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You want your business to grow. But don’t confuse growth with expansion. To be sure, increased size can be an important component (or fortuitous by-product) of business success, but companies that expand too much, too quickly, or too myopically may soon find themselves too big for their britches. What, then, is real growth? Simply put, it’s progress, and it is based on moving the business beyond the self-imposed limits that have come to define and constrain it. Good “growers” know that true success is fueled by imagination, not by a stream of mergers, stock price manipulations, or clever accounting. These individuals share seven characteristics that enable them to foster real, sustainable growth. Bigger Isn’t Always Better reveals these traits, why they are effective, and how to apply them in your organization. The book shows how successful companies and growers: * Know where to look * Know what they want * Tell the truth * Create tension to generate forward movement * Win hearts and minds * Master momentum and bounce * Know when to let go, and share the wealth Distilling a decade of research and personal interviews on three continents, author Bob Tomasko illustrates the seven traits with examples from companies—large and small, well known and less so—that have profited through innovative strategies that focus on genuine growth opportunities instead of the appearance of growth. Profiles include: Darcy Winslow, who helped testosterone-fueled Nike grow by creating a range of products for women that opened a new and profitable market Chris Mottern of Peet’s Coffee, which carved a niche by slipstreaming around the wake created by Starbucks Roger Enrico, the Pepsi veteran who created The Pepsi Challenge and established Pepsi as the Coke of snack foods Bill Greenwood of Burlington Northern, which found a way to turn truckers, the railroad’s most difficult competitors, into its best customers Al Bru, who got health-conscious consumers to embrace Frito-Lay’s snack products by eliminating trans fats Carlos Gutierrez, who restored Kellogg to a growth path by eliminating its fixation on volume Bigger Isn’t Always Better also offers stunning examples of the failure of the Big-Is-Good philosophy, including the ill-fated Hewlett-Packard/Compaq merger and its highest-profile casualty, CEO Carly Fiorina. After years of cutbacks, growth is in again. But instead of assuming that an inflated business can dominate a market through sheer size or manufactured numbers, the new model shows how engaged growers use positive psychology to drive robust and sustainable growth. Combining real-life stories, thorough scientific research, and insightful analysis, Bigger Isn’t Always Better shows how your organization can move forward—without tripping over its own feet.
Our world likes big things—and things keep getting bigger. For example, did you know that 20 years ago, a can of Coke was nearly one-third the size it is today? Or that bagels were also about a third smaller? Even the plates we eat on have gotten larger. All this means that we're eating more. And that's a problem. Being overweight causes health problems, even in kids. So it's time to take a look at portion sizes—and do what's right for your body!
Bigger Isn't Always Better is designed to provide a practitioner's viewpoint of the challenges and issues facing school administrators - particularly those who work in small districts. Based upon a combination of education theory and practical applications, the book contains many real life examples with tips for landing a job as administrator and then making a positive and successful first impression through a deliberate entry plan. Bigger Isn't Always Better addresses both the technical aspects of an administrator's assignment, as well as the administrator's leading, mediating role while working with the school board, with school staff, or the school's community. Readers will learn about a variety of potential pitfalls and situations that most new administrators face, with the benefit of learning how to over come and avoid such problems based on the author's four decades in the profession.
Explores the contributions of increasingly larger portion sizes to the problem of obesity in America.
The most dangerous move in business is the failure to make a move. Global business celebrity and prime-time Bloomberg Television host, Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dream. Drawing upon his own business back stories including his time as CMO of Kodak and sharing examples from the many leaders featured on “The C-Suite with Jeff Hayzlett,” Hayzlett imparts ten core lessons that dare readers to own who they are as a leader and/or company, define where they want to go, and fearlessly do what it takes to get there—caring less about conventional wisdom, re-framing limitations, and steamrolling obstacles as they go.
The entertainment marketplace is rapidly changing and is forcing writers and producers in all industries to find a new way forward and to stand out in an over-saturated market. Houston Howard's signature Super Story process empowers creative minds to take an initial concept and develop it to its full potential and teaches them how to build a robust story architecture primed for 21st Century expansion and survival.
No one likes to eat alone; to approach a table filled with people, only to be told that despite the open chairs there isn't room for you. The rejection stings. It leaves a mark. Yet this is exactly what the church has been saying to far too many people for far too long: “You're not welcome here. Find someplace else to sit.†How can we extend unconditional welcome and acceptance in a world increasingly marked by bigotry, fear, and exclusion? Pastor John Pavlovitz invites readers to join him on the journey to findâ€"or buildâ€"a church that is big enough for everyone. He speaks clearly into the heart of the issues the Christian community has been earnestly wrestling with: LGBT inclusion, gender equality, racial tensions, and global concerns. A Bigger Table: Building Messy, Authentic, Hopeful Spiritual Community asks if organized Christianity can find a new way of faithfully continuing the work Jesus began two thousand years ago, where everyone gets a seat. Pavlovitz shares moving personal stories and his careful observations as a pastor to set the table for a new, more loving conversation on these and other important matters of faith. He invites us to build the bigger table Jesus imagined, practicing radical hospitality, total authenticity, messy diversity, and agenda-free community.
Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.
Overly concerned about what people think of you? Edward T. Welch uncovers the spiritual dimension of people-pleasing—what the Bible calls fear of man—and points the way through a true knowledge of God, ourselves, and others.
In this passionate and searching book, Anthony Kronman offers a third way—beyond atheism and religion—to the God of the modern world We live in an age of disenchantment. The number of self-professed “atheists” continues to grow. Yet many still feel an intense spiritual longing for a connection to what Aristotle called the “eternal and divine.” For those who do, but demand a God that is compatible with their modern ideals, a new theology is required. This is what Anthony Kronman offers here, in a book that leads its readers away from the inscrutable Creator of the Abrahamic religions toward a God whose inexhaustible and everlasting presence is that of the world itself. Kronman defends an ancient conception of God, deepened and transformed by Christian belief—the born-again paganism on which modern science, art, and politics all vitally depend. Brilliantly surveying centuries of Western thought—from Plato to Augustine, Aquinas, and Kant, from Spinoza to Nietzsche, Darwin, and Freud—Kronman recovers and reclaims the God we need today.