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“A brilliant travel guide to the coming world of AI.” —Jeanette Winterson What does it mean to be creative? Can creativity be trained? Is it uniquely human, or could AI be considered creative? Mathematical genius and exuberant polymath Marcus du Sautoy plunges us into the world of artificial intelligence and algorithmic learning in this essential guide to the future of creativity. He considers the role of pattern and imitation in the creative process and sets out to investigate the programs and programmers—from Deep Mind and the Flow Machine to Botnik and WHIM—who are seeking to rival or surpass human innovation in gaming, music, art, and language. A thrilling tour of the landscape of invention, The Creativity Code explores the new face of creativity and the mysteries of the human code. “As machines outsmart us in ever more domains, we can at least comfort ourselves that one area will remain sacrosanct and uncomputable: human creativity. Or can we?...In his fascinating exploration of the nature of creativity, Marcus du Sautoy questions many of those assumptions.” —Financial Times “Fascinating...If all the experiences, hopes, dreams, visions, lusts, loves, and hatreds that shape the human imagination amount to nothing more than a ‘code,’ then sooner or later a machine will crack it. Indeed, du Sautoy assembles an eclectic array of evidence to show how that’s happening even now.” —The Times
* WALL STREET JOURNAL BESTSELLER * An insider's account of Apple's creative process during the golden years of Steve Jobs. Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era—the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies. Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation—inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy—and uses these as a lens through which to understand productive work culture. An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.
We are capable of writing crisp yet flexible laws, but Solan explains that difficult cases result when the ways in which our cognitive and linguistic faculties are structured fail to produce a single, clear interpretation. Though we are predisposed to absorb new situations into categories we have previously formed, our conceptualization is not always as crisp as the legislative and judicial realms demand. In such cases, Solan contends that other values, most importantly legislative intent, must come into play. The Language of Statutes provides an excellent introduction to statutory interpretation, rejecting the extreme arguments that judges have either too much or too little leeway, and explaining how and why a certain number of interpretive problems are simply inevitable. --Book Jacket.
Creativity is not a rare talent. On the contrary, argues Tudor Rickards in this book, most people have the capacity to be creative but their potential is often untapped. Creativity at the workplace can be seen as a process of escaping from constraints, some of them self-imposed and some produced by an organizational climate unsympathetic to new thinking.
“Jeff and Staney emphasize that small acts of creativity can have huge consequences and that ordinary people can do extraordinary things if they can see the opportunities in front of them.” —Mitch Jacobson, Executive Director, Austin Technology Incubator, UT Blackstone LaunchPad, University of Texas at Austin Nearly all of today's major innovation workshops and programs call on organizations to drive innovation. What they miss is that innovation comes from the personal creativity of individuals. And creativity doesn't require an advanced education or technical skills—all employees can be creative. Often, all they lack is a fitting mindset and the right skills. The Creative Mindset brings how-to advice, tools, and techniques from two master innovators who have taught and worked with over half of all Fortune 500 companies. Jeff and Staney DeGraff introduce six essential creative-thinking skills that can be easily mastered with limited practice and remembered as the acronym CREATE: Concentrate, Replicate, Elaborate, Associate, Translate, and Evaluate. These six skills, sequenced as steps, simplify and summarize the most important research on creative thinking and draw on over thirty years of real-world application in some of the most innovative organizations in the world. It's time to rethink the way we make innovation happen. Individual creativity is an immense untapped resource, and you don't have to be Beethoven to make a big difference. As the spirit of chef Gusteau proclaims in the Pixar classic Ratatouille, “Anyone can cook.”
Creativity in the Classroom, Fifth Edition, helps teachers apply up-to-date research on creativity to their everyday classroom practice. Early chapters explore theories of creativity and talent development, while later chapters focus on practice, providing plentiful real-world applications— from strategies designed to teach creative thinking to guidelines for teaching core content in ways that support student creativity. Attention is also given to classroom organization, motivation, and assessment. New to this edition: • Common Core State Standards—Updated coverage includes guidelines for teaching for creativity within a culture of educational standards. • Technology—Each chapter now includes tips for teaching with technology in ways that support creativity. • Assessment—A new, full chapter on assessment provides strategies for assessing creativity and ideas for classroom assessment that support creativity. • Creativity in the Classroom Models—New graphics highlight the relationships among creativity, learning for understanding, and motivation. The 5th edition of this well-loved text continues in the tradition of its predecessors, providing both theoretical and practical material that will be useful to teachers for years to come.
How would you assemble a machine that can be creative, what would its cogs be? Starting from how humans do creative problem solving, the author has developed a framework to explore whether a diverse set of creative problem-solving tasks can be solved computationally using a unified set of principles. In this book she describes the implementation of related prototype AI systems, and the computational and empirical experiments conducted. The book will be of interest to researchers, graduate students, and laypeople engaged with ideas in artificial intelligence, cognitive science, and creativity.
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The importance of good documentation can build a strong foundation for any thriving organization. This reference text provides a detailed and practical treatment of technical writing in an easy to understand manner. The text covers important topics including neuro-linguistics programming (NLP), experimental writing against technical writing, writing and unity of effect, five elements of communication process, human information processing, nonverbal communication and types of technical manuals. Aimed at professionals and graduate students working in the fields of ergonomics, aerospace engineering, aviation industry, and human factors, this book: Provides a detailed and practical treatment of technical writing. Discusses several personal anecdotes that serve as real-work examples. Explores communications techniques in a way that considers the psychology of what "works" Discusses in an easy to understand language, stories, and examples, the correct steps to create technical documents.