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Behavioral Science in the Wild helps practitioners understand how to use insights from the behavioral sciences to create change in the real world.
Behavioral Science in the Wild helps managers understand how best to incorporate key research findings to solve their own behavior change challenges in the real world – from lab to field. Behavioral Science in the Wild helps managers to implement research findings on behavioral change in their own workplace operations and to apply them to business or policy problems. As the second book in the Behaviourally Informed Organizations series, Behavioral Science in the Wild takes a step back to address the "why" and "how" behind the origins of behavioral insights, and how best to translate and scale behavioral science from lab-based research findings. Governments, for-profit enterprises, and welfare organizations have increasingly started relying on findings from the behavioral sciences to develop more accessible and user-friendly products, processes, and experiences for their end-users. While there is a burgeoning science that helps us to understand why people act and make the decisions that they do, and how their actions can be influenced, we still lack a precise science and strategic insights into how some key theoretical findings can be successfully translated, scaled, and applied in the field. Nina Mažar and Dilip Soman are joined by leading figures from both the academic and applied behavioral sciences to develop a nuanced framework for how managers can best translate results from pilot studies into their own organizations and behavior change challenges using behavioral science.
Edwin Hutchins combines his background as an anthropologist and an open ocean racing sailor and navigator in this account of how anthropological methods can be combined with cognitive theory to produce a new reading of cognitive science. His theoretical insights are grounded in an extended analysis of ship navigation—its computational basis, its historical roots, its social organization, and the details of its implementation in actual practice aboard large ships. The result is an unusual interdisciplinary approach to cognition in culturally constituted activities outside the laboratory—"in the wild." Hutchins examines a set of phenomena that have fallen in the cracks between the established disciplines of psychology and anthropology, bringing to light a new set of relationships between culture and cognition. The standard view is that culture affects the cognition of individuals. Hutchins argues instead that cultural activity systems have cognitive properties of their own that are different from the cognitive properties of the individuals who participate in them. Each action for bringing a large naval vessel into port, for example, is informed by culture: the navigation team can be seen as a cognitive and computational system. Introducing Navy life and work on the bridge, Hutchins makes a clear distinction between the cognitive properties of an individual and the cognitive properties of a system. In striking contrast to the usual laboratory tasks of research in cognitive science, he applies the principal metaphor of cognitive science—cognition as computation (adopting David Marr's paradigm)—to the navigation task. After comparing modern Western navigation with the method practiced in Micronesia, Hutchins explores the computational and cognitive properties of systems that are larger than an individual. He then turns to an analysis of learning or change in the organization of cognitive systems at several scales. Hutchins's conclusion illustrates the costs of ignoring the cultural nature of cognition, pointing to the ways in which contemporary cognitive science can be transformed by new meanings and interpretations. A Bradford Book
" ... an essential examination of how animals assemble the basic tool kit that we call the mind: the ability to count, to navigate, to recognize individuals, to communicate, and to socialize."--Jacket.
As applied behavioral science has become more widespread, a need has emerged for guidance on how to build and integrate behavioral science functions within an organization. This book draws on the collective wisdom of applied behavioral scientists with deep experience within their respective practice areas to provide practical guidance on building a behavioral science function that has a meaningful impact for your organization.
Every organization is fundamentally in the business of behavior change, whether it be a government trying to get a business to comply with environmental regulations, a business persuading its customers to be loyal to its products, or a financial institution encouraging a client to start saving for retirement. Behavior change is critical to organizational success, but despite its centrality to organizations, we do not have a good understanding of how organizations can successfully employ insights from behavioral science in their operations. To address this gap, this book develops an overarching framework for using behavioral science. It shows how behavioral insights (BI) can be embedded in organizations to achieve better outcomes, improve the efficiency of processes, and maximize stakeholder engagement. This edited volume provides an enterprise-wide strategic perspective on how governments, businesses, and other organizations have embedded BI into their operations. Contributions by academics and practitioners from the Behaviourally Informed Organizations partnership highlight pragmatic frameworks and prescriptive outcomes via illustrative case studies. Featuring a foreword by Cass R. Sunstein, this book investigates key findings from BI, with an eye toward how it can be used to solve problems and seize opportunities in diverse organizations.
A home aquarium seems a peaceful place. Gazing at its inhabitants as they swim slowly through their small universe is a soothing, even hypnotic, experience. But this seeming tranquillity is only surface deep. Like their wild counterparts, these tiny, glittering beings exhibit a wide array of fascinating behaviors.Stéphan Reebs provides a delightfully entertaining, yet scientifically grounded, look at what fishes do and how they do it. From defending their young, to seeking out the perfect sexual partner, to telling time, fishes display a variety of behaviors that may not be readily apparent to the casual observer. Reebs not only describes the behaviors, but also outlines simple experiments that can be performed by observers wishing to learn for themselves just how resourceful—and bizarre—these creatures can be.How Fish Behave introduces us to damselfishes that sing like birds, elephantfishes that communicate electrically, and sticklebacks that deceive other fish into believing they have found food. Drawing on the experimental evidence behind such intrinsically interesting responses, Reebs demonstrates how science is conducted in the field of animal behavior.
Scientists have long counseled against interpreting animal behavior in terms of human emotions, warning that such anthropomorphizing limits our ability to understand animals as they really are. Yet what are we to make of a female gorilla in a German zoo who spent days mourning the death of her baby? Or a wild female elephant who cared for a younger one after she was injured by a rambunctious teenage male? Or a rat who refused to push a lever for food when he saw that doing so caused another rat to be shocked? Aren’t these clear signs that animals have recognizable emotions and moral intelligence? With Wild Justice Marc Bekoff and Jessica Pierce unequivocally answer yes. Marrying years of behavioral and cognitive research with compelling and moving anecdotes, Bekoff and Pierce reveal that animals exhibit a broad repertoire of moral behaviors, including fairness, empathy, trust, and reciprocity. Underlying these behaviors is a complex and nuanced range of emotions, backed by a high degree of intelligence and surprising behavioral flexibility. Animals, in short, are incredibly adept social beings, relying on rules of conduct to navigate intricate social networks that are essential to their survival. Ultimately, Bekoff and Pierce draw the astonishing conclusion that there is no moral gap between humans and other species: morality is an evolved trait that we unquestionably share with other social mammals. Sure to be controversial, Wild Justice offers not just cutting-edge science, but a provocative call to rethink our relationship with—and our responsibilities toward—our fellow animals.
A pioneering canine behaviorist draws on cutting-edge research to show that a single, simple trait--the capacity to love--is what makes dogs such perfect companions for humans, and to explain how people can better reciprocate their affection.affection.
A comprehensive, up-to-date examination of the most important theory, concepts, methodological approaches, and applications in the burgeoning field of judgment and decision making (JDM) Emphasizes the growth of JDM applications with chapters devoted to medical decision making, decision making and the law, consumer behavior, and more Addresses controversial topics from multiple perspectives – such as choice from description versus choice from experience – and contrasts between empirical methodologies employed in behavioral economics and psychology Brings together a multi-disciplinary group of contributors from across the social sciences, including psychology, economics, marketing, finance, public policy, sociology, and philosophy 2 Volumes