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Big Data for Qualitative Research covers everything small data researchers need to know about big data, from the potentials of big data analytics to its methodological and ethical challenges. The data that we generate in everyday life is now digitally mediated, stored, and analyzed by web sites, companies, institutions, and governments. Big data is large volume, rapidly generated, digitally encoded information that is often related to other networked data, and can provide valuable evidence for study of phenomena. This book explores the potentials of qualitative methods and analysis for big data, including text mining, sentiment analysis, information and data visualization, netnography, follow-the-thing methods, mobile research methods, multimodal analysis, and rhythmanalysis. It debates new concerns about ethics, privacy, and dataveillance for big data qualitative researchers. This book is essential reading for those who do qualitative and mixed methods research, and are curious, excited, or even skeptical about big data and what it means for future research. Now is the time for researchers to understand, debate, and envisage the new possibilities and challenges of the rapidly developing and dynamic field of big data from the vantage point of the qualitative researcher.
This book examines and engages with the ambivalence of digitization, illuminating the diverse ways in which researchers approach, negotiate, understand and interpret objects and practices of digital research.
The social sciences are becoming datafied. The questions once considered the domain of sociologists are now answered by data scientists operating on large datasets and breaking with methodological tradition, for better or worse. The traditional social sciences, such as sociology or anthropology, are under the double threat of becoming marginalized or even irrelevant, both from new methods of research which require more computational skills and from increasing competition from the corporate world which gains an additional advantage based on data access. However, unlike data scientists, sociologists and anthropologists have a long history of doing qualitative research. The more quantified datasets we have, the more difficult it is to interpret them without adding layers of qualitative interpretation. Big Data therefore needs Thick Data. This book presents the available arsenal of new methods and tools for studying society both quantitatively and qualitatively, opening ground for the social sciences to take the lead in analysing digital behaviour. It shows that Big Data can and should be supplemented and interpreted through thick data as well as cultural analysis. Thick Big Data is critically important for students and researchers in the social sciences to understand the possibilities of digital analysis, both in the quantitative and qualitative area, and to successfully build mixed-methods approaches.
Big Data in Psychological Research provides an overview of big data theory, research design and analysis, collection methods, applications, ethical concerns, best practices, and future research directions for psychologists.
Covering the general process of data analysis to finding, collecting, organizing, and presenting data, this book offers a complete introduction to the fundamentals of data analysis. Using real-world case studies as illustrations, it helps readers understand theories behind and develop techniques for conducting quantitative, qualitative, and mixed methods data analysis. With an easy-to-follow organization and clear, jargon-free language, it helps readers not only become proficient data analysts, but also develop the critical thinking skills necessary to assess analyses presented by others in both academic research and the popular media. It includes advice on: - Data analysis frameworks - Validity and credibility of data - Sampling techniques - Data management - The big data phenomenon - Data visualisation - Effective data communication Whether you are new to data analysis or looking for a quick-reference guide to key principles of the process, this book will help you uncover nuances, complexities, patterns, and relationships among all types of data.
Thinking Big Data in Geography offers a practical state-of-the-field overview of big data as both a means and an object of research, with essays from prominent and emerging scholars such as Rob Kitchin, Renee Sieber, and Mark Graham. Part 1 explores how the advent of geoweb technologies and big data sets has influenced some of geography's major subdisciplines: urban politics and political economy, human-environment interactions, and geographic information sciences. Part 2 addresses how the geographic study of big data has implications for other disciplinary fields, notably the digital humanities and the study of social justice. The volume concludes with theoretical applications of the geoweb and big data as they pertain to society as a whole, examining the ways in which user-generated data come into the world and are complicit in its unfolding. The contributors raise caution regarding the use of spatial big data, citing issues of accuracy, surveillance, and privacy.
In light of the expensive nature of quantitative research, such as experiments, researchers must seek other methods of understanding the world around them. As such, new qualitative methods are gaining ground in the modern research community. Enhancing Qualitative and Mixed Methods Research with Technology explores the integration of new digital tools into the research process. Including current information on data visualization, research design, information capture, as well as social media analysis, this publication serves as an ideal reference source for academicians, scientists, information specialists, business managers, and upper-level students involved in interdisciplinary research.
This upper-level textbook presents a new approach to large scale qualitative analysis – the pioneering breadth-and-depth method. It covers the strengths and deployment of “big qual” as a distinct research methodology. The book will appeal to students and researchers across disciplines and methodological backgrounds. The growing availability of large qualitative data sets presents exciting opportunities. Pooling multiple qualitative data sets enhances the possibility of theoretical generalisability and strengthens claims from qualitative research about understanding how social processes work. Given the evolving possibilities that big data offers the humanities and social sciences, this book will be a must-have resource, building capacity and provoking new ways of thinking about qualitative research and its analysis.
"What are the most effective methods to code and analyze data for a particular study? This thoughtful and engaging book reviews the selection criteria for coding and analyzing any set of data--whether qualitative, quantitative, mixed, or visual. The authors systematically explain when to use verbal, numerical, graphic, or combined codes, and when to use qualitative, quantitative, graphic, or mixed-methods modes of analysis. Chapters on each topic are organized so that researchers can read them sequentially or can easily "flip and find" answers to specific questions. Nontechnical discussions of cutting-edge approaches--illustrated with real-world examples--emphasize how to choose (rather than how to implement) the various analyses. The book shows how using the right analysis methods leads to more justifiable conclusions and more persuasive presentations of research results. Useful features for teaching or self-study: *Chapter-opening preview boxes that highlight useful topics addressed. *End-of-chapter summary tables recapping the 'dos and don'ts' and advantages and disadvantages of each analytic technique. *Annotated suggestions for further reading and technical resources on each topic. Subject Areas/Keywords: analyses, coding, combined methods, data analysis, data collection, dissertation, graphical, interpretation, mixed methods, qualitative, quantitative, research analysis, research designs, research methods, social sciences, thesis, visual Audience: Researchers, instructors, and graduate students in a range of disciplines, including psychology, education, social work, sociology, health, and management; administrators and managers who need to make data-driven decisions"--