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Esports have attracted considerable attention over the past few years and become an industry that is projected to continue to increase rapidly. Intersecting with the esports industry are organizations and businesses that develop and support the esports game experience. Included is the entrepreneurial spirit of gamers, who are interested in creating their own career paths through capturing and posting gaming microassists on different public venues that are driven by advertising dollars, invitational competition monetary winnings, and other forms of marketing their expertise for financial gain. All these organizations and industries form satellites of career opportunities as well as opportunities for research and enhanced forward-leaning study. Such career opportunities can be explicitly addressed within the structure of university degree and micro-credential certificate programs, some of which have begun to offer esports-directed degrees, but most of which have not yet moved from esports clubs into a recognition of the business and industry monetization of esports. The Handbook of Research on Pathways and Opportunities Into the Business of Esports addresses the intersection of esports gaming and the business and industry of esports, rather than an exploration of the video games themselves. It is the supporting and intersecting industry driven by esports and the vast opportunities this brings that are the foci of this book. Covering topics including digital learning, esport marketing curriculum, and gaming culture, this text is essential for business professionals, industry analysts, entrepreneurs, managers, coaches, marketers, advertisers, brand managers, university and college administrators, faculty and researchers, students, professors, and academicians.
This is the first book in English to offer an overview of the development of the sport industry in Spain and Portugal, examining the social, economic, cultural, and political impact sport has had in this region and on world sport more broadly. Drawing on sources in Spanish and Portuguese, the book presents important new perspectives and empirical material not previously available to English-speaking audiences. With a strong focus on management, development, economics, governance and law, set in a broader historical and socio-cultural context, the book explains the unique characteristics of the sport industry in the Iberian Peninsula. It takes a deep dive into Spanish and Portuguese football - in many ways the centre of gravity of Iberian sport – and into sport tourism, a hugely significant component of the broader economy of the region. The book also considers important emerging themes in Iberian sport, from the development of women’s sport to the global profile of Cristiano Ronaldo and Rafael Nadal, and considers the wider influence of Iberian sport across the wider Hispanic diaspora. This is fascinating and illuminating reading for anybody with an interest in sport business and management, global sporting cultures, international business, or Hispanic or Latin American studies.
This handbook explores the various ways in which disability sport is governed and organised across Europe, as well as examining the extent to which persons with a disability participate in sport at the grassroots level. Based upon a solid theoretical framework and up-to-date data, the 19 country-specific chapters in this handbook give a comparative overview of the structuring, steering and supporting elements of disability sport policy and sport participation levels amongst persons with a disability, as well as the extent to which countries adopt policies to promote inclusion in sport in this population. A multitude of authors also identify the various methods and challenges in collecting sport participation data with regard to persons with a disability. This handbook will be a valuable resource for academic study across a range of sport and disability related programs, as well as a point of reference for researchers and policymakers working in this area.
Already dealing with disruptive market forces, the Cultural and Creative Industries (CCIs) faced fundamental challenges resulting from the global health crisis, wrought by the COVID-19 pandemic. With catastrophic changes to cultural consumption, cultural organizations are dealing with short-, medium-, and long-term threats to livelihoods under lockdown. This book aims at filling the literature gap about the consequences of one of the hardest crises – COVID-19 – severely impacting all the fields of the CCIs. With a focus on European countries and taking into account the evolving and unstable context caused by the pandemic still in progress, this book investigates the first reactions and actual strategies of CCIs’ actors, government bodies, and cultural institutions facing the COVID-19 crisis and the potential consequences of these emergency strategies for the future of the CCIs. Solutions adopted during the repeated lockdowns by CCIs’ actors could originate new forms of cultural consumption and/or new innovative market strategies. This book brings together a constellation of contributors to analyze the cultural sector as it seeks to emerge from this existential challenge. The global perspectives presented in this book provide research-based evidence to understand and reflect on an unprecedented period, allowing reflective practitioners to learn and develop from a range of real-world cases. The book will also be of interest to researchers, academics, and students with a particular interest in the management of cultural and creative organizations and crisis management.
The Global Private Health & Fitness Business shows the globalization of the health and fitness industry, and its different forms of management according to different countries, the objective being to show the various business models in the fitness industry in seventeen countries around the world and explore their methods of marketing.
This book analyses issues related to the political use and economical misappropriation of urban cultural events, cultural infrastructures, public resources, and cultural traditions in the city of Valencia, Spain. It deals critically with a variety of sociological questions related to cultural production in the city, including geographical segregation as culturally defined in the city; misogyny and the peripheral role of women in traditional cultural events, xenophobia; and nationalism/regionalism. As such, the book will be useful to students and scholars of sociology of the arts, cultural policy, and museum management, and urban sociology.
Cultural and creative sectors and industries are a significant source of jobs and income. They are a driver of innovation and creative skills, within cultural sectors and beyond. The report outlines international trends with new data, including at subnational scale.
This volume explores how the promotion, marketing, and branding of culture have led to the development of economic strategies through creative industries, cultural tourism, and responsible business practices. It considers how culture-based initiatives can be used to boost the creation of business opportunities and enhance added value to the economy. The book also contextualizes western and non-western theories, paradigms, and practices, in order to sustain independent, ecological, and critical methodologies for intercultural business. By articulating principles, theories, structures, performances, and aesthetics across different cultures and communication channels, the networks of cultural codes and practices emerge and are critically observed, blurring conceptual frontiers and challenging conventional criteria of legitimation.
No society can escape population ageing. This demographic phenomenon has profound social consequences on the lifestyles of individuals and societies. In the light of the accelerated ageing of the Mediterranean area, the analyses which inform this work aim to understand how the age-related policies of Nation-States are partly responsible for the behaviours of the generations. They also highlight how the lifestyle changes are the result of trends which are common to these societies. The Mediterranean area constructed here by the researchers offers an in-depth reflection on the national cases presented, in terms of their specificities or societal singularities, as well as of their dynamics of convergence. Drawing on empirical research in sociology, demography, geography and economics, exploiting the most recent data available and setting the present in historical perspective, Ageing, Lifestyles and Economic Crises studies Mediterranean societies in relation to three major challenges which they now confront. These are: population ageing and its implications in terms of intergenerational family support relationships; increasingly insecure adult professional trajectories and their consequences for the evolution of social gender roles, in an economic context commonly referred to as a 'crisis'; and lastly the role of Nation-States' public policies in the social reproduction of these gender inequalities. These three issues are the keystone to understanding the ongoing transformations in the lifestyles and life cycles of Mediterranean societies. This volume marshals a wealth of recent data that will be useful not only to many academics and scientists but also to local and national policy-makers.