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Baseball is much more than the national pastime. It has become an emblem of America itself. From its initial popularity in the mid-nineteenth century, the game has reflected national values and beliefs and promoted what it means to be an American. Stories abound that illustrate baseball's significance in eradicating racial barriers, bringing neighborhoods together, building civic pride, and creating on the field of play an instructive civics lesson for immigrants on the national character. In A People's History of Baseball, Mitchell Nathanson probes the less well-known but no less meaningful other side of baseball: episodes not involving equality, patriotism, heroism, and virtuous capitalism, but power--how it is obtained, and how it perpetuates itself. Through the growth and development of baseball Nathanson shows that, if only we choose to look for it, we can see the petty power struggles as well as the large and consequential ones that have likewise defined our nation. By offering a fresh perspective on the firmly embedded tales of baseball as America, a new and unexpected story emerges of both the game and what it represents. Exploring the founding of the National League, Nathanson focuses on the newer Americans who sought club ownership to promote their own social status in the increasingly closed caste of nineteenth-century America. His perspective on the rise and public rebuke of the Players Association shows that these baseball events reflect both the collective spirit of working and middle-class America in the mid-twentieth century as well as the countervailing forces that sought to beat back this emerging movement that threatened the status quo. And his take on baseball’s racial integration that began with Branch Rickey’s “Great Experiment” reveals the debilitating effects of the harsh double standard that resulted, requiring a black player to have unimpeachable character merely to take the field in a Major League game, a standard no white player was required to meet. Told with passion and occasional outrage, A People's History of Baseball challenges the perspective of the well-known, deeply entrenched, hyper-patriotic stories of baseball and offers an incisive alternative history of America's much-loved national pastime.
This combination reference book and history covers the inroads and achievements made on professional ball fields by Latin American athletes, the Major Leagues' greatest international majority. Following an "on this date in Hispanic baseball history" format, the author takes a commemorative look at generations of players from Mexico, the Caribbean and Central and South America, from the earliest pioneers through the well-known stars of today. There are two appendices: first Latinos by franchise; and an extensive chronological listing of Latino milestones by country. The book is fully indexed by players, teams, ballparks, and other contributors to Latino baseball history.
Night games transformed the business of professional baseball, as the smaller, demographically narrower audiences able to attend daytime games gave way to larger, more diversified crowds of nighttime spectators. Many ball club owners were initially conflicted about artificial lighting and later actually resisted expanding the number of night games during the sport's struggle to balance ballpark attendance and television viewership in the 1950s. This first-ever comprehensive history of night baseball examines the factors, obstacles and trends that shaped this dramatic change in both the minor and major leagues between 1930 and 1990.
Marvin Miller changed major league baseball and the business of sports. Drawing on research and interviews with Miller and others, Marvin Miller, Baseball Revolutionary offers the first biography covering the pivotal labor leader's entire life and career. Baseball historian Robert F. Burk follows the formative encounters with Depression-era hard times, racial and religious bigotry, and bare-knuckle Washington and labor politics that prepared Miller for his biggest professional challenge--running the moribund Major League Baseball Players Association. Educating and uniting the players as a workforce, Miller embarked on a long campaign to win the concessions that defined his legacy: decent workplace conditions, a pension system, outside mediation of player grievances and salary disputes, a system of profit sharing, and the long-sought dismantling of the reserve clause that opened the door to free agency. Through it all, allies and adversaries alike praised Miller's hardnosed attitude, work ethic, and honesty. Comprehensive and illuminating, Marvin Miller, Baseball Revolutionary tells the inside story of a time of change in sports and labor relations, and of the contentious process that gave athletes in baseball and across the sporting world a powerful voice in their own games.
During fifteen seasons in the major leagues, Charlie O’Brien was battery-mate to thirteen pitchers who won the Cy Young Award, presented each year by the Baseball Writers Association of America. To put that accomplishment in perspective, Hall of Fame catchers Johnny Bench and Yogi Berra each worked with only one Cy Young winner during their careers. Legendary hurlers caught by O’Brien include such greats as Roger Clemens, Dwight Gooden, Bret Saberhagen, and Steve Bedrosian. O’Brien’s The Cy Young Catcher, written with Doug Wedge, includes up-close views of the thirteen Cy Young Award–winning pitchers at their best . . . and occasionally at their worst. O’Brien shares an inside perspective on how catchers talk to umpires, what it’s like to be on the receiving end of a 90-mph fastball, and how it feels to be in a clutch situation when the World Series is on the line. This authentic, down-to-earth memoir will not only delight baseball fans of all stripes, it will also provide keen insights into what separates the game’s greatest competitors from the also-rans.
Triumphant wins, gut-wrenching losses, last-second shots, underdogs, competition, and loyalty—it’s fun to be a fan. But when a football player takes a hit to the head after yet another study has warned of the dangers of CTE, or when a team whose mascot was born in an era of racism and bigotry takes the field, or when a relief pitcher accused of domestic violence saves the game, how is one to cheer? Welcome to the club for sports fans who care too much. In Loving Sports When They Don’t Love You Back, acclaimed sports writers Jessica Luther and Kavitha A. Davidson tackle the most pressing issues in sports, why they matter, and how we can do better. For the authors, “sticking to sports” is not an option—not when our taxes are paying for the stadiums, and college athletes aren’t getting paid at all. But simply quitting a favorite team won’t change corrupt and deplorable practices, and the root causes of many of these problems are endemic in our wider society. An essential read for modern fans, Loving Sports When They Don’t Love You Back challenges the status quo and explores how we might begin to reconcile our conscience with our fandom.
Formerly published by Chicago Business Press, now published by Sage Sports Marketing, Fourth Edition guides students in gaining a better understanding of how to develop and implement marketing strategies and tactics within the sports marketing industry. Author Sam Fullerton provides thorough coverage of this discipline′s two broad perspectives: the marketing of sports products and creating a sports platform as the foundation for the marketing of nonsports products.
This book examines the global sports ecosystem through three of its central pillars: Sport marketing, sports equipment manufacture and sales, and sport governance and organization. By focusing on these three themes, the book presents a nuanced and multi-faceted view of how the global sports economy works and what its main strategic challenges and opportunities are. Offering a balance between theory and practice, and adopting an international perspective with case studies and examples from the Americas, Europe and Asia, the book addresses key issues such as corporate social responsibility, the impact of culture on international sport business, innovation and entrepreneurship, and consumer behaviour. The Global Sport Economy is fascinating reading for students, researchers and practitioners with an interest in sport business and management, sport marketing, the sporting goods industry and distribution and sport governance.
Details how sports, media, and social issues intersect outside the playing field. Featuring a unique blend of theory, discussion topics, and pertinent case studies, the text takes students beyond the how-tos of creating content to understanding the whys behind it.
The active economy incorporates several disciplines that include sport performance, sport business, recreation, tourism, physical activity, urban planning, leisure, and health and wellness, among others. From an academic and policy perspective, these disciplines are typically viewed as distinct, with only limited spillover, and consequently, limited research explores the interaction between them. However, each individual sector can be studied as interdependent rather than autonomous. By viewing the various sectors as part of a complex active ecosystem, policymakers and practitioners are better positioned to shape broad opportunities while maximizing the community value of sports, recreation, and wellness. Understanding the Active Economy and Emerging Research on the Value of Sports, Recreation, and Wellness provides a new view on the fields of sport, recreation, and health and wellness by exploring the interaction between these traditional separate disciplines. It includes sub-groups of the active economy such as health and wellness, active apparel and accessories, active equipment and sports betting but also ties in sub-groups from the ancillary sector such as tourism, design and infrastructure, media and content, and professional services. This book is intended for professionals, educators, and researchers working in the fields of sports, recreation, and health and wellness, as well as economists, executives, managers, practitioners, stakeholders, researchers, academicians, and students interested in how sports, recreation, and wellness operate in the active economy.