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02 Based on the simple premise that good writing is good writing whether a features story or news, this book teaches students to entertain and inform with style.
This pioneering soccer book chronicles the evolution of the sport and how it has affected the lives of players, coaches, and fans–perfect for those who adore the timeless game. In Inverting the Pyramid, Jonathan Wilson offers a masterly global history of the world's game, from unruly beginnings to contemporary strategy. Fully revised and updated, this fifteenth-anniversary edition analyses the 2022 World Cup, charting the influence of the great Spanish, German and Portuguese tacticians of the last decade, whilst pondering the effects of football's increased globalization and commercialization. Inverting the Pyramid has been called the "Big Daddy" (Zonal Marking) of soccer tactics books; it is essential for all soccer afficionados.
Anna McKane provides a step-by-step guide to constructing a good news story, with good and bad examples and a detailed analysis of style, language and grammar.
If American journalism were a religion, then its supreme deity would be "objectivity." Although it has remained the orbital sun of all journalistic ethics, objectivity, until now, has had no biographer. David Mindich here journeys back to the nineteenth century to recover the lost history and meaning of this central tenet of American journalism. His book draws on a number of high profile cases that show the degree to which journalism and the evolving journalistic commitment to objectivity altered - and in some cases limited - the public's understanding of events and issues. Through this subtle combination of history and cultural criticism, Mindich provides a profound meditation on the structure, promise, and limits of objectivity in the age of cybermedia.
This book reveals that the mind automatically sorts information into distinctive pyramidal groupings. However, if any group of ideas are arranged into a pyramid structure in the first place, not only will it save valuable time and effort to write, it will take even less effort to read and comprehend it
MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic principles of Internet writing and social media reporting. Complete with real-world examples, practical writing exercises, and tips and information for entering into the profession, MediaWriting continues to give students the tools they need to become a successful media writer. The new edition has been extensively rewritten to reflect the dynamic nature of the profession, paying significant attention to how the Internet and social media have become essential communication tools for print and broadcast journalists, and public relations professionals. Further updates and features include: Increased attention to computer-assisted reporting, the preparation of online copy, and social media applications Two new chapters on lead writing and new new media A separate chapter focused solely on ethics Explanatory "how to" boxes that help students understand and retain main themes Illustrative "It Happened to Me" vignettes from the authors’ professional experiences Discussion questions and exercises at the end of every chapter Suggested readings that highlight biographies, books, and websites that expand the scope and definition of professionalism In addition to new multimedia elements, the fourth edition’s companion website features enhanced resources for both students and instructors, including chapter overviews, writing tips, a test bank, sample critiques, and a sample syllabus.
How do we practice journalism in a digital world, in which the old 'rules' no longer apply? This text offers comprehensive, instructive coverage of the techniques and secrets of being a successful online journalist, both from a theoretical and practical point of view. Reflecting the vitality of the web, it will inspire you to acquire new skills and make sense of a transforming industry. Key Features: How to investigate and break stories online Learn to broadcast to millions using video and podcast How to blog like a pro Learn to manage and stimulate user-generated content Include and use social media in your toolkit How to dig out stories using data journalism Rise to the challenge of citizen journalism Make your journalism more interactive at every stage of the process Dedicated chapter for Law and Online Communication The Online Journalism Handbook is essential reading for all journalism students and professionals and of key interest to media, communication studies and more broadly the social sciences.
'The Inverted Pyramid' is a spy thriller that ingeniously explores the mind of its main character Zuby; while at the same time it reveals Nigeria's socio-political system with the aim of providing much needed answers to the many anomalies that exist in Nigerian society today. It gives an explanation both in political and economic terms for the slow rate of economic development, the very high level of corruption, and the apparent indifference of the Nigerian government to the economic plight of its people; amidst so much apparent wealth. It captures the Nigerian psyche explaining what we have all come to recognize as the 'Nigerian factor.' It also unveils a rare insight into the nuances of modern Nigerian society in which money, and sex play a pivotal role in the lives of the 'Vested Interest' who are the few who benefit from the status quo at the expense of the greater majority. An entertaining spy thriller with intrigue, espionage, and deception all captured within the cultural, social, and political backdrop of contemporary Nigeria.
It's a tumultuous time in journalism as media forms evolve and new models emerge. There are few clear answers, but no one is more prepared than The Missouri Group to tackle these issues head on and to teach students the core, enduring journalism skills they need to succeed -- whether they write for the local paper, a professional blog, cable news, or even work in public relations.
Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing. Drawing on a wealth of real-world examples and featuring helpful "How To" boxes throughout, MediaWriting explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Expanded and updated throughout, this sixth edition features: A look at how journalists and PR practitioners use and write for social media platforms such as X and Facebook; Tips for better web writing, research, interviewing, and headline writing across multiple media platforms, including covering breaking news in the digital world; Coverage of public relations writing for digital media, publications, and other organizational media; Updates on current ethical issues faced by communicators; Information on spotting “fake news” and “deep fakes”; Strategies for integrating sound bites into broadcast scripts; New “It Happened to Me” anecdotes from the authors’ experiences as journalists and PR professionals; Updated discussion questions and writing exercises. Designed to meet the needs of students of digital, print, and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with all the skills necessary to succeed in their chosen writing field. Online instructor and student support material is available for this book, including sample syllabi, quizzes and answer keys, chapter overviews, and links to further resources.