides a practical guide to unleashing one’s inner entrepreneur. With over twenty years’ experience helping people create successful businesses, Ingrid knows exactly how to help people decide what kind of business to start—and start out on the right foot.
Make Money Doing What You Love The Photographer's Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Experienced photographer, studio owner, and photography teacher Vik Orenstein provides you with the skills you need for every aspect of your photography career. Whether you're just starting out, are looking to revamp an existing business, or have been in the business for years, find out how to make the most of every photo you take. In this revised edition, you'll learn how to: • Harness the power of digital photography • Target your audience through online marketing • Find your niche (or shift to a new one) • Craft a solid business plan • Network professionally with other photographers • Showcase and price your work • Get support from accountants and lawyers • Create a strategic path for your business at every stage • And more! Orenstein and other photographers from a variety of specialties give you firsthand insight into the many facets of this evolving field. In addition to more than 100 color photos, you'll find the know-how and encouragement you need to successfully build your portfolio and your career.
Transforming your passion into a profitable business can be a challenge. Accomplished photographer Vik Orenstein provides the answers you need to build a successful photography business and turn your dreams into reality. Inside Photographer's Market Guide to Building Your Photography Business, Orenstein combines big-picture thinking with friendly, practical advice on business basics, including: • Carving out a niche • Creating a marketing plan • Pricing your work • Building a clientele • Networking • Sustaining the creative fire Also included are self-contained chapters devoted to specialty markets such as wedding, commercial, and nature photography. You'll find insightful interviews with industry experts as well as 20 assignments to inspire your business brain and recharge your creative batteries.
As more families shift to both parents working outside the home, the demand for high-quality child care continues to rise, creating ample opportunity for entrepreneurs like you. Now that you've identified the market need, what's next? How do you set up something as complicated as a child-care center? The Basics of Starting a Child-Care Business, the first book in The Business of Child Care series, walks readers through each step of planning, developing, and launching their own child-care business. Regardless of the scale--joining an established franchise, creating an on-site center at your office, or hosting a program in your home--entrepreneurial expert Marnie Forestieri, CDA, will guide you from start to finish: Understand the economics of the child-care business Write a comprehensive business plan Prepare a thorough financial plan Develop efficient operations for smooth day-to-day functioning Master marketing to promote your business to potential customers Provide excellent quality control and customer service
The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available. The Official Alibaba.com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba.com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud. • An answer-packed guide for all your questions about doing business through Alibaba.com • Officially licensed and supported by Alibaba.com, this is the only guide you need • Includes inspirational profiles of people who have used Alibaba.com successfully to launch new businesses or revive old ones • The first and only step-by-step guide to using Alibaba.com effectively Alibaba.com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba.com safely and profitably.
You’re only a startup CEO once. Do it well with Startup CEO, a "master class in building a business." —Dick Costolo, Former CEO, Twitter Being a startup CEO is a job like no other: it’s difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you’re likely to make mistakes, fail, get things wrong, and feel like you don’t have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees. Startup CEO is not a memoir of Return Path's 20-year journey but a thoughtful CEO-focused book that provides first-time CEOs with advice, tools, and approaches for the situations that startup CEOs will face. You'll learn: How to tell your story to new hires, investors, and customers for greater alignment How to create a values-based culture for speed and engagement How to create business and personal operating systems so that you can balance your life and grow your company at the same time How to develop, lead, and leverage your board of directors for greater impact How to ensure that your company is bought, not sold, when you exit Startup CEO is the field guide every CEO needs throughout the growth of their company.