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Tracing the evolution of political advertising from 1952 through 2016, Darrell M. West returns with his much anticipated Seventh Edition of Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016. Integrating the latest data and key events from the 2016 campaigns—including the most provocative presidential campaign in recent decades and the surprising victory of Donald Trump—West provides in-depth examination and insight into how candidates plan and execute advertising and social media campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them. This new edition includes coverage of social media campaigning, nano-targeting strategies in a fragmented electorate, and thorough analysis of the 2016 presidential campaign. It examines the candidates’ use of Twitter, concerns over falsehoods and deception, the impact of ads and debates on candidate perceptions, and the new risks to democratic elections brought about by these campaigns.
Between 1973 and 1989, various Western powers and Libya were entangled in a seemingly never-ending exchange of blows. Supposedly launched in retaliation for one action or the other, this confrontation resulted in a number of high-profile, even though low-scale, clashes between the Libyan Arab Air Force (LAAF), the US Navy and even the French. Meanwhile, almost as a sideshow, the LAAF - quantitatively one of the most potent air forces in North Africa and the Middle East - also saw intensive deployment in Chad. Initially, with sporadic fighting between different parties for the control of N'Djamena, the Chadian capital, this conflict eventually turned into a major war when Libya invaded the country outright. The LAAF deployed not only French-made Mirage but also Soviet-made fighter-bombers of MiG and Sukhoi design, Mil-designed helicopters and even bombers of Tupolev design, to establish her dominance over the extensive battlefield of the Sahara Desert. Because of the Cold War but also due to confrontation with Libya over a number of other issues, France - a one-time major arms supplier to Libya - and the USA gradually got dragged into the war. Deployments of their troops and intelligence services in Chad, Egypt and the Sudan never resulted in a full-scale war against Libya, but time and again culminated in small-scale aerial operations that proved crucial to developments on the ground, several of which are still a matter of extensive debate. Detailing not only the aerial operations but the ground war and the geopolitical background of these conflicts, and illustrated with over 100 contemporary photographs, maps and all-new color profiles, this volume provides a unique insight into an otherwise completely forgotten conflict that raged from the skies over the southern Mediterranean to southern Chad and northern Sudan, yet one that not only represented a formative period of the LAAF, but which also prompted a number of crucial modifications and developments in France and the USA.
Offering a narrative of the price of politics, money, and ambition, and an account of how ordinary people can prevail over powerful interests, this title tells how a grassroots movement of concerned citizens at WQED in Pittsburgh was able to overcome enormous institutional influence in their quest for public accountability.
Spain (1936-9), China (1937 onwards), Mongolia (1939), Finland (1939-40) and France (1939-40) were a testing ground for a new approach to air tactics with western democracies and totalitarian states analysing the resulting lessons. Attention in Air Wars 1920-1939: The Development and Evolution of Fighter Tactics is given to the means by which intelligence on aerial tactics was collected and why it was not always fully absorbed, resulting in many nations having to relearn the same lessons at the outset of the Second World War. Finland, during the Winter War, while not involved in Spain or any other air war of the time, better applied the lessons being learned than that of the Soviet Union, which had been directly involved in air wars fought over China, Mongolia and Spain. In the case of Britain, not only were the lessons of Spain ignored, but so too that of its own experimental fighter unit, the AFDE (Air Fighting Development Establishment) that had been formed in 1934 and which was reinforcing the intelligence received from those real air war conflicts.
Never before has there been a book published on the aircraft, units and exploits of the Israel Air Force in such depth. Interest in the IAF has always been high and seldom are its aircrew and aircraft out of the world's headlines. Previous books have failed to satisfy, either being sensationalist and low on factual content, or lacking in fundamental research. Bill Norton has trawled through thousands of documents, reports, and illustrations to produce a work that is staggering in its depth and knowledge. Those that think they know the IAF will find a wealth of new material and countless previously published 'facts' re-evaluated and righted. Detailed type-by-type coverage supported by a barrage of photographs of the IAF from the mixed bag of aircraft of its formative days, through the Suez Campaign, the Six Day War, Yom Kippur and on to be a sophisticated, well-equipped force, arguably the most experienced in the world. Included for the first time are all of the badges and heraldry of the units of the IAF, in full color.
The first comprehensive treatment of the air wars in Vietnam. Filling a substantial void in our understanding of the history of airpower in Vietnam, this book provides the first comprehensive treatment of the air wars in Vietnam. Brian Laslie traces the complete history of these air wars from the beginning of American involvement until final withdrawal. Detailing the competing roles and actions of the air elements of the United States Army, Navy, and Air Force, the author considers the strategic, operational, and tactical levels of war. He also looks at the air war from the perspective of the North Vietnamese Air Force. Most important for understanding the US defeat, Laslie illustrates the perils of a nation building a one-dimensional fighting force capable of supporting only one type of war. ,
This text provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns and how American voters are ultimately influenced by them. Perfect for undergraduate students of political communication, elections and voting behaviour of American politics.
Disputes between Ecuador and Peru are nearly 200 years old and revolve around the question of Ecuador’s territory extending beyond the Andes and into the Amazonian basin – or not. Based on diverse interpretations of the Real Cedulas (Royal Proclamations) Spain used to define its colonial territories in the Americas, they became the source of the longest-running international armed conflict in the Western Hemisphere. Despite numerous attempts at a negotiated definition of the borders, the two countries fought no less than three wars during the 20th Century. Tensions dating back to the 19th Century resulted in skirmishes in 1938, which escalated into a war fought in July 1941. Further armed clashes took place in early 1981, and again in 1995. Based on extensive research in the official archives of the Fuerza Aérea del Perú (FAP), as well as documentation from multiple private sources, Air Wars between Ecuador and Peru, Volume 1 is the story of a little-known and brief, yet intensive and bitter aerial war. Taking place at the time that World War II savaged most of Europe, this conflict has attracted little attention outside Ecuador and Peru – although it is unique as significant for the studies of causes and resolutions of international conflicts: the two countries share not only language, culture, religious preferences, and social and ethnic diversity, but economic difficulties. Moreover, for most of their modern times, they have been democracies. Thus, their wars put in doubt the common contention that ‘democracies never go to war with each other’. Using sources from both parties of the conflict, Air Wars between Ecuador and Peru, Volume 1 avoids the usual, biased and one-sided coverage of conflicts between Ecuador and Peru. It provides intricate details on the military capabilities and intentions of armed forces on both sides, their training, planning, and the conduct of combat operations. Moreover, illustrated with over 100 exclusive photographs, most of which have never been published before, half a dozen maps and 15 color profiles, this book provides the first authoritative account of the air warfare between Ecuador and Peru in July 1941. As such it is an indispensable source of reference for professionals and enthusiasts alike.
Lon O. Nordeen has completely updated his 1985 chronicle of military aviation’s evolving role in warfare, now covering the major conflicts of the past four decades. He presents the historical and political background of each conflict and includes in-depth discussions of the aircraft, weapons, tactics, training, new systems, and other factors that influenced the outcome of each war. New and existing chapters have been enhanced with information based on recently declassified material—especially regarding Vietnam—and new sources in Egypt, Israel, and the former Soviet Union. As “smart” bombs have become more successful in reducing the risks for pilots and frontline troops, air-missile warfare has become the central player in military conflicts. Air Warfare in the Missile Age, Second Edition, is a valuable resource for understanding the evolution of modern air warfare.