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The traditional dishes of the Italian region of Dolomites stem from traditional farm cooking and are still cooked and enjoyed today. Their history, which spans centuries, is kept alive thanks to families who have handed down these recipes from one generation to the next. There are delicious first courses, hearty meat dishes, doughnuts and desserts, cold and warm delicacies. ALPINE FLAVOURS includes 80 traditional recipes that anyone can prepare. The extraordinary photographs, detailed glimpses into Dolomites and its inhabitants, enrich the book, giving a clear sense of the traditions, landscapes, regional products, mountains, and valleys of South Tirol.
Planning is one of the most important roles of management, and a company's marketing plan is a key input to their business strategy. It should identify the most promising business opportunities and outline how to penetrate, capture and maintain positions in identified markets. Yet many books on marketing plans are overly academic, long on theory and short on examples. The Marketing Planning Workbook is an antidote to that approach. Highly practical and only including as much theory as is necessary, it will help anyone to understand the principles of marketing planning so that they can assemble any type of plan. The whole planning process is dealt with step by step, using models of six small businesses in a range of industries. Topics covered include: what is a marketing plan, the marketing audit, setting marketing objectives, devising marketing strategies, distribution, advertising, sales promotion, planning for a new product, developing new sales areas, budgets, income statements, and writing and presenting a plan.Small businesses do not have surplus people to do their marketing planning. This book will enable busy people to prepare marketing plans in a time-effective manner.
Gourmand World Cookbook Award winner: An “elegantly written, amusing and engaging” reference for chefs (Country Living). Real Flavours is an entirely rewritten and updated third edition of Glynn Christian’s Delicatessen Food Handbook, described by Nigel Slater as “one of the only ten books you need.” It’s a handbook of specialty ingredient information, from salt and pepper through olive oil to caviar: It not only tells you what an ingredient is and what it should look and taste like, it also tells you what it goes with and how to use it. Born in New Zealand and renowned in Britain for his BBC appearances, Glynn Christian offers plenty of wit and anecdotes from a life spent traveling, cooking on TV, and writing for magazines and newspapers—in a reference book you’ll end up reading like a novel. “One of the best ever compendiums of gourmet and deli foods.” —Manchester Evening News
Discover your new favourite wines, beers, spirits and cocktails in this unique and ingenious guide, led by your own taste buds 'All about the pleasures of raising a glass. This book tells you what to try next and why . . . Cheers!' Michel Roux Jr 'A kind of Flavour Thesaurus but for drinks. A joyful, thoughtful labyrinth in which you can happily lose yourself for hours' Daily Telegraph 'From floral to fruity, smoky to spicy, this invaluable tome will tell you how to hit every flavour high note' Esquire's 'Best Cocktail Books of 2023' **Finalist in the Guild of Food Writers Award for Drinks Book of the Year** ________ Do you always ask for the same old wine, the usual pint, the reliable spirit? It's all too easy to play it safe, and finding new favourites can take time and effort. Until now. Using the algorithm 'If you like this, you'll love that', this ingenious guide will lead you by your taste buds, using your existing favourite drinks and flavours to reveal vast varieties that will also suit your palate. Fan of New Zealand Sauvignon Blanc? Try Sancerre for similar grassy notes. Partial to Vintage Champagne? Believe it or not, you may also like a Brown Porter. Those who enjoy Scotch Single Malt Whisky should give a Californian Pinot Noir a go, while a preference for Pornstar Martinis suggests you'll also be fond of Japanese Sake. Exploring the gamut of flavour styles, from floral and fruity to smoky and spicy, then showcasing all the drinks in which you can find them, from wine, beer, cider, tequila and vodka through to tea, coffee, mixers and everything in between There's a whole universe of incredible wine, beer, spirits and cocktails just waiting to be discovered and enjoyed - if only we can step outside that comfort zone. This book will show you how. ________ 'Rob Buckhaven will help you discover your new favourite tipple . . . He knows his stuff and his enthusiasm is infectious' Sunday Express
Revelations in the soul of Italy: Incognito Explorers Series Embark on an unforgettable journey with Revelations in the soul of Italy-Italy travel guide 2024, your ultimate companion to exploring the hidden gems of Italy's coastal wonders. This comprehensive guidebook is meticulously crafted for those who crave the authentic essence of Italy, blending ancient charm with contemporary allure. Whether you're an avid traveler or planning your inaugural visit, this Italy travel guide offers invaluable insights and detailed information to ensure an enriching journey. Immerse yourself in the vibrant tapestry of Italian culture, cuisine, and breathtaking landscapes, meticulously covered in this guide. Why This Book? Discover why this Italy guide book stands out among other Italy travel guides. Offering up-to-date information, it guarantees the latest recommendations for experiencing the best of Italy in 2024. As part of a prestigious collection of Italian books, this guide is meticulously researched, providing deep insights into the country's rich history and vibrant present. Explore Italy with one of the best Italy tour guide books 2024, focusing specifically on Italy's unique destinations. Whether you're delving into Italia travel guides for the first time or expanding your collection, this Italy travel guide is an essential resource for any explorer. Destinations Covered Explore the historical significance, local culture, and must-see landmarks of Italy’s most captivating coastal destinations: 1. Vipiteno: Wander through the charming town, known for its medieval architecture and festive traditions. 2. Tellaro: Discover the serene beauty of this fishing village, tucked away along the Ligurian coast. 3. Cinque Terre: Explore the picturesque villages clinging to cliffsides, famous for their colorful houses and scenic trails. 4. Burano: Marvel at the vibrant colors of the houses and explore the lace-making traditions of this Venetian island. 5. Varenna: Stroll along the shores of Lake Como, visit historic villas, and enjoy panoramic views of the lake and mountains. 6. Pitigliano: Delve into the Etruscan history of this hilltop town, known for its striking cliffside setting and Jewish heritage. 7. Polignano: Dive into the crystal-clear waters of this cliffside town, famous for its stunning sea caves and lively atmosphere. 8. Ravello: Wander through the lush gardens and enjoy sweeping views of the Amalfi Coast from this hilltop retreat. 9. Sorrento: Relax in this cliffside town overlooking the Bay of Naples, known for its citrus groves and stunning sunsets. 10.Savoca: Step into the Sicilian countryside and visit the charming village known for its Baroque churches and "The Godfather" filming locations. Additional Insights: 1. Travel Tips: Essential advice to make the most of your coastal Italian journey. 2. Culinary Delights: Discover the best local dishes and where to savor them. 3. Hidden Gems: Off-the-beaten-path attractions that reveal the true essence of coastal Italy. 4. Outdoor Activities: Recommendations for adventures in Italy’s breathtaking landscapes. 5. Local Traditions and Festivals: Experience the cultural festivities that bring coastal Italy to life. Designed for curious souls and seasoned travelers alike, this guidebook is your essential companion to uncovering the allure of Italy. Whether you're seeking historical landmarks, off-the-beaten-path adventures, or vibrant festivals, let this guide ignite your sense of wonder and inspire your next unforgettable journey. Unlock the secrets of Italy today – your journey begins here!
The ultimate reference to the tasty ingredients that transform our food from the author of Cook’s Encyclopedia. Tom Stobart’s award-winning Herbs, Spices and Flavourings has long been recognized as the authoritative work on the subject. It is a truly amazing source of information covering, alphabetically, over 400 different herbs, spices, and flavorings found throughout the world and based on the extensive notes he made on his travels in 70 countries. Each entry carries detailed descriptions of the origin, history, magical, medicinal, scientific, and culinary uses, together with a thorough assessment of tastes and effects of cooking, freezing, and pickling. The author assigns the scientific, botanical, native, and popular names for given plants and ingredients making exact identification easy and clearing up any confusions which may exist on differing countries’ names and usages. No other work in print has ever covered this important subject with such exhausting precision, making this work of reference essential for all cooks, gardeners, and horticulturists.
"Comprehensive...will enhance your gin appreciation" - The New York Times An A-Z compendium of everything you need to know about gin, from botanicals to the perfect G&T. Includes 20 gin cocktail recipes. Gin is the spirit of the moment, the discerning drinker's tipple of choice. But with a gin revolution currently sweeping the world, it has never been a more fascinating - and complex - subject. The Gin Dictionary is the gin-drinker's guide to this special spirit. With hundreds of entries covering everything from history, ingredients and distilling techniques to flavour notes, cocktails and the many varieties of gin around the world, award-winning gin expert David T. Smith explores the key factors behind your drink.
This is the third edition of one of world's most respected and successful books on branding. Written by an internationally acclaimed branding expert and author of From Brand Vision to Brand Evaluation, it has been comprehensively revised and updated with a raft of new cases and examples. The book gives the professional and the student a deep understanding of the functioning and management of the modern brand and contains: * Powerful analysis of new areas such as e-branding and e-marketing * A completely new set of advertising and brand images to illustrate key points * A powerful analysis of the key drivers of brand value There can be no doubt that the power of brands in the international marketplace is still growing, and that Creating Powerful Brands, third edition, can explain both why and how they work.
This interdisciplinary book details the economic, cultural and social background of the development of Chinese mega-cities, as well as presenting the mechanisms of governance and urban growth strategies. Therein, the main discussion centres on the cont
'A collection of unusual and tempting recipes' Sunday Post A uniquely British phenomenon, there is something magical about cheese on toast. Two simple ingredients that, when put together, are the greatest of comfort foods and the quickest of meals. At its most basic level, this staple of many a British teatime is a delicious pairing, as award-winning cheesemonger Steve Parker shows in this celebration of the nation's favourite cheeses British Cheese on Toast will take you on a tasting tour of British cheeses, showcasing the absolute best along the way. From Cheddar to Wensleydale via soft, blue, smoked and goat's, in this book you'll find over 100 recipes plus advice on which cheese to use with which type of bread, as well as suggestions for innovative sweet and savoury flavour combinations to take things to another level. With a handy guide to shops where artisan cheeses featured in the book can be bought, as well as tips on using supermarket and own-brand cheeses, British Cheese on Toast is a complete celebration of this traditional meal. The perfect gift for cheeselovers everywhere. Recipes include: *Isle of Mull Cheddar with Whiskey Soaked Haggis *Waterloo with Roasted Cherries *Tunworth with Roasted Garlic, Rosemary and Honey *Grandma Singleton's Lancashire Macaroni Cheese *Appleby's Cheshire with Apricots *Real Yorkshire Wensleydale with Crystallised Ginger *Old Winchester Aubergine Parmigiana *Colston Bassett Stilton with Figs and Honey *Cornish Blue with Tenderstem Broccoli and Almonds