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Art and Print Production is a comprehensive textbook designed especially for the students of Mass Communication and Graphic Design. The book succinctly covers the entire gamut of the theory of art and print production. Beginning with the concept of "Art" it takes up all technical issues arising in any pre-printing or post-printing situation and then moves to some of the important application areas. It discusses at length, the finer details of paper, color, type and business of graphics, emphasizing costing and estimating. In spite of the book's highly technical theme, the simple language and accompanying visuals make it easy for the students to comprehend. This book is practical in its approach and addresses the requirements of students and practitioners. It identifies and defines their problems concretely, analyzes and suggests the solutions thereto, adapted to local needs, tastes and perceptions. A unique feature of this book is the treatment of the subject in the context of its applicability and the technology available in India at present or in the foreseeable future. This book will be extremely useful to students as well as practising executives in taking logical, result-oriented decisions on design selection.
Are you a: Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:¿ Know which printing method is most cost effective. ¿ Handle a press-check like a pro!¿ Know when to opt for gang run printing and when not to. ¿ Speak the printer's language to get better results.¿ Know how to proof¿ Understand how your decisions affect the environment¿ Spec the right paperPrinted on 7 different papers!84 Photographs116 Illustrations and ChartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printers Handle a presscheck and much more!
The fully revised edition of the most comprehensive and up-to-date reference on print production All graphic designers and illustrators must be familiar with the steps involved in preparing their work for publication. Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Third Edition is the complete guide to the entire process of print production, from the early stages of conception and planning, to the technical stages of manufacturing and off-press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, color management, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, legal issues, environmental issues, and more. A practical reference to keep at your fingertips, this new edition: Covers the entire production process, from conception to manufacturing to archiving Covers new topics, such as variable data printing, sustainability, large/wide format printing, inks, and color management Is full color throughout, with updated images and screenshots Includes sidebars offering design tips, troubleshooting hints, and key points to consider for every stage of design Delivering information that reflects all aspects essential for understanding the ins and outs of digital printing, A Guide to Graphic Print Production, Third Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.
This book gives a clear and complete picture of every aspect of press operation and silk screen technique — from individually operated manual presses to modern automatic presses capable of turning out 2,000–3,000 impressions an hour — and indicates its great versatility and range of applications. Extremely thorough in its coverage of the subject, this volume includes practically everything of importance known about the silk screen process. After a brief historical account, which shows how screen process has become one of the most important of the graphic arts, the author provides detailed information on basic tools and equipment, stencil making and photo stencil methods, multicolor work, facts about paints, lacquers, and other compounds, and tips on matching colors and mixing the right colors for specific jobs. There are chapters on printing of decalcomanias, characteristics of different surfaces, textile and wallpaper printing, appliqué materials, printing on cylindrical and unusual surfaces, silk screen as a fine art (serigraphy), die cutting and finishing, automation in the industry, and other topics. Completely serviceable to the commercial operator, the book also contains discussions of estimating procedures, relative costs and selling prices, and plant layout and shop management. The various steps in the process are all illustrated by numerous photographs and drawings. Other illustrations show modern plants and machines, presses and other equipment, and examples of printing on containers, glassware, fabrics, etc. In addition to a brief bibliography of books and publications on the subject, there is a list of major manufacturers and dealers in screen process materials for convenient reference. A fully practical manual, and for anyone working in the graphic arts, this book was written by an expert with over 25 years' experience in the field. As a man who has worked in every phase of silk screen work (from printing, paint mixing, layout, and lettering to managing, consulting, and teaching) and as the author of a number of other books on screen process, Mr. Biegeleisen is notably qualified to discuss all techniques, problems, and situations; in this book, he has produced the best and most authoritative guide to a rapidly growing field.
Practical explanations of the key production methods. Print and Production Finishes for Promotional Items, the third title in this series, explores the creation of promotional items from a production and manufacturing point of view. With succinct text and specially commissioned photos it shows, at one glance, the effects that can be created and the printing and production techniques used to achieve them. Work across all budgets and production/print runs is showcased, revealing the skills and techniques that allow creative solutions that grab the audienceÆs attention. For ideas on everything from mass-mail flyers, billboard posters, lavish catalogs and calendars, to customized clothing, toys, badges, and bottles, Print and Production Finishes for Promotional Items is an indispensable ideas sourcebook and practical guide. By analyzing the best in the business, it gives readers a thorough understanding of materials, and of print and production processes than can be applied to any job. **North American Rights Only**
Printers nowadays are having to learn new technologies if they are to remain competitive. This innovative, practical manual is specifically designed to cater to these training demands. Written by an expert in the field, the Handbook is unique in covering the entire spectrum of modern print media production. Despite its comprehensive treatment, it remains an easy-to-use, single-volume reference, with all the information clearly structured and readily retrievable. The author covers both traditional as well as computer-aided technologies in all stages of production, as well as electronic media and multimedia. He also deals with training, research, strategies and trends, showing readers how to implement the latest methods. With 1,200 pages, containing 1,500 illustrations - over half in colour - the Handbook conveys the current state of technology together with its specific terminology. The accompanying CD-ROM includes the entire manual in fully searchable form, plus additional software tools. Invaluable information for both beginners and "old hands" in printing works, publishing houses, trade associations, the graphics industry, and their suppliers.
The Green Design and Print Production Handbook' shows how you can create a green business culture, reduce your environmental footprint and help the planet. Adopting a cradle-to-grave approach, the book explores green raw materials and green design, and how eco-friendly practices can be integrated into prepress, printing, distribution and even ‘beyond the door’, in relation to returns. 'The Green Design and Print Production Handbook'looks at the global context and frameworks for action, the unique challenges facing the industry – be it book, magazine, or newspaper publishing or print for packaging and promotion – and how it can respond. This book is for anyone who works with print, from publishers, printers, distributors and retailers to writers, editors, designers and sales reps. Explaining how sustainable processes can be achieved without damaging the bottom line, it also introduces eco-friendly working practices that will benefit your business.
BLOOM is a collection of beautiful paint sketches created by the artist Ross Tran, most famously known as Ross Draws.
Shortly after moving into her new home a young girl named Coraline is drawn to a mysterious locked door. Behind the door and down a gloomy corridor she finds a strange duplicate world, with an eerie duplicate flat and a duplicate but off-kilter Other Mother and Other Father, with black button eyes, who won't let her return to the real world.
Whether you are a graphic designer, a small press or a self-publisher, this publication will tell you everything: from the history of books to the printing and binding techniques, showcasing beautiful contemporary examples. Do you know when the first book was born? Have you ever wondered what are the basic components of a book? And how can we possibly make a book from scratch? Book Design is a publication that answers all these questions. This publication offers an overview of what a book is, how it is made, and how we can improve it with good design and printing techniques. The first two chapters focus more on historical and theoretical knowledge; the last two showcase examples of contemporary book designs, including detailed information and interviews with eight graphic designers from all over the world. It is a must have for those who want to know more about book design, as well as self-publishers and small presses. Editorial graphic design is one of the most comprehensive areas in design and this publication, filled with recent and contemporary examples, will provide you with the ins and outs to render a project from scratch to the finished book.