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Customer centricity is fundamental to business growth and ongoing success. Most executives appreciate the importance of it yet don't know how to execute it or sell the processes internally. This thoroughly revised edition of Breaking Through guides readers systematically through the ten breakthrough points of implementation, to explain how to execute a transformation to customer centricity, so that a company can engage continuously with its customers, making them allies and advocates with all the rewards that it brings. With updates on digital opportunities, social media, emerging markets (including Africa), and the social as well as financial impacts of customer centricity , this book successfully blends strategy with implementation and also features a range of innovative new and traditional business examples from across the globe. Easy to read, in-depth and full of practical advice, this is the essential step-by-step guide to implementing customer centricity to endure in the long-term.
Breaking the Tax Code is a must read for all taxpayers. If you work outside the tax accounting spectrum, chances are you have preconceived notions of the IRS and the Tax Code. Here is a book that will update your knowledge on a wide range of tax topics including tax shelters, divorce implications, tax planning, and how to stay out of trouble with the IRS - all topics that concern every taxpaying individual. As a bonus, it's written in a readable format. Breaking the Tax Code guides you, with the advice of leading tax professionals, how to legally plan for and minimize your tax burden while maximizing your cash flow. Whether you're a millionaire or you're just starting to build your nest egg, this book will lead you on the path to greater financial freedom with the turn of every page. These are proven strategies to legally minimize your taxes and help you to keep more of what you earn.
"This volume deals with the subject of betrayal, and is appropriate as a self-help aid for clients. It also contains useful suggestions for therapists dealing with those who have experienced betrayal of trust."--Lucy R. Ferguson, Ph.D., member, AFTNC Faculty Member and Dean Emerita, CSPP, Alliant University.
Catholic women are some of the most maligned, most caricatured, and most intriguing people in American society. America is flirting with the idea that being a Catholic female means saying "yes" to the faith as a private source of comfort, but "no" to living out its more countercultural moral and social teachings. Catholic women are facing unprecedented questions about sex, money, marriage, work, children and the church itself -- questions with innumerable personal and societal repercussions. Is it even possible that the teachings of a 2,000 year old religion are still relevant for today's toughest issues? A quick tour of leading cultural indicators seems to say "no." But this is far from the whole story. Many women, courageously facing questions their mothers and grandmothers would never have encountered, are finding intellectually and spiritually satisfying answers within the framework of their Catholic faith. Nine such Catholic women -- varying widely in age, occupation and experience -- share personal stories of how they struggled toward the realization that the demands of their faith actually set them free. Their stories -- full of honesty, but ultimately hope -- shed new light and new clarity on women's continued attraction to the Catholic faith. Topics include: Navigating dating and sexpectations Feminism, freedom and contraception Children versus a "better me" Being Catholic in light of the sexual abuse scandal Faith, psychology and same-sex attraction
The Digital Supply Chain Challenge is a distillation of the authors' 50+ years of combined supply chain experience. Their insights and observations - captured in short articles and best-practice case studies - are brought together in one place for supply chain executives to consult at different times during their SCD voyage.
Transform your organization! To truly transform your organization, you must learn to transform your own mindset. Beyond Change Management-the only book specifically about the interaction of leadership style, mindset, and the change process-revolutionizes leaders' approach to transformational change. Shattering the myth that transformation can be managed, this book-part of the Practicing OD Series--offers you new directions and ways of thinking and behaving that are essential for successful change. Its unique approach brings organization development (OD) into the mainstream of leaders' approaches to change, expanding and integrating the fields of OD, leadership, change management, and consciousness. You'll also get: ready-to-use worksheets questionnaires guidelines "Powerful business solutions to the current chaos facing many organizations today. Dean Anderson and Linda Ackerman Anderson get to the heart of change, the human touch, by using timeless techniques and tools." --Ken Blanchard, coauthor, The One Minute Manager and Gung Ho! "The authors combine their keen observations, sharp insights, and open hearts to produce towering works that will stand as lasting contributions to leadership and organization development. . . .[t]hey guide us along a path of personal discovery so that we may have the strength of spirit to risk the creation of more meaningful organizations." --Jim Kouzes, coauthor, The Leadership Challenge and Encouraging the Hear
Author and voice teacher Gloria Bennett has taught Axl Rose of Guns N'Roses, Vince Neil of Motley Crue, Exene Cervenka of X, Steve Wynn of Dream Syndicate, Dexter Holland of The Offspring, and Anthony Keidis of the Red Hot Chili Peppers, among others. Her comprehensive and practical book, now in its second edition, offers a clear explanation of the voice as an instrument and proper vocal technique. Through examples, anecdotes and exercises, Breaking Through provides for both the novice and professional vocalist a vital sourcebook for maintaining and enhancing the quality of the voice. Topics covered include: pitch problems and solutions, evening your range, projection without strain, how to stay vocally healthy on the road, how to find a good vocal coach, and much more.
You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.
A nine step-guide to mastering viral content, branding and outwitting social media algorithms for marketers, entrepreneurs and aspiring celebrities from the CEO of Shareability.