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How far will states and communities go to attract mega-projects that offer thousands of good jobs and tens of millions in tax revenue? Ezra Drake finds out when he's recruited to help Alabama lure a giant pharmaceutical plant to the state. Years ago, Ezra left Alabama for the Ivy League and then Germany. He's now a fast-riser at Silverman Bach in New York. A turn of events puts him back in Alabama as part of an elite team that lures mega-projects to energize the economy. Mercedes-Benz, Airbus, and other mega-projects had transformed the state. Alabama wants more. Call it "buffalo hunting" or "smokestack chasing," Ezra's team understands it's all about recruiting companies and talent to successfully compete in the modern economy. Instead of firearms, Ezra's team hunts with big data and persuasion. Competing against other cities and states is tough, but Ezra finds it even tougher battling forces that want to keep Alabama as it is and was, and not what it might become. Will Ezra and Alabama succeed in winning the pharma mega-project? Will Ezra find success, peace, and happiness in Alabama?
The Southern Appalachian Region is the largest American "problem area"—an area whose participation in the economic growth of the nation has not been sufficient to relieve the chronic poverty of its people. The existence of the problem was recognized a generation ago, but in the past decade the resistance of such areas to economic advance has acquired a more urgent significance in American thought. In 1958, a group of scholars undertook to make a new survey of the Southern Appalachian Region. Aided by grants from the Ford Foundation ultimately amounting to $250,000, they set out to analyze the direction and extent of the changes which had taken place since the last survey (in1935), to define the problem in terms of the present situation, and—if possible—to arrive at recommendations for action which might enable the leaders of the Region and the nation to attack the problem with practical measures. In this volume are presented their comprehensive reports on the Region's population, its economy, its institutions, and its culture. The problems defined by this survey are a challenge to the whole nation, for the consequences of success or failure in solving them will not be limited to the Southern Appalachian Region.