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Best-selling novelist David Morrell provides insights and advice learned during thirty years of writing and selling novels-insider secrets that are sure to help writers achieve the next level of literary success, whether they're just beginning or already published!With captivating anecdotes and thoughtful discussion, Morrell explores the basics of the writing craft, from structure and character to dialogue and style, allowing readers to look into the mind of an internationally known best-selling novelist. He also examines how to get published, the business of writing and the steps for getting fiction translated into film.
Award-winning former investigative reporter Basil Hero chronicles the life lessons humanity can learn from the twelve remaining Apollo astronauts who went to the Moon. In rare in-depth interviews, the twelve remaining lunar explorers, for the first time, talk at length about the real right stuff; the true source of courage, leadership, and the quiet patriotism that it took to risk their lives going to the moon. Hero begins each chapter with key life lessons that readers can gain from these honorable men whom he calls the Eagles. He describes how they mastered their emotions and learned to conquer their fears through techniques that can be used from the classroom to the boardroom. More importantly their voyages to the Moon led them to the most incredible discovery of all: our home planet and its precious place in the universe. They fear for Earth's future and offer sensible solutions to its mounting crises and the path to future space exploration. In The Mission Of A Lifetime, the Eagles share their wisdom and urge us to reframe our view of Earth to theirs: no identifiable nations, borders, or races; just Earthlings working together as a collective civilization.
Mrs Dalloway, Virginia Woolf's fourth novel, offers the reader an impression of a single June day in London in 1923. Clarissa Dalloway, the wife of a Conservative member of parliament, is preparing to give an evening party, while the shell-shocked Septimus Warren Smith hears the birds in Regent's Park chattering in Greek. There seems to be nothing, except perhaps London, to link Clarissa and Septimus. She is middle-aged and prosperous, with a sheltered happy life behind her; Smith is young, poor, and driven to hatred of himself and the whole human race. Yet both share a terror of existence, and sense the pull of death. The world of Mrs Dalloway is evoked in Woolf's famous stream of consciousness style, in a lyrical and haunting language which has made this, from its publication in 1925, one of her most popular novels.
Harvey Penick's life in golf began when he started caddying at the Austin, (Texas), Country Club at age eight. Eighty-one years later he is still there, still dispensing wisdom to pros and beginners alike. His stature in the golf world is reflected in the remarkable array of champions he's worked with, both men and women, including U.S. Open champion and golf's leading money winner Tom Kite, Masters champion Ben Crenshaw, and LPGA Hall of Famers Mickey Wright, Betsy Rawls, and Kathy Whitworth. It is not for nothing that the Teacher of the Year Award given by the Golf Teachers Association is called the Harvey Penick Award. Now, after sixty years of keeping notes on the things he's seen and learned and on the golfing greats he's taught, Penick is finally letting his Little Red Book (named for the red notebook he's always kept) be seen by the golf world. His simple, direct, practical wisdom pares away all the hypertechnical jargon that's grown up around the golf swing, and lets all golfers, whatever their level, play their best. He avoids negative words; when Tom Kite asked him if he should "choke down" on the club for a particular shot, Harvey told him to "grip down" instead, to keep the word "choke" from entering his mind. He advises golfers to have dinner with people who are good putters; their confidence may rub off, and it's certainly better than listening to bad putters complain. And he shows why, if you've got a bad grip, the last thing you want is a good swing. Throughout, Penick's love of golf and, more importantly, his love of teaching shine through. He gets as much pleasure from watching a beginner get the ball in the air for the first time as he does when one of his students wins the U.S. Open. Harvey Penick's Little Red Book is an instant classic, a book to rank with Ben Hogan's Modern Fundamentals of Golf and Tommy Armour's How to Play Your Best Golf All the Time.
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away "freemium" content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, "lose control" to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!
#1 NEW YORK TIMES BESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets. Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era. In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including: • Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming. • Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity. • Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale. • Fairness. Treat people decently, with empathy, and be accessible to them. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology. “The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”
Stew Flaherty is the Founder and President of Flaherty Consulting Group, an independent financial advisory based in Westerville Ohio. During his 40+ years as a financial advisor, Flaherty has worked with hundreds of individuals and families as they strive towards a more secure financial future and ultimately, a rewarding retirement. His flourishing professional practice is founded on core principles that facilitate a sensible, sustainable approach to successfully managing money. Early in his career, Stew recognized that most financial plans suffered from an inherent flaw. While they looked good on paper, the plans lacked a practical connection to their clients’ lifestyles. To overcome this defect, Flaherty pioneered lifestyle financial consulting, an innovative strategy that provides the critical integration. Clients are able to make sound, realistic financial decisions that align with what is most important in their lives. Importantly, these decisions are made within a secure and nurturing environment. Flaherty has had the privilege of working with multiple generations of families. Parents in these families pass on meaningful financial lessons to their children, such as the principle that successful investing begins not with products but with developing a sound money management process. Flaherty’s leadership and consensus building skills gained national attention when his voluntary struggle to organize, fund and develop a women’s bobsled team resulted in the first ever U.S. Olympic Gold Medal in Women’s Bobsledding at the 2002 Winter Games in Salt Lake City. Despite starting out in 1996 with no sleds, uniforms, coaches, practice facilities, money or support, Flaherty was able to overcome immense obstacles and help inspire a group of enthusiastic young female recruits to achieve their seemingly impossible Olympic Gold dream just six years later. Flaherty achieved this improbable “rags to riches” victory by applying the same principles he uses to help his clients pursue their financial dreams: assess the situation, set goals, create a plan and commit to it. A former mayor and Citizen of the Year award winner in Westerville, Ohio, Stew and Marcia, his wife of 31 years, have four grown children and five grandchildren. Stew is an avid beekeeper, international traveller, photographer and reluctantly retired hockey player. Stewart Flaherty is a financial advisor located at The Flaherty Consulting Group, 577 Office Parkway Suite A, Westerville, OH 43082. He offers securities and advisory services as an Investment Adviser Representative of Commonwealth Financial Network®, Member FINRA/SIPC, a Registered Investment Adviser. He can be reached at (614) 891-4844 or at [email protected].
Former Secretary of Defense Ash Carter takes readers behind the scenes to reveal the inner workings of the Pentagon, its vital mission, and what it takes to lead it. The Pentagon is the headquarters of the single largest institution in America: the Department of Defense. The D.O.D. employs millions of Americans. It owns and operates more real estate, and spends more money, than any other entity. It manages the world’s largest and most complex information network and performs more R&D than Apple, Google, and Microsoft combined. Most important, the policies it carries out, in war and peace, impact the security and freedom of billions of people around the globe. Yet to most Americans, the dealings of the D.O.D. are a mystery, and the Pentagon nothing more than an opaque five-sided box that they regard with a mixture of awe and suspicion. In this new book, former Secretary of Defense Ash Carter demystifies the Pentagon and sheds light on all that happens inside one of the nation’s most iconic, and most closely guarded, buildings. Drawn from Carter’s thirty-six years of leadership experience in the D.O.D., this is the essential book for understanding the challenge of defending America in a dangerous world—and imparting a trove of incisive lessons that can guide leaders in any complex organization. In these times of great disruption and danger, the need for Ash Carter’s authoritative and pragmatic account is more urgent than ever.
“Heartfelt and ever-endearing—equal parts information and inspiration. This is a book to keep by your bedside and return to often.”—Amy Dickinson, nationally syndicated advice columnist "Ask Amy" More than one thousand extraordinary Americans share their stories and the wisdom they have gained on living, loving, and finding happiness. After a chance encounter with an extraordinary ninety-year-old woman, renowned gerontologist Karl Pillemer began to wonder what older people know about life that the rest of us don't. His quest led him to interview more than one thousand Americans over the age of sixty-five to seek their counsel on all the big issues- children, marriage, money, career, aging. Their moving stories and uncompromisingly honest answers often surprised him. And he found that he consistently heard advice that pointed to these thirty lessons for living. Here he weaves their personal recollections of difficulties overcome and lives well lived into a timeless book filled with the hard-won advice these older Americans wish someone had given them when they were young. Like This I Believe, StoryCorps's Listening Is an Act of Love, and Tuesdays with Morrie, 30 Lessons for Living is a book to keep and to give. Offering clear advice toward a more fulfilling life, it is as useful as it is inspiring.